01
HMW QUESTION
BRAINSTORM
IDEA GENERATION
CHOOSE
IDEA EVALUATION
DEVELOP
PROTOTYPE IDEA
TEST
REFINE
CONCRETIZE
CONCEPTUAL...
Rules for ideation
REMEMBER THE PRINCIPLES
— POSTPONE JUDGEMENT
— BUILD ON THE IDEAS OF OTHERS
— ENCOURAGE WILD IDEAS
— GO...
Rules for ideation
MORE RULES
— STAY FOCUSED ON THE TOPIC
— ONE CONVERSATION AT A TIME
— WRITE EVERYTHING DOWN
— ONE IDEA ...
EMPTY YOUR BRAINS
SPEND 2 MINUTES IN SILENCE WRITING
DOWN IDEAS ON POST-IT NOTES
onsdag den 21 augusti 2013
SHARE YOUR IDEAS
QUICKLY SHARE YOUR IDEAS WITHOUT
COMMENTING ON EACH OTHER
MAKE SURE EVERYONE GETS TO SHARE
THEIR IDEAS
on...
RANDOM WORDS
WRITE DOWN A TOTAL OF 10 RANDOM
WORDS AND PLACE THEM IN A PILE
FLIP ONE WORD AT A TIME AND ASSOCIATE
THE WORD...
Image association
RUN AND PICK UP A PICTURE
ASSOCIATE THE PICTURE WITH YOUR FOCUS
QUESTION AND COME UP WITH IDEAS
WHEN THE...
NEGATIVE ASSOCIATIONS
What could be the worst possible solutions
to the problem you try to solve?
Write down all the bad i...
NEGATIVE ASSOCIATIONS
What could be the worst possible solutions
to the problem you try to solve?
Write down all the bad i...
ROLE PLAY
Become a character and try to solve the
focus question with that person in mind.
E.g “how would madonna like to ...
HOW WOULD X DO IT?
If you were Apple, Google, Nike, BMW etc
how would you solve the challenge?
onsdag den 21 augusti 2013
COMBINING IDEAS
PICK TWO RANDOM IDEAS FROM THE POOL
OF IDEAS YOU HAVE CREATED
SEE IF YOU CAN COMBINE THE TWO IDEAS
AND CRE...
MASH-UP
GENERATE IDEAS BY COMBINING A
TECHNOLOGY WITH YOUR PROBLEM
Write down New technologies on post-it’s
Flip one post-...
THE IDEA BATTLE
GO THROUGH ALL YOUR IDEAS AND TURN
AS MANY OF THEM INTO USEFUL AND
VALUABLE IDEAS
onsdag den 21 augusti 20...
IDEA DEVELOPMENT
SELECT A HOST FOR YOUR TABLE
SWITCH TABLES AND ELABORATE ON THE
OTHER GROUPS’ IDEAS
RETURN TO YOUR OWN TA...
NOT AT ALL ORIGINAL SOMEWHAT ORIGINAL HIGHLY ORIGINAL
NOT AT ALL
VALUABLE
SOMEWHAT
VALUABLE
EXTREMELY
VALUABLE
onsdag den ...
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Ideation

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HI aug 2013

Ideation

  1. 1. 01 HMW QUESTION BRAINSTORM IDEA GENERATION CHOOSE IDEA EVALUATION DEVELOP PROTOTYPE IDEA TEST REFINE CONCRETIZE CONCEPTUALIZE DELIVER SOLUTION DOUBLE DIAMOND INNOVATION Seperates divergent and convergent thinking onsdag den 21 augusti 2013
  2. 2. Rules for ideation REMEMBER THE PRINCIPLES — POSTPONE JUDGEMENT — BUILD ON THE IDEAS OF OTHERS — ENCOURAGE WILD IDEAS — GO FOR QUANTITY onsdag den 21 augusti 2013
  3. 3. Rules for ideation MORE RULES — STAY FOCUSED ON THE TOPIC — ONE CONVERSATION AT A TIME — WRITE EVERYTHING DOWN — ONE IDEA PR. POST-IT onsdag den 21 augusti 2013
  4. 4. EMPTY YOUR BRAINS SPEND 2 MINUTES IN SILENCE WRITING DOWN IDEAS ON POST-IT NOTES onsdag den 21 augusti 2013
  5. 5. SHARE YOUR IDEAS QUICKLY SHARE YOUR IDEAS WITHOUT COMMENTING ON EACH OTHER MAKE SURE EVERYONE GETS TO SHARE THEIR IDEAS onsdag den 21 augusti 2013
  6. 6. RANDOM WORDS WRITE DOWN A TOTAL OF 10 RANDOM WORDS AND PLACE THEM IN A PILE FLIP ONE WORD AT A TIME AND ASSOCIATE THE WORD TO YOUR FOCUS QUESTION COME UP WITH NEW IDEAS AND BUILD ON EACH OTHER onsdag den 21 augusti 2013
  7. 7. Image association RUN AND PICK UP A PICTURE ASSOCIATE THE PICTURE WITH YOUR FOCUS QUESTION AND COME UP WITH IDEAS WHEN THE MUSIC STARTS A NEW PERSON RUNS AND PICKS UP A NEW PICTURE onsdag den 21 augusti 2013
  8. 8. NEGATIVE ASSOCIATIONS What could be the worst possible solutions to the problem you try to solve? Write down all the bad ideas on post-its and put them in a pile. onsdag den 21 augusti 2013
  9. 9. NEGATIVE ASSOCIATIONS What could be the worst possible solutions to the problem you try to solve? Write down all the bad ideas on post-its and put them in a pile. Now go through each post it and see if you can turn the bad ideas into new and useful solutions. onsdag den 21 augusti 2013
  10. 10. ROLE PLAY Become a character and try to solve the focus question with that person in mind. E.g “how would madonna like to make Donations, How would Madonna enjoy it the most?” Or what kind of donation would a 3-year old, a student, a businessman, a vampire, enjoy the most? onsdag den 21 augusti 2013
  11. 11. HOW WOULD X DO IT? If you were Apple, Google, Nike, BMW etc how would you solve the challenge? onsdag den 21 augusti 2013
  12. 12. COMBINING IDEAS PICK TWO RANDOM IDEAS FROM THE POOL OF IDEAS YOU HAVE CREATED SEE IF YOU CAN COMBINE THE TWO IDEAS AND CREATE NEW IDEAS onsdag den 21 augusti 2013
  13. 13. MASH-UP GENERATE IDEAS BY COMBINING A TECHNOLOGY WITH YOUR PROBLEM Write down New technologies on post-it’s Flip one post-it at a time and associate the technology with your focus question onsdag den 21 augusti 2013
  14. 14. THE IDEA BATTLE GO THROUGH ALL YOUR IDEAS AND TURN AS MANY OF THEM INTO USEFUL AND VALUABLE IDEAS onsdag den 21 augusti 2013
  15. 15. IDEA DEVELOPMENT SELECT A HOST FOR YOUR TABLE SWITCH TABLES AND ELABORATE ON THE OTHER GROUPS’ IDEAS RETURN TO YOUR OWN TABLE AND BUILD ON THE NEW IDEAS onsdag den 21 augusti 2013
  16. 16. NOT AT ALL ORIGINAL SOMEWHAT ORIGINAL HIGHLY ORIGINAL NOT AT ALL VALUABLE SOMEWHAT VALUABLE EXTREMELY VALUABLE onsdag den 21 augusti 2013

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