Human-Centered Design 2nd week April 11-12 2014


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This is our 2nd week presentation about Human-Centered Design for Social Innovation Workshop activity

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Human-Centered Design 2nd week April 11-12 2014

  1. 1. 11/04/14@Interior Design Department School of Design, Universitas Pelita Harapan 12/04/14@200 Rumah Besi, Tangerang
  2. 2. The Design Process We DAG team opted for: The Plan: Activity 01-03 11/04/14 @ UPH Activity 04-05 14/04/14 @ 200 RB Activity 06 17/04/14 @ Kampong Pondok Pucung, The research site Activity 06-07 19/04/14 reflection
  3. 3. Hello, here we are, the DAG Team doing the 2nd Part of HCD Workshop: Discover!
  4. 4. The most interesting part is: No.3 Immerse yourself in context - why? Because that’s the best way to build empathy; and No.4 Seek inspiration in analogous settings- why? Because its fun and surprising, its ensure our creativity and push us to think outside the box!
  5. 5. We opted to do personal challenge!
  6. 6. 1st attempt: How might we encourage the children to keep their kampong’s clean? IDEO’s example No.3 sounds suitable for our personal challenge project Final attempt (after many tweakings): How might we encourage good garbage dumping habits among undeserved children in Kampong Pondok Pucung, Tangerang, INDONESIA?
  7. 7. DAG team Yay and Nay Martin, Architect, Lecturer (loves to chat and writes, too systematic – complicated); Rakyan , Environmentalist (gadget man, business oriented, limited mobility); Phebe, Interior & Sustainable Design (good in organizing, to the point, difficulties to be prompt, hesitate to take a lead); Ruth, Architect, Builder (good in management, realistic, not to systematic); Dona, Visual Communication and Graphic Designer (jovial tends to be hilarious, crazy ideas, needs a long time for materializing ideas) This is indeed the most difficult part for us We need a Fundraising. How? It’s all depend on the prototype. The amount of the budget, the funders, the technology, the other people (expert, volunteer, etc.) involved, travelling etc. We have rough estimation, but Ruth will calculate it in details  Who else does the DAG team need? Children Psychologist, Community-Based Anthropologist, Craftsman, Product Designer, Garbage Recycle Expert Project Timeline (2014) Start 11th April Discover 11th – 19th April, Ideate 21st -26th April Prototype 28th April – 10th May Deadline, 17th May, Our Commitment At least 2 sessions/ week 4 hours/session
  8. 8. What DAG team know The community targeted don’t care! That it was difficult to building up awareness, especially when they know but they opt to ignore! They don’t have a role model (parents and children seem to be alike). They don’t have knowledge about ‘the use and abuse’ of garbage. They don’t know that garbage has an economical value. They don’t think that it is their responsibility They don’t have social control or formal regulation BUT (amazingly) They care about education, thus they must be care about their future They have a competition spirit, especially to economic condition improvement They are familiar with Gadget and Technology They are connected What DAG team don’t know and wanted to know more How to relate Children Playing Activities with Garbage Treatment to be an Exciting and Fun Activities? How to improve Social Behaviors & Relationship? – especially for Children & Mom’s How to make Garbage Management to be Economically Viable? THE CHALLENGE How might we encourage good garbage dumping habits among undeserved children in Kampong Pondok Pucung, Tangerang, INDONESIA?
  9. 9. Community Members The Nawiri’s (the Community leader) The Dadi’s (natives, Rodiyahs’ Clan) The Zainal’s (natives, Murdans’Clan) The Apri’s (natives, Ahmads’ Clan) The Mar’s (temporal dweller) The Jerry’s (temporal dweller) The Willy’s (newcomer) The Children (Fa’iz, Willy, Najwa, etc. The Garbage Picker (extremme user) In-Context Immersion Children Playing Area in Kp. Pd. Pucung; Garbage Dumping Site in Kp. Pd. Pucung; Playground in Malls or Dept. Store Informal Basketball Court in Serpong Experts Children Psychologist Community Based Anthropologist Local Garbage Compound Garbage Picker Analogous Research Starbuck – the reward system Local Market – the cleaning system, the variations, the unique character Street Playground – or whatever place turn into playground by the children
  10. 10. Start easy Build casual conversation, Personal Data, Living Period Then go deep Always connect to garbage problems and children activities Memory, Past – What was then? How’s the situation back then? Reality, Now – Ask them to make comparison between the past and nowadays situation Imagine, Future – Ask them to imagine ideal situation for their kampong’s Why don’t we conduct the research - asking the questions WITHIN AN EVENT! (that way we hope to get an honest answers from the community) So, DAG decide to CREATE an event, using the ‘NOW’ popular playing activity done by the children within the community: playing KITE Thus, we make ‘COLOR YOUR KITE’ day (already permitted by the community leader) on THURSDAY, 17th April, 2014, while in the same time conducting our research Then comes OUR CRAZY IDEA
  11. 11. ‘COLOR YOUR KITE’ day, here we come! (this is how DAG DISCOVER!)
  12. 12. See you on our next report, the 2nd round of DISCOVERY phase!