Mc donald


Published on

1 Comment
  • I love fast food. But there are so many restaurants. It is difficult to find these addresses. i often search on search engines website of restaurant.
    I can easily find out all restaurants near my place or view details of a restaurant with telephone, location, photos, description and reviews from internet community about that restaurant.
    Are you sure you want to  Yes  No
    Your message goes here
No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide

Mc donald

  1. 1. Payal G. Patel Graduation: BBA (1 st year) Supervisor: G. D. Patel Institution: Shri Umiya KVC BBA College “ Foundation of McDonald’s”
  2. 2. INTRODUCTION <ul><li>Introduced the new concept: speedy service, low price, big volume, limited menue. </li></ul><ul><li>The original mascot of McDonald's was a man with a chef's hat on top of a hamburger shaped head whose name was &quot;Speedee.” </li></ul><ul><li>McDonald’s: The World’s world's largest chain of hamburger fast food restaurants, serving around 64 million customers daily. </li></ul>
  3. 3. Richard J. McDonald American fast food businessmen; Richard and Maurice McDonald established the first McDonald's restaurant. <ul><li>established the first McDonald's restaurant at West 14th Street and 1398 North E Street in San Bernardino, California in 1940. </li></ul><ul><li>introduced the &quot; Speedee Service System &quot; in 1948. </li></ul><ul><li>Intorduced the concept of franchise in 1953. </li></ul>
  4. 4. <ul><li>The first McDonald's restaurants opened in the United States and </li></ul><ul><li>later in Canada, Costa Rica, Panama, Japan, the Netherlands, Germany, Australia, France, El Salvador and Sweden (in order of openings). </li></ul><ul><li>Ray Kroc (in 1954) becomes franchising agent for the McDonald’s brothers. </li></ul><ul><li>In 1961, Ray purchased the company from the brothers for $2.7 million </li></ul>
  5. 5. <ul><li>In April (1955), Ray Kroc opens his first McDonald’s in Des Plaines, Illinois. </li></ul><ul><li>In July (1955), Ray Kroc opens his second McDonald’s in Fresno, California. </li></ul><ul><li>A nd led its worldwide expansion, and the company became listed on the public stock markets in 1965. </li></ul><ul><li>The site of the McDonald brothers' original restaurant is now a monument. </li></ul>
  6. 6. McDonald’s Operating PRINCIPLES <ul><li>Quality </li></ul><ul><ul><li>Service </li></ul></ul><ul><ul><ul><li>Cleanliness and </li></ul></ul></ul><ul><ul><ul><ul><li>Value </li></ul></ul></ul></ul>Don’t worry about making money. Love what you are doing and always put the customer first- and success will be yours - “Ray Kroc”
  7. 7. McDonald’s Products
  8. 8. <ul><li>recycle the cardboard boxes used in more than 90% of McDonald’s restaurants and prevent 11,500 tonnes from going to landfill each year. </li></ul><ul><li>Employs trained to work in energy efficient way ,reduced the underlying amount of electricity used in 2010 by 14% compared with 2007. </li></ul><ul><li>Use only free-range eggs across whole menu. </li></ul><ul><li>recycle used cooking oil into bio-diesel, which they use to fuel more than half of their delivery trucks. </li></ul><ul><li>first restaurant company to introduce litter patrols in the UK - employees going out every day to collect local litter. </li></ul>
  9. 9. Current Status <ul><li>31,000 restaurants in 119 countries serve 58 million customers each day . </li></ul><ul><li>Company owned a majority stake in Chipotle Mexican Grill until October 2006 . </li></ul><ul><li>December 2003, it also owned Donatos Pizza . </li></ul><ul><li>August 2007, McDonald's sold Boston Market to Sun Capital Partners . </li></ul><ul><li>McDonald's revenues grew 27% over the three years ending in 2007 to $22.8 billion, and 9% growth in operating income to $3.9 billion. </li></ul><ul><li>McDonald’s planning to provide food for the London 2012 Olympic Games through Open Farm’s Concept. </li></ul><ul><li>For more information please visit </li></ul>
  10. 10. BYE BYE SEE YOU AT McDonald’S