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Quick Service Restaurants Market @ http://www.researchmoz.us/quick-service-restaurants-us-august-2013-report.html
Quick service restaurants must wean consumers off the idea of price and provide extra value in order to justify increases. Since many customers are beginning to seek a more upscale and healthful fast casual experience, fast food restaurants have been changing to better align with those competencies. However, with this move, it is important to continue to meet the needs of the no-frills customers that still value speed and price above all else.