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Brainstorm like Oracle, Apple, and Google 2019

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Accelerate your business, product innovation and problem resolution by learning the same brainstorming techniques used by Oracle, Apple and Google.

Participants in this workshop will learn how to lead SUPER EFFECTIVE brainstorming sessions which will generate numerous good ideas, build consensus and produce results. This workshop is intended to increase the productivity of individuals, teams, and organizations; empowering them with the best tools, techniques, and advice.

Published in: Leadership & Management
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Brainstorm like Oracle, Apple, and Google 2019

  1. 1. BRAINSTORM LIKE ORACLE, APPLE, AND GOOGLE Dan Glasscock, MS, MBA Oracle, North America Sales Strategy & Business Development, Database Cloud Daniel.Glasscock@gmail.com @DanGlasscock DanGlasscock
  2. 2. AGENDA  Introduction to Brainstorming  Individual Brainstorming Techniques  Group Brainstorming Techniques
  3. 3. BRAINSTORMING FACT AND FICTION Alex Osborn Advertising Executive 1942  Get People together!  Toss out as many ideas as possible!  Build on people generated ideas!  Don’t Critize Tomas Chamorro-Premuzic Harvard Entrepreneurial Lab  Review of 800 teams  Decades of studies  Brainstorming results in fewer Ideas than the individuals would have developed alone
  4. 4. WHY DO ORACLE, APPLE AND GOOGLE BRAINSTORM  Enhances buy-in and implementation Regardless of the quality of those ideas.
  5. 5. PERSONAL BRAINSTORMING Problem 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15. 16. 17 18. 19. 20.
  6. 6. WHY GROUP BRAINSTORMING FAILS Source: McKinsey & Company
  7. 7. WHY BRAINSTORMING FAILS  Social Loafing – Me to  Social anxiety – I’m afraid  Regression to the mean – A players become B players  Production Blocking  Lack of Execution Source: Why Group Brainstorming is a waste of time, HBR, 2015
  8. 8. THE POWER OF SILENCE  Build Trust  Emphasize a Point  Negotiate  Empower Others  Get the Answer  Center yourself  Source: 6 Ways Leaders use Silence to Increase Their Power, Forbes 2017 Gets Things Done
  9. 9. GROUP BRAINSTORMING EXERCISE
  10. 10. QUESTIONS? Copyright © 2017, Daniel Glasscock and/or affiliates. All rights reserved.

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