<ul><li>Service delivery Chain </li></ul><ul><li>Telco Service Models </li></ul><ul><li>Telco 2.0 service samples </li></u...
 
Equipment Vendor
Equipment Vendor Telco Consumer Service Provider
<ul><li>Microsoft  </li></ul><ul><ul><li>Live – Enterprise </li></ul></ul><ul><li>Google  </li></ul><ul><ul><li>Android (M...
Service Provider Consumer Telco Equipment Vendor
<ul><li>Telcos are becoming dumb pipes for service providers </li></ul>Consumer Telco
Telco 1.0 Telco 1.5 Telco 2.0
<ul><li>Mass Market </li></ul><ul><li>“ Regular” business model </li></ul><ul><ul><li>Per Minute, Flat rate </li></ul></ul...
<ul><li>Last Decade </li></ul><ul><li>Applications </li></ul><ul><ul><li>Content </li></ul></ul><ul><ul><li>Value Added Se...
Popularity Services Neglected? ??????
 
<ul><li>Should provide access to web 2.0 content </li></ul><ul><ul><li>Blogs </li></ul></ul><ul><ul><li>Video UGC (Youtube...
Popularity Services Telco 2.0
<ul><li>Market </li></ul><ul><ul><li>Many niche markets </li></ul></ul><ul><li>Services </li></ul><ul><ul><li>Personally d...
<ul><li>Service creation time </li></ul><ul><li>Service creation cost </li></ul><ul><li>Connection to 3 rd  parties </li><...
<ul><li>Parlay-X </li></ul><ul><ul><li>Enables connection and control of Telco Servers and switches via web service </li><...
Parlay Gateway Network Element Network Element Other Service Interfaces Parlay X Web Services OSS/BSS Content Management N...
 
 
 
 
 
 
Telco 1.0 Telco 1.5 Telco 2.0
<ul><li>Call to Expert </li></ul><ul><li>VoIP advertisement </li></ul><ul><li>VoIM </li></ul><ul><li>Presence </li></ul>
<ul><li>Projects Management:  </li></ul><ul><ul><li>Michal Porat </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul...
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Telco 2

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Changes in Telco business models and the opening of the "walled garden" for creation of customized communication applications

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Telco 2

  1. 2. <ul><li>Service delivery Chain </li></ul><ul><li>Telco Service Models </li></ul><ul><li>Telco 2.0 service samples </li></ul><ul><li>Communication trends discussion (if well have time) </li></ul>
  2. 4. Equipment Vendor
  3. 5. Equipment Vendor Telco Consumer Service Provider
  4. 6. <ul><li>Microsoft </li></ul><ul><ul><li>Live – Enterprise </li></ul></ul><ul><li>Google </li></ul><ul><ul><li>Android (Mobile) </li></ul></ul><ul><ul><li>GTalk VoIP </li></ul></ul><ul><ul><li>Frequency acquisition (Mobile/WiMAX) </li></ul></ul><ul><li>Adobe </li></ul><ul><ul><li>Rich Web VoIP </li></ul></ul><ul><ul><li>VoIP + Applications </li></ul></ul><ul><li>Skype </li></ul><ul><ul><li>Personal VoIP </li></ul></ul>
  5. 7. Service Provider Consumer Telco Equipment Vendor
  6. 8. <ul><li>Telcos are becoming dumb pipes for service providers </li></ul>Consumer Telco
  7. 9. Telco 1.0 Telco 1.5 Telco 2.0
  8. 10. <ul><li>Mass Market </li></ul><ul><li>“ Regular” business model </li></ul><ul><ul><li>Per Minute, Flat rate </li></ul></ul><ul><li>Applications </li></ul><ul><ul><li>Voice </li></ul></ul><ul><ul><li>SMS </li></ul></ul><ul><li>Technologies </li></ul><ul><ul><li>IN (Intelligent Networks) </li></ul></ul><ul><ul><li>SS7 </li></ul></ul>
  9. 11. <ul><li>Last Decade </li></ul><ul><li>Applications </li></ul><ul><ul><li>Content </li></ul></ul><ul><ul><li>Value Added Services </li></ul></ul><ul><li>Technologies </li></ul><ul><ul><li>JAIN (JAVA API for Telecom Networks) </li></ul></ul><ul><ul><li>Parlay </li></ul></ul><ul><li>Business Model </li></ul><ul><ul><li>Walled Garden (content) </li></ul></ul><ul><ul><li>Closed Systems </li></ul></ul>
  10. 12. Popularity Services Neglected? ??????
  11. 14. <ul><li>Should provide access to web 2.0 content </li></ul><ul><ul><li>Blogs </li></ul></ul><ul><ul><li>Video UGC (Youtube, Metacafe) </li></ul></ul><ul><ul><li>Advertisement based services </li></ul></ul><ul><ul><li>Connection to social networks </li></ul></ul><ul><li>Telco Mesh-ups = Blended Services </li></ul>
  12. 15. Popularity Services Telco 2.0
  13. 16. <ul><li>Market </li></ul><ul><ul><li>Many niche markets </li></ul></ul><ul><li>Services </li></ul><ul><ul><li>Personally defined services </li></ul></ul><ul><li>Business model </li></ul><ul><ul><li>Open garden </li></ul></ul><ul><ul><li>Connection to 3 rd party </li></ul></ul><ul><ul><li>User personalization of service </li></ul></ul><ul><li>Technologies </li></ul><ul><ul><li>Telco web services </li></ul></ul>
  14. 17. <ul><li>Service creation time </li></ul><ul><li>Service creation cost </li></ul><ul><li>Connection to 3 rd parties </li></ul><ul><li>Connection to web (social networks) </li></ul>
  15. 18. <ul><li>Parlay-X </li></ul><ul><ul><li>Enables connection and control of Telco Servers and switches via web service </li></ul></ul><ul><li>Traditional software development of service </li></ul><ul><ul><li>Parlay X Web Service implementation </li></ul></ul><ul><ul><li>Parlay/OSA or other technology towards network </li></ul></ul><ul><li>Exposure of service through SOA interface </li></ul><ul><ul><li>Most typically a Web Service interface </li></ul></ul><ul><ul><li>Over HTTP or other bus transport </li></ul></ul><ul><li>May use other services on bus </li></ul><ul><ul><li>e.g. Service may use OSS service </li></ul></ul>
  16. 19. Parlay Gateway Network Element Network Element Other Service Interfaces Parlay X Web Services OSS/BSS Content Management NGOSS Web Service User Portal Web Services Bus Applications Portals
  17. 26. Telco 1.0 Telco 1.5 Telco 2.0
  18. 27. <ul><li>Call to Expert </li></ul><ul><li>VoIP advertisement </li></ul><ul><li>VoIM </li></ul><ul><li>Presence </li></ul>
  19. 28. <ul><li>Projects Management: </li></ul><ul><ul><li>Michal Porat </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul><ul><ul><li>09-8651933, 054-2383689 </li></ul></ul><ul><li>Technology Management Services : </li></ul><ul><ul><li>Yossi Cohen </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul><ul><ul><li>09-8850956, 054-5313092 </li></ul></ul><ul><li>HR & Recruitment Services: </li></ul><ul><ul><li>Maya Rafalovitz </li></ul></ul><ul><ul><li>[email_address] </li></ul></ul><ul><ul><li>09-8850956, 054-5679870 </li></ul></ul>www.dsp-ip.com Giborey Israel 20, POB 8323, Netanya Office Phone: 09-8850956, Fax: 050- 8962910
  20. 29. Thank You

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