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Designing design thinkers


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Designing design thinkers

  1. 1. Designing Design Thinkers: Literature ReviewIs it possible to define a Design Thinkers’ profile?Having read elements from Tim Brown’s and Roger Martin’s books, I came acrosstwo varied perceptions when reviewing the features of a Design Thinker. The Comment [NC1]: What are the two perceptions? State them here concisely.comparisons enlightened me hence why I want to use this Literature review toexplore and define what it takes to be a fully-fledged Design Thinker. My essay Comment [NC2]: A reason on a personal level for the research is notwill include a critique on the books from T. Brown and R. Martin; I will also use required in a synopsis. The term ‘fully-supporting books and texts to help with my investigation. fledged’ assumes there is a proper way to be a Design Thinker. Your research might show something different.The themes I will concentrate on when defining the ‘profile’, will include: Comment [NC3]: What will theCharacteristics, Approaches, Qualitative methods and the Psychology behind a supporting books provide?Design Thinker. I will also look into a various well-known design thinkers and Comment [NC4]: I would put thesee how they measure up with the Design Thinker’s profile. definition of ‘profile’ at the top since the word is in your title and its meaning is not immediately clear. When you defineSo far the issues, I’ve found and will look into include: it be careful you’re not simply replacing one jargon for another.Can the profile fit all Design thinkers? What about cultural, individual and social Comment [NC5]: Again, to speak ofdifferences for the Design profile? How will the profile differ in relation to ‘well known’ Design Thinkers assumeshumane verse business minded Design thinkers? What comments does the there is a consensus on how to do this work. If your research is critical, youlabeling theory (social labels) have on the Design thinker term and profile? can’t make that judgment in advance. Comment [NC6]: Your essay may haveBooks: to show that the research method is valid; the outline should qualify anticipated conclusionsThe design of business (R.Martin, 2009) Comment [NC7]: Good question – butGetting Personal, Developing Yourself as Design thinker, from page 151 include it in the earlier defining remarks.  Personal read – written and speaks directly to the reader, reinforces the Comment [NC8]: ‘versus’ idea that we too can become design thinkers. Comment [NC9]: ‘effects’?  Discusses Design thinking through a business approach (I find elements of the approach restrictive in regards to thinking of creativity in a structured format)  Becoming a Design thinker is based on the Personal Knowledge System, which includes three vital processes: Stance, Tools, and Experiences (Why only three processes?)  No emphasis is placed on the type of characteristics or traits needed for Design thinkers.  Corporate, Business minded approach to design thinkers.Articles:Harvard Business Review, Design Thinking – A Design Thinker’s PersonalityProfile (T.Brown, 2008)  Humane approach to design thinkers - Natural aptitude for Design Thinkers  Emphasis made on starting points and characteristics for developing Design Thinkers: Empathy (people-first approach), Optimism, Experimentalism (reinforces the creativity and openness in DT) Integrative thinking and Collaboration.
  2. 2. A whole new mind: why right-brainers will rule the future (D.H.Pink, 2006)The future belongs to a different kind of person with a different kind of mind:artists, inventors, storytellers-creative and holistic "right-brain" thinkers whoseabilities mark the fault line between who gets ahead and who doesnt. Drawing onresearch from around the world, Pink outlines the six fundamentally humanabilities that are absolute essentials for professional success and personalfulfillment-and reveals how to master them. A Whole New Mind takes readers to adaring new place, and a provocative and necessary new way of thinking about afuture thats already here.  Looks at the psychology (type of mind) behind design thinkers (I still need to read this book)Supporting Books:Design Creativity (N. Yukari & T. Toshiharu, 2010)Key elements from page 228 – onwardsPrinciples and strategies for training perceptionDesign Thinking: Integrating Innovation, Customer Experience, and Brand Value(T. Lockwood, 2009)Thinking from both sides from page xiPersonality traits of, from page 89Brand-driven Innovation (E. Abbing, 2010)Page 52 - onwards- characteristics of design thinkingChange by Design (T. Brown, 2010)121-122 employee trainingDesigning future design thinkers from 222Designing tomorrow today page 227Design Thinking: Understand - Improve – Apply (from page 45, pg 98)