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Publish 
Joe Healy 
Microsoft 
Developer Evangelist 
jhealy@microsoft.com 
@devfish
student app madness 
• Students from Florida achieving great things 
• Publishing applications 
• Finalist in international contests 
• In the classroom workplace tenants like 
– Excitement 
– Drive 
– Perseverance
who am i 
Joe Healy – Developer 
• Own the state of Florida for community 
developer relations 
• 50 apps in Windows Phone marketplace 
• Author of SAMS Teach Yourself Windows 
Phone Programming in 24 Hours 
• Time served with IBM, Andersen, EDS, Cap 
Gemini back when I wore grown up clothes 
• Ran my own startup for a while 
• Yes, I’m old…
what is an evangelist?
what is an evangelist?
Florida Excitement 
• Consistently Florida ranks in top states as 
producers of apps on both PRO and STUDENT 
levels
Portfolio Play 
• Imagine an artist who goes to an interview 
without a portfolio 
• Why a portfolio? 
• Pro dev? Surprised you didn’t get the job? 
Apps!
resume
Resume helper
Portfolio Play 
• Not a hard route to show viable product for 
mere mortals 
• If you haven’t done apps, you’re not going to 
get a job in mobile 
• No reason a student wanting to get a job in this 
industry can’t have apps out there 
• I really don’t care what platform, if you’re 
interviewing with me, have some apps out 
there
Portfolio Tips 
• Your portfolio represents you 
• Keep a paper portfolio with all your work 
• Tailor to each interview – 5 to 10 apps 
• Bring color copies of portfolio to leave 
behind 
• If it’s a paid app, figure out a way to give 
access codes 
• Show a variety of platforms and app types 
• Make the portfolio look professional 
• Have an online version as well
Innovators edge 
• Windows 8 modern shell is new 
• Move away from iconographic to modern 
design
Each student is an entrepreneur
tilez
Eve Online – milli:wallet
pray the rosary
Dots:.
Each student is an entrepreneur 
…developer …publisher …ISV …brand maker… 
and that portfolio thing is now started
Call to Action 
• Download GameMaker on Windows 8 
• Work through Catch-the-Clown 
• Write down all your game ideas 
• Publish a simple app 
• Students: start a Microsoft Developer Club for 
your school. Facebook page works!
Windows Phone Game
MSFT and Students 
DreamSpark – software for students 
Curriculum shares – courseware and such 
Imagine Cup – yearly student tech competition 
Evangelist access in Florida – that’s me 
BizSpark
• Students who want to work in the industry 
should build their portfolio by publish their 
own apps 
• Students – reach for some apps 
• Faculty – enable students 
• Microsoft is here to help
Resources 
• Opening a developer account - 
http://msdn.microsoft.com/en-us/ 
library/windows/apps/hh868184.aspx
Thanks 
• Developers, developers, developers 
• I live in Florida 
• Reach out 
jhealy@microsoft.com 
@devfish

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Joe Healy - Students as App Publishers

  • 1. Publish Joe Healy Microsoft Developer Evangelist jhealy@microsoft.com @devfish
  • 2. student app madness • Students from Florida achieving great things • Publishing applications • Finalist in international contests • In the classroom workplace tenants like – Excitement – Drive – Perseverance
  • 3. who am i Joe Healy – Developer • Own the state of Florida for community developer relations • 50 apps in Windows Phone marketplace • Author of SAMS Teach Yourself Windows Phone Programming in 24 Hours • Time served with IBM, Andersen, EDS, Cap Gemini back when I wore grown up clothes • Ran my own startup for a while • Yes, I’m old…
  • 4. what is an evangelist?
  • 5. what is an evangelist?
  • 6. Florida Excitement • Consistently Florida ranks in top states as producers of apps on both PRO and STUDENT levels
  • 7. Portfolio Play • Imagine an artist who goes to an interview without a portfolio • Why a portfolio? • Pro dev? Surprised you didn’t get the job? Apps!
  • 10. Portfolio Play • Not a hard route to show viable product for mere mortals • If you haven’t done apps, you’re not going to get a job in mobile • No reason a student wanting to get a job in this industry can’t have apps out there • I really don’t care what platform, if you’re interviewing with me, have some apps out there
  • 11. Portfolio Tips • Your portfolio represents you • Keep a paper portfolio with all your work • Tailor to each interview – 5 to 10 apps • Bring color copies of portfolio to leave behind • If it’s a paid app, figure out a way to give access codes • Show a variety of platforms and app types • Make the portfolio look professional • Have an online version as well
  • 12.
  • 13. Innovators edge • Windows 8 modern shell is new • Move away from iconographic to modern design
  • 14. Each student is an entrepreneur
  • 15. tilez
  • 16. Eve Online – milli:wallet
  • 19. Each student is an entrepreneur …developer …publisher …ISV …brand maker… and that portfolio thing is now started
  • 20. Call to Action • Download GameMaker on Windows 8 • Work through Catch-the-Clown • Write down all your game ideas • Publish a simple app • Students: start a Microsoft Developer Club for your school. Facebook page works!
  • 21.
  • 23. MSFT and Students DreamSpark – software for students Curriculum shares – courseware and such Imagine Cup – yearly student tech competition Evangelist access in Florida – that’s me BizSpark
  • 24. • Students who want to work in the industry should build their portfolio by publish their own apps • Students – reach for some apps • Faculty – enable students • Microsoft is here to help
  • 25. Resources • Opening a developer account - http://msdn.microsoft.com/en-us/ library/windows/apps/hh868184.aspx
  • 26. Thanks • Developers, developers, developers • I live in Florida • Reach out jhealy@microsoft.com @devfish

Editor's Notes

  1. Why do artists care about portfolios? Street cred on their work Shows ability to finish and publish Something viable the interviewer can take with them Fantastic supplement to a textual resume
  2. http://www.artschools.com/articles/portfolio/ http://www.independent.co.uk/student/into-university/applying/setting-out-your-stall-creating-the-best-art-portfolio-1630754.html