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Lean
Product
Discovery
David Hawks
@austinagile
3
Sponsors
Diamond
In Kind
Gold
Platinum
What tools and
techniques do you use
to validate ideas
before beginning
development?
Execution
•  Agile
•  Scrum
•  Predictability
•  Velocity
•  Test
Automation
•  Continuous
Integration
64% of the features
we build in the
software industry are
Rarely or Never Used!
ExecutionDiscovery
Discovery
•  Lean
Startup
•  User Story
Mapping
•  Design
Thinking
•  Lean UX
Write down 2-3 big
assumptions you are
making about your
product space you
believe to be true.
Build
Feedback?
Idea
Product
Build
Feedback?
Idea
Product
How do you
know you are
building the
right thing?
Build
Feedback?
Idea
Product
When do you
find out if you
are right?
How long is the
Release cycle?
(From Concept to
Customer)
How many
features are
released together?
How is success
determin...
How long is the
Release cycle?
(From Concept to
Customer)
How many
features are
released together?
How is success
determin...
Build
Idea
Product
Measure
Learn
Data
Build
Idea
Product
Measure
Learn
Data
The Goal is to
Shorten the
Learning Cycle
What are ways you
can shorten the
feedback loop in your
product lifecycle?
Turn your Requirement
into an Hypothesis
If we do X then Y% of customers will
behave in way Z
Paper Prototyping
Explainer Video
Facade
Identify the riskiest
assumption for your
current product.
How could you
validate (or invalidate)
it quicker?
24
Sponsors
Diamond
In Kind
Gold
Platinum
Lean Product Discovery
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Lean Product Discovery

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Would you like to be able to increase the adoption rate of your product? In this session, we will introduce you to cutting edge concepts and techniques to shift your product development process from output to outcome driven. We will combine elements of Lean Startup, Product Discovery, and Experiment Driven Development to accelerate learning to quickly build products customer love.

Published in: Software

Lean Product Discovery

  1. 1. Lean Product Discovery David Hawks @austinagile
  2. 2. 3 Sponsors Diamond In Kind Gold Platinum
  3. 3. What tools and techniques do you use to validate ideas before beginning development?
  4. 4. Execution •  Agile •  Scrum •  Predictability •  Velocity •  Test Automation •  Continuous Integration
  5. 5. 64% of the features we build in the software industry are Rarely or Never Used!
  6. 6. ExecutionDiscovery
  7. 7. Discovery •  Lean Startup •  User Story Mapping •  Design Thinking •  Lean UX
  8. 8. Write down 2-3 big assumptions you are making about your product space you believe to be true.
  9. 9. Build Feedback? Idea Product
  10. 10. Build Feedback? Idea Product How do you know you are building the right thing?
  11. 11. Build Feedback? Idea Product When do you find out if you are right?
  12. 12. How long is the Release cycle? (From Concept to Customer) How many features are released together? How is success determined? Your Product Today
  13. 13. How long is the Release cycle? (From Concept to Customer) How many features are released together? How is success determined? Your Product Today In the Video What was the impact?
  14. 14. Build Idea Product Measure Learn Data
  15. 15. Build Idea Product Measure Learn Data The Goal is to Shorten the Learning Cycle
  16. 16. What are ways you can shorten the feedback loop in your product lifecycle?
  17. 17. Turn your Requirement into an Hypothesis If we do X then Y% of customers will behave in way Z
  18. 18. Paper Prototyping
  19. 19. Explainer Video
  20. 20. Facade
  21. 21. Identify the riskiest assumption for your current product. How could you validate (or invalidate) it quicker?
  22. 22. 24 Sponsors Diamond In Kind Gold Platinum

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