I won’t assume everyone in the audience knows what the programme is about, so I’ll set some brief context Mostly I’ll concentrate on how what we reviewed and why Most significant for you is what’s new as a result and how this impacts on you the customer.
A programme within the LDA which is a centre for expertise supporting businesses to benefit from diversity. Specifically it provides resources which focus on issues which are recruitment, customer and supply chained focused We cover all six of the equality strands and the programme is specifically tailored to the private sector. We recognise that one fit does not fit all and so our resources are tailored around not just sectors but also size of businesses. We pride ourselves on the fact that our programme is steered by business leaders so we can keep our fingers on the pulse and ensure that our offer is relevant. We have developed a business leaders advisory group that meets quarterly and its members advocate the benefits of the programme . In fact we delighted that some of our members will be on our panel later in the session and you will have the opportunity to ask them some questions about their own experiences of diversity practice and the programme.
Autumn last year provided us with an opportunity to review the programme The SEA with its extension on the public duties and emphasis on public sector procurement Specific Mayoral directions relating to equality and diversity with his ELC4A and Responsible Procurement The programme also had an external evaluation and this informed that we could improve our customer journey both online and in what we were offering. Highlighted gaps Also because we have gone through a two stage pilot of the Gold Standard and we wanted to incorporate the learning into a refined standard. I would personally like to extend thanks to the ODA, BT, PWC and LOCOG who were instrumental in informing the learning pilot businesses. And to acknowledge that LOCOG was the first organisation to obtain the Gold.
As a result: The following changes or additions have been made to the programme
In October last year The stakeholder (or client/customer) journey / experience was not immediately clear – it wasn’t as obvious as it could be as to what we offered and how our services and the portal could help The home page was too busy and the imagery didn’t support the DWFL propositions - it was slightly impersonal There was a one size fits all approach to potential businesses and we felt we needed to shape our site, content and journey around users individual dynamics– whether that be based on their size, needs or stage in the diversity journey
Design of the home page has been simplified At a glance you will be able to find where you need or want to go rather than searching through There are now 3 different ways you can start your journey By size By need By specific service or product
In order to ensure the portal continues to provide genuinely effective content, tools and services, we have updated existing content and generated a wealth of new content For example, there is a whole new suite of case studies that have been created whilst we are undertaking new research which will assess the Strategic Impact of diversity in business including a detailed analysis of what the bottom line benefit is
We position ourselves as thought leaders as such it is important 4 us tp provoke discussion and engage with our stakeholders and customers Mindful of the fact that we need to take our proposition to our various stakeholders and with a view to generating debate and collaboration around the important issues, we have developed an engagement programme that harnesses social medias as well as our events This includes our own youtube channel (DWFL tv) , a LinkedIn profile and content sharing sites such as Scribd and Slideshare – Twitter will also be following on shortly We will also be aggregating interesting news or content that other important bodies will be generating and these will be available through RSS feeds and user generated content on the various profiles we have created Please have a look and do get involved - we’re very much looking forward to working with you all
The programme has always offered a range business support products from online support in terms of our self assessment toolkit and bank of resources through to our masterclasses and sector based events We still believe this our valid but we questioned whether we needed to enhance our offer to fit in with customer need or stage of diversity journey So there is greater clarity about how business support can help you. Whether it about going for Gold or addressing underrepresentation in a particular sector Also that the range of ways to obtain that support is diverse. From telephone, face to face or through an event. For instance we will be holding specific events to help customers wanting to obtain the Gold Standadrd.
The programme has always offered a range business support products from online support in terms of our self assessment toolkit and bank of resources through to our masterclasses and sector based events We still believe this our valid but we questioned whether we needed to enhance our offer to fit in with customer need or stage of diversity journey So there is greater clarity about how business support can help you. Whether it about going for Gold or addressing underrepresentation in a particular sector Also that the range of ways to obtain that support is diverse. From telephone, face to face or through an event. For instance we will be holding specific events to help customers wanting to obtain the Gold Standadrd.
Customer journey timelines Glossary of terms Defined business support options Shared templates for assessor Shared templates for customer
Public sector procurement is placing growing demands on businesses to provide information on their equality and diversity practices in order to meet both business and legal objectives and imperatives The public sector spend close to £160b annually on purchasing goods and services from the private sector with 30% of British companies DWfL is about identifying gaps in the market and leading on responding to these. The development of the procurement standard is to create a common measurement of diversity proficiency
Takes into account It is a method of confirming to buyers, firstly your level of comittment, and also that you are meeting, maintaining or exceeding minimum tender and contract requirements. We provide a range of free business support products to support you on your procurement journey
Takes into account It is a method of confirming to buyers, firstly your level of comittment, and also that you are meeting, maintaining or exceeding minimum tender and contract requirements. We provide a range of free business support products to support you on your procurement journey
Takes into account It is a method of confirming to buyers, firstly your level of comittment, and also that you are meeting, maintaining or exceeding minimum tender and contract requirements. We provide a range of free business support products to support you on your procurement journey
Takes into account It is a method of confirming to buyers, firstly your level of comittment, and also that you are meeting, maintaining or exceeding minimum tender and contract requirements. We provide a range of free business support products to support you on your procurement journey
