Social Media for Dummies

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Absolute beginner guide to social media complete with URLs and tips/tricks. Gives the "ten thousand foot view" for basic social media platforms and customization. This presentation was originally presented to Columbus Internet Marketing meetup group #CIMM

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  • “Social” introduction?| Not an expert | Ask for participation | Bit about meGet started #CIMM
  • Social Media for Dummies

    1. 1. Dynamic Marketing and Data
    2. 2.  Profile vs Page Facebook.com/help Developers.facebook.com
    3. 3. Facebook.com/pages/create.php
    4. 4.  Must have profile 1st Insights not available for pages with <30 likes
    5. 5.  Facebook.com/username (30-100?) Multiple admins Limited interactions through pages FB advertising Not your sandbox
    6. 6.  Woobox.com
    7. 7.  Edgerankchecker.com Page recommendations Industry report Post grading
    8. 8.  What is a ‘hashtag’ Whatthetrend.com 140 characters, Bit.ly, Goo.gl, Tinyurl.com Multimedia messages, tweetpic Reply, DM, promote Followers vs following Lists Twitter.com/#!/search
    9. 9.  Change in settings Trial/error Under 800k, gif, jpg or png Overall: 1600px x 1200px (generic) Padding: 20px x 14px Left column: 200-235px width
    10. 10.  PS templates Twitbacks.com Freetwitterdesigner.com Mytweetspace.com Twitterbacks.com Tweetstyle.com
    11. 11.  Learn.linkedin.com Paid vs Free Testimonials (recommendations)
    12. 12.  Linkedin.com/company/add/show
    13. 13.  Products/services
    14. 14.  Contact Us
    15. 15.  Plus.google.com Google product
    16. 16.  Plus.google.com/pages/manage
    17. 17.  Hangout (mobile) Circles SEO uses Answer to Facebook
    18. 18.  Foursquare.com Gowalla.com Loopt.com Shopkick.com
    19. 19.  Addthis.com Sharethis.com AddToAny (share.lockerz.com Gigya.com
    20. 20.  Socialmediaexaminer.com Socialmediatoday.com Techcrunch Mashable Google
    21. 21.  Hootsuite

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