Volunteers Ns

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Volunteers Ns

  1. 1. Recruiting Volunteers September 10 th , 2008 Listen live on: Questions? [email_address] AIM: DFA Night School Paid for by Democracy for America, www.democracyforamerica.com, and not authorized by any candidate or candidate’s committee.
  2. 2. Welcome to DFA Night School! <ul><li>Streaming live at: </li></ul><ul><li>Now Available on ITunes </li></ul><ul><li>Click here to subscribe: </li></ul>2 Questions? nightschool@democracyforamerica.com Questions? Email: [email_address] AIM Instant Message: DFA Night School Live blog: www.blogforamerica.com DFA Chair Jim Dean
  3. 3. Tonight’s Trainers Matt Blizek Night School Host Democracy for America Bryan Hageny Deputy Training Director Democracy for America 3 Questions? nightschool@democracyforamerica.com Susan Smith, Tampa DFA Sandra Verthein, Northside DFA
  4. 4. <ul><ul><li>‘ People’ powered campaigns </li></ul></ul><ul><ul><li>Volunteers are the “soul of a campaign” </li></ul></ul><ul><ul><li>Volunteers build long term progressive infrastructure </li></ul></ul>Why We Need Volunteers Never question the value of volunteers. Noah’s Ark was built by volunteers, the Titanic was build by professionals --Unknown 4 Questions? nightschool@democracyforamerica.com
  5. 5. You Have to Ask! <ul><li>You will never get what you do not ask for </li></ul><ul><li>Not asking for favors, but giving opportunities </li></ul><ul><li>Embrace the No! </li></ul>5 Questions? nightschool@democracyforamerica.com
  6. 6. <ul><li>Announcements don’t recruit volunteers </li></ul><ul><li>What is a potential volunteer’s relationship to the campaign? </li></ul>What’s My Motivation? 6 Questions? nightschool@democracyforamerica.com If you aren’t sure why someone is volunteering, then ask! Candidate Social Issue / Ideological / Partisan Relational Antipathy for Opponent
  7. 7. <ul><li>Higher response rates all around </li></ul><ul><li>Details about the campaign aren’t as important </li></ul><ul><li>Make it about you </li></ul><ul><li>Make it fun </li></ul><ul><li>Network, Network, Network – Build a snowball! </li></ul>Who to Ask: Relational 7 Questions? nightschool@democracyforamerica.com
  8. 8. <ul><li>Campaign Lists </li></ul><ul><li>Voter File </li></ul><ul><li>Allied issue advocacy organizations </li></ul><ul><li>Labor Unions </li></ul><ul><li>High Schools & Colleges </li></ul><ul><li>Community Organizations and Faith Communities </li></ul><ul><li>Everywhere! </li></ul>Who to Ask: Usual Suspects 8 Questions? nightschool@democracyforamerica.com Remember, busy people are more likely to say ‘yes’!* *Why do you think they’re so busy?
  9. 9. How to Ask: Basic Tactics <ul><li>The more personal and interactive the ask the better the response </li></ul>9 Questions? nightschool@democracyforamerica.com High Response rates Low Response rates High Time Commitment Low Time Commitment Canvassing Emails Tables Meetings Posters House Parties Phones Volunteer Referrals
  10. 10. Questions? <ul><li>Email: nightschool@democracyforamerica.com </li></ul><ul><li>Instant Message: </li></ul><ul><li>DFA Night School </li></ul>10 Questions? nightschool@democracyforamerica.com
  11. 11. Stories from the Field 11 Questions? nightschool@democracyforamerica.com <ul><li>Northside DFA Issue Forums </li></ul><ul><li>http://my.barackobama.com </li></ul><ul><li>Networking – Make business cards </li></ul><ul><li>Be visible & aware </li></ul><ul><li>Don’t be ashamed to talk politics with people! </li></ul>
  12. 12. How to Ask: The Five Cs <ul><li>C onnect – Establish rapport and trust </li></ul><ul><li>C ontext – Explain how they are helping us win </li></ul><ul><li>C ommit – Get a solid commitment to volunteer </li></ul><ul><li>C atapult – Get them invested </li></ul><ul><li>C onfirm – Remind them of their commitment </li></ul>12 Questions? nightschool@democracyforamerica.com
  13. 13. Crunching the Numbers 13 Questions? nightschool@democracyforamerica.com Question: How many volunteers would be needed to reach 500 voters with a weekend phone bank? Step 1: Calculate the number of hours needed: 500 voters / 12 (contacts per hour) = 41.67 hours Step 2: Calculate the number of volunteers per shift to recruit: 42 hours / 2 shifts / 3 hours per shift = 7 volunteers per shift Answer: You will need to recruit 7 volunteers willing to work a 3 hour shift each day
  14. 14. Questions? <ul><li>Email </li></ul><ul><li>[email_address] </li></ul><ul><li>Instant Message </li></ul><ul><li>DFA Night School </li></ul>14 Questions? nightschool@democracyforamerica.com
  15. 15. Homework <ul><li>Make a List of 15 possible volunteers from your social network and ask them </li></ul><ul><li>Sign up together for the ‘Million Doors for Peace’ campaign next weekend! </li></ul><ul><li>www.milliondoorsforpeace.org </li></ul><ul><ul><li> </li></ul></ul>15 Questions? nightschool@democracyforamerica.com
  16. 16. Next Week on Night School <ul><li>Canvassing & Phonebanking </li></ul><ul><li>September 17th, 2008 </li></ul><ul><li>www.democracyforamerica.com /canvass </li></ul>www.democracyforamerica.com/trainingrequest Request a DFA Campaign Training in 2009! 16 Questions? nightschool@democracyforamerica.com
  17. 17. Thank you for joining us! Need to catch up on earlier Night School presentations? Order previous semesters on DVD: https://democracyforamerica.com/contribute/nightschool Join the DFA Trust www.democracyforamerica.com/trust 17 Questions? nightschool@democracyforamerica.com

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