With more than 500 million members, LinkedIn the most powerful B2B social media platform worldwide! It's onboarding though can realise tremendous improvement as it is almost non-existent at the moment.
In this thorough guide you will find:
1) Where is LinkedIn missing out on its onboarding.
2) LinkedIn: Suggested onboarding practices
- Part One: In-app messages & product tour
- Part Two: Funnel Creation & email marketing strategy.