This is a presentation of Fan Engagement which our co Founder @Philkemish was asked to present as a case study on the Ghetts Rebel with a Cause album campaign at the Great Escape music / media festival in Brighton in 2014. Our small team managed to achieve a number #23 album with a budget most majors would spend on a music video!
In this presentation you will learn:
a) An overview of our theories on how to connect and engage fans.
b) Case studies on some of the strategy, content and activation elements we used.
c) Break down of the channels we used to engage the fans
d) Our ideas behind activating fans and turning conversation into real connections
e) An insight into some of the results of the campaign with social stats
Notes from @philkemish
Thanks for taking the time out to read the presentation. We are still only 50% of the way through the campaign so its exciting to share with you some of the results so far.
As this is only the top line presentation, there was a lot of insight and key learnings I talked through at the event, if you want anymore information on what we do and how we do it please contact me on email@example.com. We also consult and offer label services for brands looking to connect with their fans so get in touch if your interested in Disrupting!
Disrupt: www.disruptltd.com / @disruptltd