A Garage and an Idea..... What more does an Entrepreneur need? Quite a bit actually....

1. A GARAGE & AN IDEA
What more does an entrepreneur need?
© 2018, Ken green

2. 367 AddisonAvenue, Palo Alto

3. 2066 crist drive,los altos

4. 69 E 3rd Ave, San Mateo

5. 4651 KingswellAve, Los Angeles

6. 232 Santa Margarita Ave, Menlo Park

7. Dorm 2713, university of texas

8. is
a symbolThe garage

9. entrepreneurship
It conjures up some common images of

10. innovative ideasgenerationof

11. bootstrapping
resources to chase adream

12. Ingenuity& hard workold-fashioned

13. Of the Status-quorejection

14. & freedom of working
for oneself

15. myth
However….
The lone genius
inventor Isa

16. Started here

17. But born HERE

18. 78%of founders of electronics & computer companies
were previously employed in those industries.

19. Started here

20. But born HERE

21. 91% Of VC backed companies are related
to founders previous job experience

22. “What I learned AT HP was the
blueprint we used for Apple”

23. Started here

24. But born HERE

25. 50% Of companies are founded by people who
have previously worked together

26. Started here

27. 58%of the ventures’ founders list the source
of their business idea as a “prior job.”

28. entrepreneurThe legend of
the garage Lone individualEvokes the
image of a

29. Extraordinary EFFORTS & talent
To overcome the DIFFICULTIES Inherent
in creating a new business.
Who relies on their

30. However…
the process of creating a new company
Is eminently social

31. Aren’t
born in garagescompanies

32. Are born
companiescompanies In other

33. for individuals to build
confidence
In their ABILITIES to create
opportunities
Organizations create
& Run a new company1
st

34. 23%
Of biotech companies
thatwentpublicin theperiod1979-1996, atleastone member ofthe
ipoteam hadpreviousemployment at baxterhealthcare

35. & fine-grained
information
aboutknowledge
organizations
provide Access
industry neither of which
are readily
available to outsidersopportunities
entrepreneurial
2
nd
to broad

36. that facilitate the mobilization of resourcesorganizations
help individuals form Social networks necessary to form a new company3
rd

37. If you are
Starting a Company..So..

38. Or launchinga product..

39. Intoscoutingfor a garageDon’t get lured

40. predecessors Get a jobLearn from your
first

41. PALO ALTO, 1950
© 2018, Ken green
ACKNOWLEDGEMENTS
The myth of the garage ‘the myth of the garage & other minor surprises’
chip & dan heath
A garage & an idea:
What more does an entrepreneurneed?
CALIFORNIA MANAGEMENT REVIEW
Pino G. Audia & Christopher I. Rider
entrepreneurs
As organisationalproducts
Pino G. Audia & Christopher I. Rider
Haas school of business,
university of California