Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

The 9 Principles of Design!


Published on

Before you design a logo, a website, or anything else, it is important to for a designer to consider the basic principles that define design. These principles are like building blocks that not only give your design balance and emphasis, but also harmony and variety. These are some of the most essential aesthetics that will be discussed in this slide deck.

Published in: Design

The 9 Principles of Design!

  1. 1. The 9 Principles of Design
  2. 2. Balance - It ensues the feeling of equivalence across a canvas.
  3. 3. What is balance?
  4. 4. Emphasis - It highlights and makes important parts standout.
  5. 5. What is emphasis?
  6. 6. Movement - To lead the eye to the focus area in design.
  7. 7. What is movement?
  8. 8. Pattern - It builds familiarity and organizes design for trouble-free viewing.
  9. 9. What is pattern?
  10. 10. Repetition - It brings consistency and flow to the design.
  11. 11. What is repetition?
  12. 12. Proportion - It involves scaling of various elements to create a coherent design.
  13. 13. What is proportion?
  14. 14. Harmony - It utilizes familiar traits of design elements and puts them into focus.
  15. 15. What is Harmony?
  16. 16. Contrast - It highlights the difference and puts an emphasis to what is important.
  17. 17. What is contrast?
  18. 18. Variety - It adds flavor to the design, making it more interesting and engaging.
  19. 19. What is variety?
  20. 20. Read more on our blog: