CEOS for Cities 9.30.13

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CEOS for Cities 9.30.13

  1. 1. Downtown Project Collisions Community Co-Learning
  2. 2. Slide 2 Zappos.com http://media.glassdoor.com/m/7b/2c/00/f6/entrance-to-the-zappos-com-headquarter-office-in- henderson-nv-photo-by.jpg
  3. 3. Slide 3 Las Vegas City Hall http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
  4. 4. Slide 4 Nike http://standardatl.com/home/wp-content/uploads/2010/07/Nike_Campus_Tour_01.jpg
  5. 5. Slide 5 Google http://static.panoramio.com/photos/original/400729.jpg
  6. 6. Slide 6 Apple http://www.techzek.com/wp-content/uploads/2011/09/apple_campus-1.jpg
  7. 7. Slide 7 Doggy Day Care http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
  8. 8. Slide 8 NYU Campus http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
  9. 9. Slide 9 Downtown Vegas - Fremont East http://www.eatinglv.com/wordpress/wp-content/gallery/odettedowntown/chinatown-038-large.jpg
  10. 10. Slide 10 Downtown Vegas - Fremont East http://www.lucyvegas.com/sites/default/files/griffin5.jpg
  11. 11. Slide 11 Downtown Vegas - Fremont East
  12. 12. Slide 12 Downtown Vegas - Fremont East http://roadjournals.viamagazine.com/wp-content/uploads/2011/05/The-Beat-Coffeehouse.jpg
  13. 13. Slide 13 DOWNTOWN PROJECT - $350M $ 50M – Small businesses $ 50M – Tech Startups $ 50M – Education, Arts, Culture $200M – Real Estate
  14. 14. Slide 14 DOWNTOWN PROJECT GOALS
  15. 15. Slide 15 DOWNTOWN PROJECT GOALS Live/Work/Play – Walking Distance
  16. 16. Slide 16 DOWNTOWN PROJECT GOALS Live/Work/Play – Walking Distance The Most Community-Focused Large City in the World
  17. 17. Slide 17 DOWNTOWN PROJECT GOALS Live/Work/Play – Walking Distance The Most Community-Focused Large City in the World The Co-Learning and Co-working Capital of the World
  18. 18. Slide 18 ROI vs. ROC Instead of maximizing short-term ROI (Return On Investment)…
  19. 19. Slide 19 ROI vs. ROC Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC
  20. 20. Slide 20 ROI vs. ROC Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC (Return On Community)
  21. 21. Slide 21 ROI vs. ROC and ROL Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC (Return On Community) and institutionalizing ROL
  22. 22. Slide 22 ROI vs. ROC and ROL Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC (Return On Community) and institutionalizing ROL (Return On Luck) – Accelerating Serendipity
  23. 23. Slide 23 THE BIG BET Accelerating Collisions, Community, and Co-Learning
  24. 24. Slide 24 THE BIG BET Accelerating Collisions, Community, and Co-Learning …will lead to… Happiness, Luckiness, Innovation, and Productivity
  25. 25. Slide 25 DOWNTOWN PROJECT - $350M $ 50M – Small businesses $ 50M – Tech Startups $ 50M – Education, Arts, Culture $200M – Real Estate
  26. 26. Slide 26 $50M – Small Businesses
  27. 27. Slide 27 $50M – Small Businesses  Criteria
  28. 28. Slide 28 $50M – Small Businesses  Criteria  Owner Operated - Passionate
  29. 29. Slide 29 $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build Community
  30. 30. Slide 30 $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build Community  Execution Ability
  31. 31. Slide 31 $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build Community  Execution Ability  Sustainable
  32. 32. Slide 32 $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build Community  Execution Ability  Sustainable  Unique or First or Best at Something
  33. 33. Slide 33 $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build Community  Execution Ability  Sustainable  Unique or First or Best at Something  Story-worthy
  34. 34. Slide 34 Natalie
  35. 35. Slide 35 Natalie
  36. 36. Slide 36 Natalie
  37. 37. Slide 37 Natalie
  38. 38. Slide 38 Natalie
  39. 39. Slide 39 Natalie
  40. 40. Slide 40 Check Cashing http://www.vegaschatter.com/files/100501/checks_cashed..jpg
  41. 41. Slide 41 Check Cashing
  42. 42. Slide 42 Sarah
  43. 43. Slide 43 Sarah
  44. 44. Slide 44 Sarah
  45. 45. Slide 45 Shipping Containers http://images03.olx.com/ui/8/84/18/1280992807_108377618_4-cargo-containers-40ft-20-ft-For-Sale.jpg
  46. 46. Slide 46 Shipping Containers
  47. 47. Slide 47 Shipping Container Park
  48. 48. Slide 48 Shipping Container Park
  49. 49. Slide 49 Shipping Container Park
  50. 50. Slide 50 Shipping Container Park
  51. 51. Slide 51 Bike Sharing
  52. 52. Slide 52 $50M – Tech Startups http://img- s.foursquare.com/pix/EN1ZIL0JC5HTCZYD0PW41SWQYJHURTD204ZFZYBFGPM3F5JS.jpg
  53. 53. Slide 53 $50M – Tech Startups http://timenerdworld.files.wordpress.com/2011/12/romotivefinal.jpg?w=576
  54. 54. Slide 54 The City as a Startup http://bostinno.com/wp-content/uploads/2011/10/startup-sign.png
  55. 55. Slide 55 $50M – Startups http://www.shebytes.com/wp-content/uploads/2011/12/venture-for-america-12-12-11.jpg
  56. 56. Slide 56 $50M – Education, Arts, Culture http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
  57. 57. Slide 57 $50M – Education, Arts, Culture http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
  58. 58. Slide 58 $50M – Education, Arts, Culture http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
  59. 59. Slide 59 $50M – Education, Arts, Culture http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
  60. 60. Slide 60 $50M – Education, Arts, Culture http://www.vegasnews.com/wp-content/uploads/3_2_12_burn_vegas_kabik-131-9-588.jpg
  61. 61. Slide 61 $50M – Education, Arts, Culture http://mikerossart.net/images/mikeross_enter.jpg
  62. 62. Slide 62 $50M – Education, Arts, Culture
  63. 63. Slide 63
  64. 64. Slide 64
  65. 65. Slide 65 $200M – Real Estate http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpg
  66. 66. Slide 66 WHEN CITIES DOUBLE IN SIZE… Productivity and innovation per resident increases by 15% (But not true for companies) Accelerate serendipity -> Accelerate learning -> Accelerate productivity and innovation
  67. 67. Slide 67 3 INGREDIENTS FOR SERENDIPITY 1. Residential density of 100 residents/acre 2. Street-level activity for residents to collide 3. Culture of openness, collaboration, creativity, and optimism
  68. 68. Slide 68 HOW TO ACCELERATE LEARNING & INNOVATION Maximize serendipitous interactions Density in the office Density in the city Collisions vs. convenience
  69. 69. Slide 69 Las Vegas City Hall http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
  70. 70. Slide 70 DIFFERENT GROUPS COLLIDING 1. 2000 Zappos employees 2. 1000 Teach For America corp members and alumni 3. Tech Startup Community 4. Small Business Community 5. Art and Music Communities 6. Other Passion Communities 7. Local Residents
  71. 71. Slide 71 LEARNING FROM ZAPPOS & COWORKING… Culture is to a Company
  72. 72. Slide 72 LEARNING FROM ZAPPOS & COWORKING… Culture is to a Company as Community is to a City
  73. 73. Slide 73 LEARNING FROM ZAPPOS & COWORKING… Culture is to a Company as Community is to a City Values Innovation Serendipity Participation Upward Mobility Attracting Startups and the Creative Class
  74. 74. Slide 74 Our Secret Weapon http://static3.vipasuite.com/resources/dyn/images/459355w783h429s185b/_fn/ogden-3.jpg
  75. 75. Slide 75 LEARNING FROM TED, SUMMIT SERIES, SXSW, BIF… Curated Content Serendipity Learning Connections Community
  76. 76. Slide 76 Downtown Vegas Every Day Curated Content Serendipity Learning Connections Community
  77. 77. Slide 77 Fremont St. & Las Vegas Blvd.
  78. 78. Slide 78 Fremont St. & Las Vegas Blvd.
  79. 79. Slide 79 Fremont St. & Las Vegas Blvd.
  80. 80. Slide 80 Fremont St. & Las Vegas Blvd.
  81. 81. Slide 81 Fremont St. & Las Vegas Blvd.
  82. 82. Slide 82 Fremont St. & Las Vegas Blvd.
  83. 83. Slide 83 Fremont St. & Las Vegas Blvd.
  84. 84. Slide 84 Fremont St. & Las Vegas Blvd.
  85. 85. Slide 85 Fremont St. & Las Vegas Blvd.
  86. 86. Slide 86 Fremont St. & Las Vegas Blvd.
  87. 87. Slide 87 Downtown Vegas Monthly Cadence
  88. 88. Slide 88 Downtown Vegas Monthly Cadence Week 1 – First Friday Week
  89. 89. Slide 89 Downtown Vegas Monthly Cadence Week 1 – First Friday Week Week 2 – Tech Week
  90. 90. Slide 90 Downtown Vegas Monthly Cadence Week 1 – First Friday Week Week 2 – Tech Week Week 3 – Fashion Week
  91. 91. Slide 91 Downtown Vegas Monthly Cadence Week 1 – First Friday Week Week 2 – Tech Week Week 3 – Fashion Week Week 4 – Catalyst Week
  92. 92. Slide 92 Fashion Incubator – Stitch Factory
  93. 93. Slide 93 Fashion Incubator – Stitch Factory
  94. 94. Slide 94 Return On Collisions (ROC) What is the value of a resident that is out and about in the community?
