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Hot & Delicious: Rocks The Planet! - Social Media Strategy and Content Production.


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Award-winning social media tailored to all your business or brand objectives.

Social media strategy, social media content creation - photography, design and copy, best practice social media playbooks, monthly content calendar creation, community management, specialised team/staff social media training, creation of social media systems/ways of working and speaking engagements for your business, brand, conference or event.

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Hot & Delicious: Rocks The Planet! - Social Media Strategy and Content Production.

  1. 1. Dan Wilkinson – Speaker, Senior Social Media Strategist & Content Producer.
  2. 2. Dan Wilkinson (Hot & Delicious: Rocks the Planet!) Dan Wilkinson • Founder • Global Award- Winning Social Media Strategist • Speaker • Social Media Influencer • Podcaster • Content Producer • Blogger • Conference/Event MC/Panelist Instagram followers @hotndelicious – 12.4K @craftbeerlovin’ – 11.3K Twitter followers @hotndelicious – 4K Facebook Page fans @hotndelicious - 4.3K LinkedIn followers - 2K Industry specialties: Social Media, Entertainment Industry, Travel, Not-For-Profit, Craft Beer & Lifestyle.
  3. 3. Social Media Strategist & Content Producer. Global award-winning social media strategist & content producer. Hot & Delicious: Rocks The Planet! clients: • Cancer Council Australia. • Mahlab Content Agency (Salesforce, HBf). Previous clients as SapientNitro Australia Social Media Lead include: • Cadbury Dairy Milk Chocolate. • Peroni Italian Beer. • Philadelphia Cream Cheese. • Kraft Peanut Butter. • Miller Genuine Draft. • Bulmers Cider. • Strongbow Cider. • Kopparberg Cider. • Dreamworld. • Tourism North Queensland. Previous Hot & Delicious clients include: • Pyramid Rock Festival. • BE Fit Food. • AskBongo. • Banff Café.
  4. 4. Global social media awards & case studies. Facebook Awards 2016 Winner - Mondelez International - Cadbury Dairy Milk Chocolate #ChocPlusWhat? Campaign Twitter for Business - Twitter Success Stories Case Study Feature – Cadbury #ChocPlusWhat campaign - Mondelez International. Instagram Global Business Blog - Case Study Feature – Philly Pourovers – Mondelez International. Kinsale Sharks 2016 - Silver Winner - International Social Media - Mondelez International - Cadbury Dairy Milk Chocolate #ChocPlusWhat? Campaign Kinsale Sharks 2016 - Silver Winner - International Digital Craft - Use of Video Content - Mondelez International - Cadbury Dairy Milk Chocolate - "The Australian Crowd- Coloured Short Film" For the full list of global social media awards head to: W3 AWARDS 2015 - Social Features - Best Photography & Graphics - Philadelphia Cream Cheese - Mondelez - Philly Pourovers For Every Occasion
  5. 5. SMW Miami – Speaker Social Media Week – Miami. Social Media Week is a leading news platform and worldwide conference that curates and shares the best ideas, innovations and insights into how social media and technology are changing business, society and culture around the world. Topic: How Mobile Social Media Is Powering the Traveler Experience. Dan Wilkinson flew to Miami and was asked to sit on a panel of leading experts to talk about social travel and how brands can shape a new travel experience to boost loyalty and grow their businesses.
  6. 6. Social Media Influencer Projects As of late 2016, Hot & Delicious: Rocks The Planet! have begun working with travel, lifestyle, clothing and craft beer brands in mutually-beneficial social media influencer arrangements, tapping into the highly-engaged @hotndelicious and @craftbeerlovin’ Instagram audiences that Dan has built from scratch. Both of these Instagram accounts have grown by more than 10K followers in the past 9 months alone, by focusing on storytelling, premium photography/videography and without any form of social media advertising.
  7. 7. Providing digital media services for your brand. • Social Media Strategy. • Business As Usual. • Campaigns & Events. • Social Media Audit & Roadmaps. • Content Production. • Premium photography. • Time-lapse video. • Social Media Copy. • Blogging. • Podcasting. • Systems, Procedures & Documentation Creation. • Monthly Reporting. • Monthly Content Calendars. • Issues, Crisis Management & Escalation. • Social Media Playbooks. • Ways Of Working. • Training Documents. • Speaking Engagements. • MC - Events, Conferences. • Keynote Speaker & Moderator. • Social Media Training. • Community Management. Get your digital ecosystem humming! Website ------------ ------ Traffic Driver + Content Aggregation Embedding or Aggregation only.
  8. 8. Other Exciting Stuff Dan’s Done. Emirates Airline. Cabin Crew 6.5 years based in Dubai. Ballistyx Snowboard Show. Music Supervisor. Channel GO! Bondi Winter Festival. Project/Event Manager. Put a 900sq metre ice-rink on the sands of Bondi Beach. Lived in 5 countries & 10 different cities incl. Italy, Indonesia, United Arab Emirates and Australia. In a past life…
  9. 9. Digital Media Presence
  10. 10. 4.3K+ fans. Photographic & video content includes Berocca, Violet Crumble, triple j, Michelle Obama, Rage Against The Machine & more. Hot & Delicious: Rocks the Planet!
  11. 11. 12K+ Followers. 780K+ Digital Impressions/Year Travel, entertainment & lifestyle photography. Currently growing at 400-500 new followers a week. delicious/ @hotndelicious on Instagram
  12. 12. @craftbeerlovin’ on Instagram 11K+ Followers. 275K+ Digital Impressions/Year Launched April 2016 Craft beer reviews in the USA & around the world by Aussie travel blogger @hotndelicious & Illinois farmer @nlwebs 🍻 Currently growing at ~ 400 new fans a week. rlovin/
  13. 13. 4K followers. Hot & Delicious: Rocks The Planet! Award-Winning Social Media Strategist • Content Producer • Blogger • Podcaster • Speaker 1.2M Digital Impressions/year @hotndelicious on Twitter
  14. 14. Hot & Delicious: Rocks The Planet! A weekly Bondi Beach Radio show and podcast where we interview inspiring individuals and entrepreneurs across a range of industries about what makes them tick & drives their hunger for success. Over 100 episodes with guests including: • Wil Anderson (comedian). • Jules Lund (radio & TV host). • Aussie actor Daniel McPherson. • Nazeem Hussein (comedian). • Twitter Australia MD, Karen Stocks. • Andrew Hansen (The Chaser). • Daniel Flynn (Thank You Group Founder). • Hot Dub Time Machine. • Chris Anstey (NBA). • Gotye. Currently enjoys well in excess of 2.5M++ digital impressions/year through our digital channels. After being approached by an Hollywood TV Producer recently, Dan Wilkinson shot a TV pilot in Sydney with Twitter Australia Managing Director, Kaz Stocks at Twitter HQ, which is currently in post-production.
  15. 15. Dan Wilkinson Hot & Delicious: Rocks The Planet! Speaker, Social Media Strategy & Influencer Bookings: +61 400 969 044