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A brand new public service website

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Boosting ind.nl from zero UX to new energy in 6 months

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A brand new public service website

  1. 1. A brand new public service website Boosting IND.nl from zero UX to new energy in 6 months 2016
  2. 2. Online teams, Performance & Fun Adem - Annemiek – Audrey – Carl – Daphne – Dennis Dumky – Gerard - Heleen – Jan Paul – Juul - Marcel - Martin
 Meike – Nora - Patricia – Petra– Richard - Serge - Tom
 Sander –Vera – Vincent - Vincent Team IND.nl 2016
  3. 3. IND.nl for years…
  4. 4. - Concept - UX / Visual Design - Content - SEO - Structure - Responsive UX focuspoints
  5. 5. Approach
  6. 6. - Concept sprint: Sprint 0 - Combi sprints - Realisation sprints Approach
  7. 7. Concept sprint: Sprint 0 Use existing research, reports and analysis to define your concept
  8. 8. - Webanalytics reports - Client interviews - Feedback - Benchmarks - Content optimising proposals Research
  9. 9. - Ideas - Insights - Wishes - Ambitions - Goals Define
  10. 10. - Post-its - Stickers - Prints - Pictures - Designs - Flow Charts Use
  11. 11. Online teams, Performance & Fun No war room?
 Make war walls
  12. 12. Combi sprints Create prototypes and test your product
  13. 13. - Explorations concept - Design deepdives - Feedback content team First combi sprints
  14. 14. - Usertests - Organisation feedback - Concept & design optimisations - Finetuning from content team Second combi sprints
  15. 15. - Online proposition IND.nl - Navigation structure - Flowcharts - Modular template design Team output - Copy Guide - Foto Guide - Approach Content Migration - Approach CMS Implementation
  16. 16. Online teams, Performance & Fun Continuously define, create, test and adapt your product
  17. 17. Realisation sprints Complete realisation in 3 months
  18. 18. - Frontend - Backend - Descriptions & Documentation - Design - Infra Flexible tech team
  19. 19. - Copy writers - Reviewers - Publishers Flexible content team
  20. 20. Online teams, Performance & Fun Organise sneakpreview
 sessions for customer teams
  21. 21. GO LIVE! November 4th 2016

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