  95. 95. Slide 95 Return On Collisions (ROC) What is the value of a resident that is out and about in the community? 3-4 hours/day
  96. 96. Slide 96 Return On Collisions (ROC) What is the value of a resident that is out and about in the community? 3-4 hours/day x 7 days/week
  97. 97. Slide 97 Return On Collisions (ROC) What is the value of a resident that is out and about in the community? 3-4 hours/day x 7 days/week x 40 weeks/year
  98. 98. Slide 98 Return On Collisions (ROC) What is the value of a resident that is out and about in the community? 3-4 hours/day x 7 days/week x 40 weeks/year = 1000 “collisionable” hours/year
  99. 99. Slide 99 Jake – Flint and Tinder http://images.fastcompany.com/upload/inline-Made-In-The-USA-Flint-And-Tinder-Undies-And-You- Will-Love-It-b.jpg
  100. 100. Slide 100 Jake – Flint and Tinder
  101. 101. Slide 101 Return On Collisions (ROC) What is the value of a purposeful visitor that contributes to community?
  102. 102. Slide 102 Return On Collisions (ROC) What is the value of a purposeful visitor that contributes to community? 12 hours/day
  103. 103. Slide 103 Return On Collisions (ROC) What is the value of a purposeful visitor that contributes to community? 12 hours/day x 7 days/week
  104. 104. Slide 104 Return On Collisions (ROC) What is the value of a purposeful visitor that contributes to community? 12 hours/day x 7 days/week x 12 weeks/year
  105. 105. Slide 105 Return On Collisions (ROC) What is the value of a purposeful visitor that contributes to community? 12 hours/day x 7 days/week x 12 weeks/year = 1000 “collisionable” hours/year
  106. 106. Slide 106 Return On Collisions (ROC) “Subscribe” to Downtown Vegas
  107. 107. Slide 107 Return On Collisions (ROC) 1. 100 residents per acre 2. Street-level activity for residents to collide 3. Culture of openness, collaboration, creativity, and optimism
  108. 108. Slide 108 Return On Collisions (ROC) 1. 100 residents per acre
  109. 109. Slide 109 Return On Collisions (ROC) 1. 100,000
  110. 110. Slide 110 Return On Collisions (ROC) 1. 100,000 “collisionable”
  111. 111. Slide 111 Return On Collisions (ROC) 1. 100,000 “collisionable” community
  112. 112. Slide 112 Return On Collisions (ROC) 1. 100,000 “collisionable” community hours
  113. 113. Slide 113 Return On Collisions (ROC) 1. 100,000 “collisionable” community hours per
  114. 114. Slide 114 Return On Collisions (ROC) 1. 100,000 “collisionable” community hours per acre
  115. 115. Slide 115 Return On Collisions (ROC) 1. 100,000 “collisionable” community hours per acre per
  116. 116. Slide 116 Return On Collisions (ROC) 1. 100,000 “collisionable” community hours per acre per year
  117. 117. Slide 117 Return On Collisions (ROC) 1. 100,000 “collisionable” community hours per acre per year 2.3 collisionable hours per square foot per year
  118. 118. Slide 118 OUR BIG BET… 3 Guiding Principles Accelerate: 1.Collisions 2.Community 3.Co-Learning And everything else will fall into place… (productivity, innovation, growth, happiness) What will people say about downtown?
  119. 119. Slide 119
  120. 120. Slide 120 ZAPPOS, DELIVERING HAPPINESS, DOWNTOWN PROJECT
  121. 121. Slide 121 50% of Humans Live in Cities http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpg
  122. 122. Slide 122 75% Will Live In Cities in Our Lifetime http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpg
  123. 123. Slide 123 The 4-Minute Mile
  124. 124. Slide 124 The 4-Minute Mile http://en.wikipedia.org/wiki/File:Iffley_Road_Track,_Oxford_-_blue_plaque.JPG
  125. 125. Slide 125 www.DowntownProject.com tony@zappos.com http://langintro.com/lv_dec_2010/pics/0950_emergency_arts_window.jpg
  126. 126. Slide 126 A great brand is a story that never stops unfolding.
  127. 127. Slide 127 A great brand company is a story that never stops unfolding.
  128. 128. Slide 128 A great brand company city is a story that never stops unfolding.
  129. 129. Slide 129 A great brand company city community is a story that never stops unfolding.
  130. 130. Slide 130 Thank you! For a copy of this presentation: tony@zappos.com For more information: www.DowntownProject.com
  131. 131. Slide 131 http://www.youtube.com/watch?v=AF4f3l4a4_A

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