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Running Your Service Business on WordPress - WordCamp Atlanta 2017

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Whether you want to sell services, run a membership site, want to sell ebooks, or offer code or other digital products for sale, WordPress can help you.

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Running Your Service Business on WordPress - WordCamp Atlanta 2017

  1. 1. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Running Your Business on WP WordCamp Atlanta 2017 Running Your Service Business on WordPress
  2. 2. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Who Dis? Running Your Business on WP WordCamp Atlanta 2017 • WordPress Orlando • Website Maintainer • Sometimes Blogger • Chespin is my Spirit Pokémon
  3. 3. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Choose a Framework • Save Time and Effort • Have a Repeatable Process • Ensure Code Consistency • Become an Expert • Bonus: Create Your Own Child Theme & Repeat! Running Your Business on WP WordCamp Atlanta 2017
  4. 4. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Have Reliable Plugins • Become Familiar with Specific Tools • Backups - BackupBuddy, UpdraftPlus, BackWPUp • Security - Sucuri Scan, iThemes Security, WordFence • Maintenance - iThemes Sync, ManageWP, InfiniteWP • Misc - Yoast SEO, Gravity Forms, Advanced Custom Fields, Really Simple SSL, Akismet, etc. Running Your Business on WP WordCamp Atlanta 2017
  5. 5. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Manage Clients • Sprout Invoices (sproutapps.co) • Track Expenses • Estimates • Invoices • Contracts Running Your Business on WP WordCamp Atlanta 2017
  6. 6. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Manage Projects • Start with a Project Management Tool • Trello, Asana, BaseCamp • Use Reporting Tools • Use Forms to Submit 
 Information • Send Updates with IFTTT and Zapier Running Your Business on WP WordCamp Atlanta 2017
  7. 7. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Market to Potential Clients • Blog About Processes and Case Studies • Build a Brand for your Business • Create Campaign Specific 
 Landing Pages • Build Up an Email List • Place Opt-In Forms on Posts and Sidebars Running Your Business on WP WordCamp Atlanta 2017
  8. 8. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Sell Products • Digital Products for Your Audience • Ebooks, Memberships, Plugins and Themes • Tool - Easy Digital Downloads • Services as a Product • Maintenance Retainers, Marketing Retainers, Audits • Tool - Sprout Invoices Running Your Business on WP WordCamp Atlanta 2017
  9. 9. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Automate Intelligently Running Your Business on WP WordCamp Atlanta 2017
  10. 10. @davidlaietta | orangeblossommedia.com | obm.io/fixupfox Running Your Business on WP WordCamp Atlanta 2017 Questions? Learn More at bearhacks.com

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