Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
2013 Executive Presentation / Oswaldo Lorenzo 1
Table of ContentPageMission ……………………………… 3Five levels of analysis ……… 4Main Lines of Activities ……… 5Curriculum & Educatio...
Mission• D-Lab aims to be a reference source of knowledge and ideasdissemination in theory and practice in areas such as:...
The Digital and Networked World of Individuals & OrganizationsFive Levels of Analysis2013 Executive Presentation / Oswaldo...
Main Lines of ActivitiesCURRICULUM ANDEDUCATIONALDEVELOPMENTADVANCED RESEARCHINTERNATIONAL &NATIONALDIALOGUES Design and ...
CURRICULUM ANDEDUCATIONALDEVELOPMENT2013 Executive Presentation / Oswaldo Lorenzo 6
CURRICULUM AND EDUCATIONAL DEVELOPMENTDesign and teach specific seminars/courses/workshops: Digital Environment Digital ...
Areas of interest Teaching cases Action-research projects Empirical researchDigitaltransformation:Building new businessmod...
Partnership & MembershipTECHNOLOGY AND INNOVATIONMANAGEMENT (TIM) GROUP2013 Executive Presentation / Oswaldo Lorenzo 9
Sponsor Value Proposition Sponsor-focused action research. Problem-solving projects Expert panels Knowledge creation &...
Oswaldo LorenzoProfessor of Digital Strategy &Business ProcessesDeusto Business SchoolBlog: www.longconversation.comEmail:...
Upcoming SlideShare
Loading in …5
×

Deusto Business School Digital Lab

720 views

Published on

Presentation about the Deusto Business School Digital Lab

Published in: Technology
  • Be the first to comment

  • Be the first to like this

Deusto Business School Digital Lab

  1. 1. 2013 Executive Presentation / Oswaldo Lorenzo 1
  2. 2. Table of ContentPageMission ……………………………… 3Five levels of analysis ……… 4Main Lines of Activities ……… 5Curriculum & EducationalDevelopment ……………………… 6Advanced Research(A sample of projects) …………….. 8Partnership & Membership … 9Sponsor value proposition ..... 102013 Executive Presentation / Oswaldo Lorenzo 2
  3. 3. Mission• D-Lab aims to be a reference source of knowledge and ideasdissemination in theory and practice in areas such as: Digital strategies, Digital organization capabilities, IT value and implementation, Big Data Network-centric business models, Social Enterprise Knowledge network and learning communities.• D-Lab studies the digital and networked world of individuals andorganizations through five levels of analysis (see next page).2013 Executive Presentation / Oswaldo Lorenzo 3
  4. 4. The Digital and Networked World of Individuals & OrganizationsFive Levels of Analysis2013 Executive Presentation / Oswaldo Lorenzo 4IndividualTeamsCommunitiesNetworkedEnterpriseIntegratedEnterpriseInternetworkedEnterprisePersonalMultimedia +SocialNetworksWorkgroupComputing +Social EnterpriseEnterpriseappsInter-enterpriseplatformsThe Net : Customers,Society, GovernmentEmergingprocesses &practicesNew roles:key users ascatalyst oflearningEnd-to-endprocessesDigital &networkedexecution ofprocessesEmergingbehaviorsCollaborative andrelational practicesIT-enabledprocesses
  5. 5. Main Lines of ActivitiesCURRICULUM ANDEDUCATIONALDEVELOPMENTADVANCED RESEARCHINTERNATIONAL &NATIONALDIALOGUES Design and teach specificopen programs, in-company seminars, andmaster degrees. Design and teach specificcourses for Deusto MBAand Master Degrees Design and deliverMOOC and FREEeducational materials Conduct research that isboth academicallyrigorous and relevant toindustry. Conduct researchprojects that benefitssponsors and facultymembers. Share (free) researchresults with society andpractitioners through ourweb platform: cases.working papers, etc. Bring together keythinkers from academiaand industry to discuss ondigital & technologicalcritical issues affectingsociety and businesses. Be host of a mainconference for 2014-20152013 Executive Presentation / Oswaldo Lorenzo 5
  6. 6. CURRICULUM ANDEDUCATIONALDEVELOPMENT2013 Executive Presentation / Oswaldo Lorenzo 6
  7. 7. CURRICULUM AND EDUCATIONAL DEVELOPMENTDesign and teach specific seminars/courses/workshops: Digital Environment Digital Strategy (Digital & Social Business Models) Digital Marketing E-business and Network-centric Business Personal Branding and Leadership at Social Media for CEOs Information Technology Essentials Generating Business Value from Information Technology. Virtual teams in global contexts.2013 Executive Presentation / Oswaldo Lorenzo 7
  8. 8. Areas of interest Teaching cases Action-research projects Empirical researchDigitaltransformation:Building new businessmodels & organizationcapabilities• Grupo VIPs: Recruitment 2.0(w/ J. Baniandrés)• Anboto: Emprendimientobasado en la innovacióntecnológica y SaaS (w/ F.Gonzalez B.)• Sherpa: Más allá de Anboto.Nuevos modelos de negocio.• Building a Digital Culturein a large company .• The Earthwire project: computational,business and social models that allowsto route the social activity in the cloudto new wealth-power-and-knowledgegeneration for Europe. (w/ Manchester& DeutsoTech)• Digital & Sustainability StrategyApproach (w/L. Albareda)• TBSS and Artificial Intelligence(w. F. Gonzalez B.)• The Long Conversation Ahead: TheOrganizational Capabilities of DigitalBusiness:MaximizingBusiness Valuefrom IT Investment• Building new behaviors in finalusers to exploit IT value• Business case of Big Datafor Public Sector: identifyand define improvementprojects based on Big Datafor an institution in publicsector (City Hall, Tax &Revenue Office, HealthCare, etc.)• Market Reaction to EnterpriseApplications• Inventory Practices and EnterpriseSystems as Complementary Capabilitiesin SCM (w/ B. Claes)Business networks • Managing the organizationalnetwork through SCM practicesand IT enablers.• Virtual teams in productdevelopment: the case of Airbus• Designing andimplementing a businessnetwork model for acompany.• Institutional Intervention in SMEs ICTAdoption: A Network Perspective (PhDDissertation)• A theoretical framework for the studyof Business Networks (w/ B. Claes)ADVANCED RESEARCH:A sample of current and proposed projects2013 Executive Presentation / Oswaldo Lorenzo 8
  9. 9. Partnership & MembershipTECHNOLOGY AND INNOVATIONMANAGEMENT (TIM) GROUP2013 Executive Presentation / Oswaldo Lorenzo 9
  10. 10. Sponsor Value Proposition Sponsor-focused action research. Problem-solving projects Expert panels Knowledge creation & dissemination Teaching case writing. Valuable meetings, conferences and events amongsponsors, practitioners, faculty, and graduate students. Executive seminars (joint-design and execution) Interest groups that facilitate interaction among sponsors,practitioners and faculty who have related interests. MBA student projects and internships.2013 Executive Presentation / Oswaldo Lorenzo 10
  11. 11. Oswaldo LorenzoProfessor of Digital Strategy &Business ProcessesDeusto Business SchoolBlog: www.longconversation.comEmail: oswaldo.lorenzo@deusto.es@LorenzooswaldoThank you!2013 Executive Presentation / Oswaldo Lorenzo 11

×