STM Spring Meeting Collexis Overview April 2009


Published on

Overview of Collexis\' semantic web technology and its key applications, Reviewer Finder, Experts Profiles and Knowledge Dashboards

Published in: Education, Technology
  • Be the first to comment

  • Be the first to like this

No Downloads
Total views
On SlideShare
From Embeds
Number of Embeds
Embeds 0
No embeds

No notes for slide
  • STM Spring Meeting Collexis Overview April 2009

    1. 1. Darrell W. Gunter, EVP / Chief Marketing Officer Collexis Holdings, Inc. April 30, 2009 How The Semantic Web Hype Has Turned Into A Reality
    2. 2. Creating fingerprints from documents using semantic technologies
    3. 3. Resolves linguistic ‘challenges’ <ul><li>Stemming, lemmatization and Normalizing </li></ul><ul><ul><ul><li>Plural  singular e.g.: Diseases  disease </li></ul></ul></ul><ul><ul><ul><li>Past  present e.g.: Treated  treat </li></ul></ul></ul><ul><li>Multi-lingual </li></ul><ul><ul><ul><li>Gripe  Griep  Influenza </li></ul></ul></ul><ul><li>Synonyms </li></ul><ul><ul><ul><li>Earth  Globe </li></ul></ul></ul><ul><li>Disambiguation of homonyms </li></ul><ul><ul><ul><li>Jaguar ? Car or Animal </li></ul></ul></ul><ul><li>Abbreviations </li></ul><ul><ul><ul><li>SARS  Severa Acute Respetory Syndrom (SARS) </li></ul></ul></ul><ul><ul><ul><li>Long Form  Short Form </li></ul></ul></ul><ul><li>Phrases: meaningful & coherent utterances </li></ul><ul><ul><ul><li>e.g. blackwater fever </li></ul></ul></ul>
    4. 4. Explore instead of Searching!
    5. 5. Creating expert profiles from documents using semantic technologies <ul><li>Document fingerprints aggregated to expert profiles! </li></ul>
    6. 6. Conceptual Search & Visualization!
    7. 7. Concept & Publications View
    8. 8. Concept & Author View
    9. 9. Emerging Trends by Key Concepts
    10. 10. Potential Co-occurrence of Concepts Hypothesis Generation!
    11. 11. Semantic Web Hype Into Reality <ul><li>Our Focus Today </li></ul><ul><li>Social networking functionalities for the STM industry </li></ul>
    12. 12. STM Products and Processes Publisher
    13. 13. The STM Consumer Producer Author of a book Member of a STM society Author of journal articles Receiving research funding Consumer & reader Peer reviewer Participant & speaker at conferences Taking advantage of continuous education Member of an editorial board
    14. 14. Consumer/ Producer Process Researcher Funding through an STM society Consuming literature and STM products Participation in the publishing process as a peer reviewer Participation in various conferences Presenting results in varoius conferences/ Publishing of proceedings Publication of results in peer reviewed STM journal
    15. 15. Science as a collaborative effort! As an STM Publisher... <ul><li>How to support a researcher in the area of collaboration and networking? </li></ul><ul><li>How to support a researcher in finding potential collaborators in interdisciplinary areas? </li></ul><ul><li>How to allow the researcher to effectively manage his network of collaborators? </li></ul><ul><li>How to support the researcher in reaching out to the group of researchers working on the same research question? </li></ul>
    16. 16. Publishers, Societies and traditional networking I <ul><li>In the past, networking between reseachers has taken place mostly </li></ul><ul><ul><li>at conferences </li></ul></ul><ul><ul><li>in the context of societies </li></ul></ul><ul><li>The new social networking wave using semantic technologies is about to cannibalize this form of networking with new generations of scientists entering the scene </li></ul>
    17. 17. Publishers, Societies and traditional networking II <ul><li>Are scientists well served with platforms like LinkedIn, Facebook and MySpace? </li></ul><ul><li>Not really as these platforms are not specific for their work </li></ul><ul><li>However the content / STM products can be used to establish pre-populated social networks – supporting very specifically the needs of the target group </li></ul>
    18. 18. Smith, Taylor and Foster – the disambiguation challenge <ul><li>Before you can suggest collaborators etc. you need to know you experts – which is sometimes challenging </li></ul><ul><li>Disambiguation of authors is a crucial success factor for pre-populated social networks </li></ul><ul><li>Collexis has developed a sophisticated process to achieve this - and has applied it to PubMed </li></ul><ul><li>Using PubMed as a source Collexis has created 1.8 million disambiguated expert profiles in a free social networking site </li></ul>
    19. 19. Ingredients for a pre-populated STM Network <ul><li>Users / experts </li></ul><ul><li>Relations between users </li></ul><ul><li>Common interest area to make it interesting to join </li></ul><ul><li>Possibility to solve technical challenges like author disambiguation </li></ul><ul><li>That‘s it! </li></ul>Authors... Co-authorship, affiliation... Society, journal... Problem solved... Pre-populated social networks – turning content into communities!
    20. 21. <ul><li>Co-author based networks </li></ul>
    21. 22. <ul><li>Geographical </li></ul><ul><li>mapping of the </li></ul><ul><li>co-author network </li></ul>
    22. 23. Same data for sub networks
    23. 24. Government Research Institutions
    24. 25. Consortiums i.e. NIH CTSA
    25. 26. ...or for peer reviewer identification
    26. 27. Creating STM sub-networks <ul><li>Having a researcher to join 25 different networks? </li></ul><ul><li>Should the user related information be spread out over 25 different social networks? </li></ul><ul><li>With BiomedExperts an &quot;Umbrella Network&quot;is available, where complete and disambiguated profiles are maintained – ready to be integrated into customized special interest networks on a topic level, society or publisher level </li></ul><ul><li>One profile, one login, many networks! </li></ul>
    27. 28. STM Subnetworks – ready to go today! Sub network for a society Sub network for a journal Reviewer assignment Sub network of all author of one publisher Virtual conferences - network of participants Network of funded researchers
    28. 29. The Use of Semantic Technologies <ul><li>... Is making these networks and services possible – not theoretically, already in reality... Which means that the </li></ul><ul><li>&quot;Semantic hype has turned into reality!&quot; </li></ul>
    29. 30. Thank you for your attention! <ul><li>Darrell W. Gunter, EVP / Chief Marketing Officer [email_address] , cell +1-973-454-3475 </li></ul><ul><li>Christian Herzog, MD, Managing Director STM </li></ul><ul><li>[email_address] , cell +49-171-5678917 </li></ul>