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ART MEETS HOSPITALITY:
                            DESIGN HOTELS™ EXHIBITS AT THE
                     DMY INTERNATIONAL DESIGN FESTIVAL BERLIN 2009

Berlin, 18 May 2009 – Design Hotels™ will show its Made by Originals exhibition at the DMY
International Design Festival Berlin 2009 following a worldwide tour through 17 cities. The five-day
festival invites international designers, professionals and design-lovers to a varied program of exhibitions,
performances, lectures, workshops and open studios. It will take place from 3-7 June 2009.

Design Hotels™ Made by Originals – The Exhibition
The Design Hotels™ exhibition communicates a simple but essential core message: the human factor as
the essence of its brand. All member hotels were created by Originals who are passionate, authentic
individuals and as unique as the properties they brought to life.

The exhibition features ten film portraits of selected Originals, giving spectators an up-close and personal
look at the creative minds behind the hotels. Each film is displayed on a “3POD” stand designed by
Maginwulf Studios. Design Hotels™ commissioned creative director Thies Wulf to create the entire
hardware of the exhibition. The brief was simple but tricky: all the exhibition gear had to fit in only two
suitcases, making travelling around the world a breeze. Wulf created an extremely compact installation
made of ultra light carbon. He will also be responsible for setting up the Made by Originals exhibition in
a 100m² gallery space at this years DMY Allstars event taking place in the IMA Design Village in Berlin.

DMY 2009
„Same same, but different“, the slogan of this year’s festival does not only mark a general principle of
design but also applies to the festival itself. Its participants are selected amongst the numerous applicants
by recommendation of an international admission jury that consists of international designers who have
chosen Berlin as their work and living place. Among them: Jurgen Bey (concept design), BLESS (fashion
design), Jürgen Mayer H. (architecture/design), Jerszy Seymour (product & concept design) und Kyoka
(sound design).

For the first time in the six-year-history of the DMY the exhibitions will not only focus on innovative and
experimental design of the up-and-coming generation (DMY Youngsters), but also present a second
main exhibition called DMY Allstars that will serve as a platform for international design festivals,
professional designers and established design brands such as Design Hotels™.

-Ends-
NOTE TO THE EDITORS

3 June:

DMY Allstars Press Conference
11:00 - 11:30 Uhr · ÏMA Design Village, Ritterstraße 12, 10969 Berlin

Press Preview: Design Hotels Exhibition
11:30am – 13:00pm · ÏMA Design Village, Ritterstraße 12, 10969 Berlin

Pre-Press-Registration: http://dmy-berlin.com/press/accreditation

Should you require additional details, please contact:
press@designhotels.com or tel: +49 (0)30-8849 400 31

Images of and details about all member hotels are available online: www.designhotels.com/press

ABOUT DESIGN HOTELS™

Design Hotels™, a global hospitality company, brings under its umbrella over 175 independently
owned, design-driven properties in more than 40 countries around the globe. Member hotels
benefit from customized services ranging from global sales representation and reservations, to
revenue & distribution management, from strategic marketing and public relations to branding,
therefore receiving the exposure they need around the world while maintaining their individual
identity. Conceived in 1993 by Claus Sendlinger, then a travel agent, and today its hands-on
president and CEO, Design Hotels™ has its headquarters in Berlin and branches in London,
Barcelona, New York, Singapore, Bali, Tokyo and Perth.

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DESIGN HOTELS™ PRESS RELEASE - 18.05.2009: ART MEETS HOSPITALITY: DESIGN HOTELS™ EXHIBITS AT THE DMY INTERNATIONAL DESIGN FESTIVAL BERLIN 2009

  • 1. ART MEETS HOSPITALITY: DESIGN HOTELS™ EXHIBITS AT THE DMY INTERNATIONAL DESIGN FESTIVAL BERLIN 2009 Berlin, 18 May 2009 – Design Hotels™ will show its Made by Originals exhibition at the DMY International Design Festival Berlin 2009 following a worldwide tour through 17 cities. The five-day festival invites international designers, professionals and design-lovers to a varied program of exhibitions, performances, lectures, workshops and open studios. It will take place from 3-7 June 2009. Design Hotels™ Made by Originals – The Exhibition The Design Hotels™ exhibition communicates a simple but essential core message: the human factor as the essence of its brand. All member hotels were created by Originals who are passionate, authentic individuals and as unique as the properties they brought to life. The exhibition features ten film portraits of selected Originals, giving spectators an up-close and personal look at the creative minds behind the hotels. Each film is displayed on a “3POD” stand designed by Maginwulf Studios. Design Hotels™ commissioned creative director Thies Wulf to create the entire hardware of the exhibition. The brief was simple but tricky: all the exhibition gear had to fit in only two suitcases, making travelling around the world a breeze. Wulf created an extremely compact installation made of ultra light carbon. He will also be responsible for setting up the Made by Originals exhibition in a 100m² gallery space at this years DMY Allstars event taking place in the IMA Design Village in Berlin. DMY 2009 „Same same, but different“, the slogan of this year’s festival does not only mark a general principle of design but also applies to the festival itself. Its participants are selected amongst the numerous applicants by recommendation of an international admission jury that consists of international designers who have chosen Berlin as their work and living place. Among them: Jurgen Bey (concept design), BLESS (fashion design), Jürgen Mayer H. (architecture/design), Jerszy Seymour (product & concept design) und Kyoka (sound design). For the first time in the six-year-history of the DMY the exhibitions will not only focus on innovative and experimental design of the up-and-coming generation (DMY Youngsters), but also present a second main exhibition called DMY Allstars that will serve as a platform for international design festivals, professional designers and established design brands such as Design Hotels™. -Ends-
  • 2. NOTE TO THE EDITORS 3 June: DMY Allstars Press Conference 11:00 - 11:30 Uhr · ÏMA Design Village, Ritterstraße 12, 10969 Berlin Press Preview: Design Hotels Exhibition 11:30am – 13:00pm · ÏMA Design Village, Ritterstraße 12, 10969 Berlin Pre-Press-Registration: http://dmy-berlin.com/press/accreditation Should you require additional details, please contact: press@designhotels.com or tel: +49 (0)30-8849 400 31 Images of and details about all member hotels are available online: www.designhotels.com/press ABOUT DESIGN HOTELS™ Design Hotels™, a global hospitality company, brings under its umbrella over 175 independently owned, design-driven properties in more than 40 countries around the globe. Member hotels benefit from customized services ranging from global sales representation and reservations, to revenue & distribution management, from strategic marketing and public relations to branding, therefore receiving the exposure they need around the world while maintaining their individual identity. Conceived in 1993 by Claus Sendlinger, then a travel agent, and today its hands-on president and CEO, Design Hotels™ has its headquarters in Berlin and branches in London, Barcelona, New York, Singapore, Bali, Tokyo and Perth.