IV Regional Debate EACD Lisbon 2009 Nuno Veiga

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Nuno Veiga, Creative Director at Webdote Digital Communication – Grupo Strat “Social Networks at your feet”. Sinopse: Imelda Marcos, former first lady of the Philippines, had more than 3000 pairs of shoes, and didn´t use them all. The same applies to companies using social networks. There are so many and desirable. But reality is that we only have two feet, so we need to know wich one to choose, knowing that we can always take an extra pair in a bag. Those that are the faces and voices of these conversations that already exist within companies should also be able to listen to their customers and partners. The story of Imelda Marcos tells us something important: We have to choose one, because we cannot use them all. Afterwards, António Moura will speak about the lauch of “Precious Moments” launch of OMOURA through social networks.

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IV Regional Debate EACD Lisbon 2009 Nuno Veiga

  1. 1. THE SOCIAL NETWORKS AT YOUR FEET
  2. 2. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 Imelda Ferdinando
  3. 3. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 3.000 PAIRS } } } IF SHE CHANGED HER SHOES THREE TIMES A DAY NEVER WORE THE SAME PAIR TWICE WOULD TAKE HER MORE THAN TWO YEARS AND FIVE MONTHS TO WORK THROUGH HER SHOE SUPPLY
  4. 4. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 TOP 15 SOCIAL NETWORKS FACEBOOK.COM MYSPACE.COM TWITTER.COM FLIXSTER.COM LINKEDIN.COM TAGGED.COM CLASSEMATES.COM MYYEARBOOK.COM LIVEJOURNAL.COM IMEEM.COM REUNION.COM NING.COM BLACKPLANET.COM BEBO.COM HI5.COM COMPETE.COM
  5. 5. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 WEB 1.0 > FIND ME! WEB 2.0 > JOIN ME! WEB 3.0 > FOLLOW ME!
  6. 6. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 USER 2.0 } COMMUNICATES SHARES COLABORATES
  7. 7. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009
  8. 8. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 WAYS TO USE THEM: } PERSONALLY COMMERCIALLY PROFESSIONALLY
  9. 9. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 PERSONALLY LAUREN LUKE, NOT SO UGLY DUCKLING - 28 YEAR OLD ANONYMOUS - CREATED A CHANNEL ON YOUTUBE - SHOWED THE WORLD HER PASSION - SEEKED THE OPPORTUNITY
  10. 10. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 LAUREN LUKE THE MAKE-UP QUEEN
  11. 11. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009
  12. 12. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 PERSONALLY LAUREN LUKE, NOT SO UGLY DUCKLING - HAS HER OWN BRAND - HOOKED UP WITH SEPHORA - 56 MILLION VIEWS ON YOUTUBE - 280.000 CHANNEL SUBSCRIBERS - FROM ANONYMOUS TO STAR
  13. 13. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 PROFESSIONALLY PROMOTION DEPARTMENT OF CITY WARSAW: A MATE FROM THE PAST, 1944 LIVE - STRAIGHT INTO HISTORY - LIVING THE REALITY OF 65 YEARS AGO
  14. 14. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 A MATE FROM THE PAST
  15. 15. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 PROFESSIONALLY PROMOTION DEPARTMENT OF CITY WARSAW: A MATE FROM THE PAST, 1944 LIVE - SPEND TIME WITH USERS FOR 63 DAYS - MAKE PEOPLE TALK ABOUT HISTORY - INGENIOUS IDEA
  16. 16. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 USERS ADD VALUE } } BRAND AWARNESS
  17. 17. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 CORPORATE USE } LOWERS PRODUCTIVITY? OPPORTUNITY OR A PROBLEM? PROMOTES CREATIVITY?
  18. 18. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 EVERYONE GETS TO SHARE HIS IDEAS, PERSPECTIVES AND OPINIONS. } } INNOVATION FLOWS
  19. 19. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 COMMERCIALLY SHARE YOUR "PRECIOUS MOMENTS" WITH US IN FACEBOOK. - JEWELLERY BUSINESS NOT SO SOCIAL - THE FEELINGS AND MEMORIES BEHIND EACH JEWEL - PEOPLE TALK ABOUT THE SOUL OF THE BUSINESS
  20. 20. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009
  21. 21. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009
  22. 22. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 COMMERCIALLY SHARE YOUR "PRECIOUS MOMENTS" WITH US IN FACEBOOK. - GET THE KNOW WHAT PEOPLE THINK - FIND A CREATIVE WAY TO CONNECT EVERYONE THAT SHARES A LUXURIOUS DREAM.
  23. 23. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 THE FUTURE SOCIAL NETWORKING? THE POKEN PHENOMENON
  24. 24. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 Imelda Ferdinando
  25. 25. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 WE CAN ALWAYS TAKE AN EXTRA PAIR IN A BAG.
  26. 26. NUNO VEIGA | THE SOCIAL NETWORKS AT YOUR FEET EACD REGIONAL DEBATES 2009 FIND ME, JOIN ME, FOLLOW ME FACEBOOK, TWITTER (VEIGABOY) AND LINKEDIN nveiga@webdote.com

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