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5 Bulletproof Ways to Avoid a
Social Media Meltdown
Created by Stephenie Rodriguez, CEO Mighty Media Group
At the prime age of 45, it’s time to take the
Internet seriously. (Seriously!)
© James Steidl - Fotolia.com
To deny it is to leave ourselves exposed.
(Big time!)
Here’s Why…
Information is ubiquitous.
The adoption curve has gotten shorter.
The Connected Consumer (Gen C) is not
defined by age, geography, or education.
85% of financial services professionals uner 50are using social media.
Source: http://www.ledermark.com/news.php
85% of th...
89% of Financial Journalists are using blogs
for research
More than 65% use Facebook
More than 52% use Twitter
278 Financi...
A rumor online can start as a ripple and turn into a
tsunami. (Just ask Apple!)
© Van Truan - Fotolia.com
How to avoid a train wreck…
#1. Know Your Enemies.
#2. Have a Crisis Triage Plan.
© andrewgenn - Fotolia.com
#3. Train Your People.
© vlad61_61 - Fotolia.com
#4. Assemble an Army of Advocates
© Konstantin Yolshin - Fotolia.com
#5. Pay Attention!
Stephenie Rodriguez, CEO, Mighty Media Group
Got a question on online
reputation management or
social crisis planning? Ask...
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5 Bullet Proof Ways to Avoid a Social Media Meltdown

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Concerned about how to mitigate reputation risks as you foray into social media communication? This presentation offers my top tested tips on how to ensure you have the right guardrails and resources in place and why this matters more and more. Got a question? Feel free to ask or leave me a comment, please.

Published in: Social Media, Technology, Business
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5 Bullet Proof Ways to Avoid a Social Media Meltdown

  1. 1. 5 Bulletproof Ways to Avoid a Social Media Meltdown Created by Stephenie Rodriguez, CEO Mighty Media Group
  2. 2. At the prime age of 45, it’s time to take the Internet seriously. (Seriously!)
  3. 3. © James Steidl - Fotolia.com To deny it is to leave ourselves exposed. (Big time!)
  4. 4. Here’s Why…
  5. 5. Information is ubiquitous.
  6. 6. The adoption curve has gotten shorter. The Connected Consumer (Gen C) is not defined by age, geography, or education.
  7. 7. 85% of financial services professionals uner 50are using social media. Source: http://www.ledermark.com/news.php 85% of those under 50 are using social media. 86% of those under 50 agree that social networking will be an important business development tool within 5 years You will be Google-d, Binged, and stalked.
  8. 8. 89% of Financial Journalists are using blogs for research More than 65% use Facebook More than 52% use Twitter 278 Financial Times / 28 Business Week / 41 Forbes / 66 Wall Street Journal / 108 New York Times Source://http:us.cision.com/news_room/press_release/2010/2010-1-20_gwu_survey.asp
  9. 9. A rumor online can start as a ripple and turn into a tsunami. (Just ask Apple!)
  10. 10. © Van Truan - Fotolia.com How to avoid a train wreck…
  11. 11. #1. Know Your Enemies.
  12. 12. #2. Have a Crisis Triage Plan.
  13. 13. © andrewgenn - Fotolia.com #3. Train Your People.
  14. 14. © vlad61_61 - Fotolia.com #4. Assemble an Army of Advocates
  15. 15. © Konstantin Yolshin - Fotolia.com #5. Pay Attention!
  16. 16. Stephenie Rodriguez, CEO, Mighty Media Group Got a question on online reputation management or social crisis planning? Ask Me. Connect with me: http://au.linkedin.com/in/digitalgodess http://www.twitter.com/digitalgodess http://plus.google.com/+stephenierodriguez stephenie@mightymediagroup.com.au http://www.mightymediagroup.com.au www.stephenierodriguez.com

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