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Community Events: Build your new worldwide Salesforce #Ohana, Laura Diaz, Julio Diego Barrado Fernández, Pedro Molina

The Salesforce Community is constantly growing and evolving, people engage with it and get a lot of new exciting experiences. If you want to know all about what drives our Community to host their own local events, how they get organised in the global world we live in, this is a nice talk where you will get inspired.
As team members of the Community led event dreamOlé, we want to share our very own experience, a group of 8 individuals who live in different cities and even in different countries and who attend weekly remote meetings to organise an event that changes location every year... Remotely organising an event from multiple remote locations!! See how we build our event and put all the pieces together!!
You will get a feel for what the Salesforce Ohana is, and how you can take our learnings to build your very own new family and develop new relationships with people in the Salesforce ecosystem.

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Community Events: Build your new worldwide Salesforce #Ohana, Laura Diaz, Julio Diego Barrado Fernández, Pedro Molina

  1. 1. Community Conferences Build your new worldwide Salesforce #Ohana by Pedro Molina, Laura Diaz & Julio Fernandez
  2. 2. #CD19 Pedro M. Molina Product Services Consultant at Financialforce @pmolina81 Laura Diaz Practice Lead at Isobar @pelicanlaurich Julio Fernandez Senior Applications Developer at Desynit @julipool
  3. 3. #CD19 What are Community Conferences 2015 1 or 2 day conferences where you can: ● Learn ● Network ● Travel ● Have fun... Organised by Salesforce Community members
  4. 4. #CD19 Community Conferences Around the World North AmericaEMEA APAC
  5. 5. #CD19 How did we get started? 2016
  6. 6. #CD19 dreamOlé Our Name and Identity - Name selection - Multi-city - Nationwide Identity - International recognition - Logo design
  7. 7. #CD19 dreamOlé Our Name and Identity
  8. 8. #CD19 dreamOlé Our Name and Identity
  9. 9. #CD19 dreamOlé Our Name and Identity
  10. 10. #CD19 dreamOlé Our Name and Identity
  11. 11. #CD19 dreamOlé Our Name and Identity
  12. 12. #CD19 dreamOlé Our Name and Identity
  13. 13. #CD19 dreamOlé Our Name and Identity
  14. 14. #CD19 BarcelonaZaragoza Bilbao Madrid Sevilla Málaga Granada Palma de Mallorca Valencia dreamOlé Cities Itinerant Dreamin Conference - Madrid 2017 - Barcelona 2018 - Málaga 2019 - 2020??? Where next??? Active Local Community Groups
  15. 15. #CD19 Custom dreamOlé for Host Cities
  16. 16. #CD19 How do we collaborate?
  17. 17. #CD19 - Ticket prices are symbolic at dreamOlé ≈ 30€ - We just need to secure registrations become actual attendees - Our tickets do not cover by any means the cost of the event per attendee, but it helps reduce catering costs Ticket prices
  18. 18. #CD19 First year was a struggle!! How to get sponsors
  19. 19. #CD19 How to get sponsors
  20. 20. #CD19 How to get sponsors You have created a brand! ● Name ● Reliability ● Contacts ● Experience
  21. 21. #CD19 Requirement list ● ROOMS: size, number, capacity... ● BOOTH SPACES: position, power sockets, … ● FUEL: coffee & water suppliers along the whole conference Venue selection First year - The cheaper, the better Every year problems ● Wifi ● Venue staff. There are always misunderstandings
  22. 22. #CD19 Basic marketing Attendees (engaging and advertising) Special Offers email and social media campaigns People panic!!
  23. 23. #CD19 ● Amazing Keynote speakers ● DemoJam host Speakers
  24. 24. #CD19 Speakers. Selection Process
  25. 25. #CD19 Make your event fun
  26. 26. #CD19 Julio Your #Ohana is naturally built
  27. 27. Thank you!