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Talent Development in Central and Eastern Europe, Katerina Jandikova

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Salesforce is leading by an example… it addresses the Digital Skills & Talent Gap and builds a unique Platform for social change. You might ask yourself, ‘’What does this mean?’‘

It means that Salesforce is purposely growing its ecosystem by establishing a diverse, perpetual pipeline of net new talents. Precisely, the Salesforce Talent Ecosystem team co-invests and co-develops scalable and creative programs that attract and eventually enable new talents with Salesforce skills. But Salesforce does not do it alone… together with our extended Ecosystem – partners, customers, universities, institutions and communities, we form a strong Ecosystem Community. In our community, we act as a Trusted Talent Advisors by sharing best practices and capabilities needed for the digital transformation, which ultimately enhances our diverse pool of talents to get new skills from anywhere.

Join my session to learn more about the presence, activities & growth of the Salesforce Talent Ecosystem team in Central Europe with an emphasis on bridging the digital skills & talent gap together with our ecosystem – partners, customers and academics.

Salesforce is leading by an example… it addresses the Digital Skills & Talent Gap and builds a unique Platform for social change. You might ask yourself, ‘’What does this mean?’‘

It means that Salesforce is purposely growing its ecosystem by establishing a diverse, perpetual pipeline of net new talents. Precisely, the Salesforce Talent Ecosystem team co-invests and co-develops scalable and creative programs that attract and eventually enable new talents with Salesforce skills. But Salesforce does not do it alone… together with our extended Ecosystem – partners, customers, universities, institutions and communities, we form a strong Ecosystem Community. In our community, we act as a Trusted Talent Advisors by sharing best practices and capabilities needed for the digital transformation, which ultimately enhances our diverse pool of talents to get new skills from anywhere.

Join my session to learn more about the presence, activities & growth of the Salesforce Talent Ecosystem team in Central Europe with an emphasis on bridging the digital skills & talent gap together with our ecosystem – partners, customers and academics.

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Talent Development in Central and Eastern Europe, Katerina Jandikova

  1. 1. Talent Development in Central and Eastern Europe Drive Capacity & Capabilities of Net New Talents by Katerina Jandikova
  2. 2. Introduction Katerina Jandikova, Talent Ecosystem for CEE Born in Czech Republic International Background Growing the Salesforce Ecosystem in EE
  3. 3. Highlights Central Europe Talent Ecosystem Mission Digital Skills Crisis & Talent Gap Salesforce Economy & Trailhead Numbers in CEE Community Involvement
  4. 4. Callout Statement Additional content placeholder “Establish Salesforce as the leading organization that addresses the Digital Skills & Talent Gap and build a unique platform for social change.” Our goal: 1) Engage Employers 3) Empower Educators 2) Enable Professionals 4) Educate Students
  5. 5. We are on a Joint Mission…
  6. 6. Job Seekers & Existing Workforce Business World The Digital Skills Crisis & Talent Gap... A global commitment to invest in digital skills is fundamental for the future
  7. 7. New Talents Business World There is a huge growth opportunity ahead of us... We need skilled resources like never before, we have to…
  8. 8. Our Salesforce Economy in Central & Eastern Europe 2020 2021 2022 2023 2024 2025 2026 272k 335k 414k 500k 577K 648k 709k Jobs tied to the use of Salesforce (direct/indirect, 2020 to 2026) Salesforce and our #1 CRM platform are more relevant and strategic than ever. IDC Salesforce Economy 2021, Salesforce Research +27% est. Partner Ecosystem revenue by 2026 +61% est. required digital skills by 2026 +437k est. net new jobs in CE market by 2026 Rest CE+EE 10.5k 232.6k 81.6k 19.3k 14.0k 78.8k
  9. 9. Today versus Planned Trailhead Numbers in CEE Overview Credentialed Individuals per Region 47% DACH 53% Eastern Europe 13K FY22 for Central Europe 20K FY23 for Central Europe +50% Number of credentialed individuals
  10. 10. Certifications Improve Productivity & Time-to-Value Certified professionals have greater skills and influence Source: IDC, April 2021 5.5X more influential 90% more productive 35% more impactful
  11. 11. Driving talent campaigns locally Cooperating during talent initiatives How can you get involved…? Expanding paths for talent across the Salesforce Ecosystem Developing relationships with local universities Driving cooperations with local WDP Engaging customers in talent programs Collaborating with local communities
  12. 12. Get inspired… Success Stories in CEE Greenfox Salesforce course for Career Changers RefugeeForce Salesforce course focused on Ukrainian refugees Czechitas Salesforce course focused on women
  13. 13. XU Exponential University - Joint Forces Objective: Build a diverse pool of talents to get certified via Trailhead Phase 1 successful, currently in Phase 2 Audience: ‘Usual & Unusual suspects’, URM, etc. Talent Engagement with XU FOR SCALE Build a new end2end talent engagement funnel XU & Salesforce Learning Platform Plan to reach +50k qualified new talents in DACH after first year Including ALL target groups (diversity & inclusion) XU Force School of Talent Increase talent pool + decide on talent pool line-up relevant, easy and fun engagement and learning platform
  14. 14. Call-to-Action 4 Virtual Career Fair, October 20th - DACH November 17th - EE 2 Join the Central Europe Talent Ecosystem LinkedIn Group Spread the news about Partner Ecosystem Session Salesforce Fundamentals 1 3 Trailblazer Bootcamp Berlin June 27th - July 01st
  15. 15. Thank you! #CD22
  16. 16. Q&A

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