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The User Journey Workshop

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A short high level overview of how to create and effectively pitch User Journeys in your UX design process.

Published in: Design
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The User Journey Workshop

  1. 1. User Journey Workshop | 1 User Journey We make digital experiences worth experiencing @denislesak
  2. 2. User Journey Workshop | 2 What You Will Learn • How to create a user journey • How to pitch a user journey
  3. 3. User Journey Workshop | 3 Where User Journey Fits Business Requirem ents BestIn Class Audit U serInterview s U serPersonas Site M apU ser Journey W irefram es U IReviewU AT Review U sability Testing Business Goals User Goals Studio Design Process Results Review
  4. 4. User Journey Workshop | 4 Components • Business Goals • Business Value Proposition • User Goals • User Profile • High Level Steps • User Tasks At Each Step • User Goals At Each Step • Time Estimate • Other Supporting Information
  5. 5. User Journey Workshop | 5 Goals • Establish A Frame Of Reference • Gain Consensus • Build Momentum For Your POY • Head Off Inefficient Dialogue During Wireframe Stage • Move Conversation Away From “How It Looks” and “I Don’t Like That” • Move Conversation Towards “Does This Solve The Problem” and “Does This Reduce Steps” • Keeps Your Focus On The Correct Goals - The User
  6. 6. User Journey Workshop | 6 User Journey: Setster
  7. 7. User Journey Workshop | 7 User Journey: Hautelook
  8. 8. User Journey Workshop | 8 User Journey: Desk Drop
  9. 9. User Journey Workshop | 9 Your Turn • Business Goals • Business Value Proposition • User Goals • User Profile • High Level Steps • User Tasks At Each Step • User Goals At Each Step • Time Estimate • Other Supporting Information

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