Many product ideas require hardware for sensing, user interaction, etc. Until recently, it has been difficult & expensive to bring the hardware component of a product to market. Developments such as low cost rapid prototyping & manufacturing, energy efficient parts, crowd funding, etc, have made it easier for small startups to get into the hardware game. Everything from design, production, and fulfillment can be outsourced to quickly bring a device to market without the expense and time of bringing up in-house hardware teams. These trends are accelerating, so now is the time to create the next great product idea. Learn how to take advantage of these trends and focus on the core value of your product that makes it unique, the software.