The Truth about Gamification
And the use of game-like technologies in online learning

Dr Ben Betts
CEO, HT2

www.ht2.co.u...
Gamification
• Applying game-like mechanics or feedback to
non-game situations.
• Often manifests itself as points, levels...
Gamefulness
• Uses the language and aesthetics of
games to encourage a more ‘playful’
approach.
• May also involve emotion...
An example from fitness - Nike+

www.ht2.co.uk
Examples in learning…

www.ht2.co.uk
Nudge
• We’re trying to encourage people to do
more of the things we want them to do.
• This might be common sense but we
...
How can I Gamify?
See the Octalysis
Framework:
http://www.yukaichou.com/ga
mification-examples/octalysiscomplete-gamificat...
Case Study Example
Goal:
Improve participation in a social learning experience

Techniques:
XP for levels and progress
Bad...
www.ht2.co.uk
www.ht2.co.uk
www.ht2.co.uk
www.ht2.co.uk
www.ht2.co.uk
www.ht2.co.uk
www.ht2.co.uk
Does it work?
• Increases Participation in Social Learning
• Points Correlate with Outcomes
• Highlights ‘Unengaged’ Learn...
Gamify everything!

www.ht2.co.uk
Maybe don’t…

Useful –
22%

3000+ comments and
contributions; how many

really added to the learning
environment?
Useless ...
There’s a sweet spot

www.ht2.co.uk
Human

vs.

Levels
3&4
35%

Gamification
Levels
3&4
36%
Levels
1&2
64%

Levels
1&2
65%
Kanuka (2007)

Betts et al. (2013)
...
3 tips…
1. Know your audience, your objective and look to shape specific behaviours
1. Measure the outcomes carefully

2. ...
Serious Games
• Embody multiple mechanics, a
well-defined space and a
compelling story.

• Go way beyond feedback.
• Can b...
COTS and ARGs…
• Commercial Off-The-Shelf games
(COTS) can be used in learning
contexts.
• Alternate Reality Games (ARGs)
...
Join our MOOCs
Gamification for Learning:
http://www.curatr3.com/massive-open-online-courses/
Want to know more?
Try this ...
Upcoming SlideShare
Loading in …5
×

The Truth about Gamification in Learning

1,429 views

Published on

This slidedeck was presented as a part of the Charity Learning Consortium's webinar series. Ben Betts runs through a brief look at gamification in the wider world, some examples from learning and a more in-depth case study. Want to learn more? Try our MOOCs...

http://www.curatr3.com/massive-open-online-courses/

Published in: Education, Technology
1 Comment
3 Likes
Statistics
Notes
No Downloads
Views
Total views
1,429
On SlideShare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
22
Comments
1
Likes
3
Embeds 0
No embeds

No notes for slide
  • Octalisis
  • The Truth about Gamification in Learning

    1. 1. The Truth about Gamification And the use of game-like technologies in online learning Dr Ben Betts CEO, HT2 www.ht2.co.uk
    2. 2. Gamification • Applying game-like mechanics or feedback to non-game situations. • Often manifests itself as points, levels and badges (PLB), based on users performing certain actions. • Often encourages competition where little existed previously. www.ht2.co.uk
    3. 3. Gamefulness • Uses the language and aesthetics of games to encourage a more ‘playful’ approach. • May also involve emotional buy-in through stories and characters. • Looking to create meaningful experiences, more so than shortterm engagement. Land of Me www.ht2.co.uk
    4. 4. An example from fitness - Nike+ www.ht2.co.uk
    5. 5. Examples in learning… www.ht2.co.uk
    6. 6. Nudge • We’re trying to encourage people to do more of the things we want them to do. • This might be common sense but we don’t do enough of it in learning. • Gamification gives us a chance to shape behaviour more directly, and use a playful language to do it. www.ht2.co.uk
    7. 7. How can I Gamify? See the Octalysis Framework: http://www.yukaichou.com/ga mification-examples/octalysiscomplete-gamificationframework www.ht2.co.uk
    8. 8. Case Study Example Goal: Improve participation in a social learning experience Techniques: XP for levels and progress Badges for reputation Leaderboards for competition Game-like interface www.ht2.co.uk
    9. 9. www.ht2.co.uk
    10. 10. www.ht2.co.uk
    11. 11. www.ht2.co.uk
    12. 12. www.ht2.co.uk
    13. 13. www.ht2.co.uk
    14. 14. www.ht2.co.uk
    15. 15. www.ht2.co.uk
    16. 16. Does it work? • Increases Participation in Social Learning • Points Correlate with Outcomes • Highlights ‘Unengaged’ Learners • In one example, the whole class average is 10% above the norm. www.ht2.co.uk
    17. 17. Gamify everything! www.ht2.co.uk
    18. 18. Maybe don’t… Useful – 22% 3000+ comments and contributions; how many really added to the learning environment? Useless – 78% www.ht2.co.uk
    19. 19. There’s a sweet spot www.ht2.co.uk
    20. 20. Human vs. Levels 3&4 35% Gamification Levels 3&4 36% Levels 1&2 64% Levels 1&2 65% Kanuka (2007) Betts et al. (2013) www.ht2.co.uk
    21. 21. 3 tips… 1. Know your audience, your objective and look to shape specific behaviours 1. Measure the outcomes carefully 2. Consider gamefulness as well as gamification; it’s not all about PLB. Also consider alternatives to Gamification… www.ht2.co.uk
    22. 22. Serious Games • Embody multiple mechanics, a well-defined space and a compelling story. • Go way beyond feedback. • Can be expensive and time consuming to develop. www.ht2.co.uk
    23. 23. COTS and ARGs… • Commercial Off-The-Shelf games (COTS) can be used in learning contexts. • Alternate Reality Games (ARGs) use the Internet as a platform to create a fictional narrative that players can interact. www.ht2.co.uk
    24. 24. Join our MOOCs Gamification for Learning: http://www.curatr3.com/massive-open-online-courses/ Want to know more? Try this book  Want to heckle me? Ben Betts ben@ht2.co.uk Twitter: @bbetts www.ht2.co.uk

    ×