Boost Your  Business   With  LinkedIn Do’s  and  Don’t Even Think About It’s Tim Moore| CrushIQ
<ul><li>Old  Contact Management </li></ul>Old School  ways of  “collecting”  contacts for  “future”  use: I know his conta...
<ul><li>116 Million Global  users - adding almost 2 new members per second. </li></ul><ul><li>Real-time , accurate, up-to-...
Power of  <ul><li>Grow trusted  business  connections  rapidly </li></ul><ul><li>KEY POINT:  You  already  have this netwo...
Don’t Be Shy –  Connect! Import contacts from your email  or  address book Power of
Those that complain  “I don’t see any results from LinkedIn” …  Here ’ s why:  you ’ re not doing anything!
#1 Complete Your Profile Fill out  all  details until  100%  complete!  <ul><li>Don’t skimp here…this is where people are ...
DO:  You  MUST  Join Groups … and  Participate! Find groups where your target consumers may  be  and  engage!  Gain news a...
DO:  You  MUST  Ask  and  Answer Questions This one of the key areas where the magic happens on LinkedIn. Jump in and  get...
DO:  You  Must  Actively Publish Regularly provide both  useful   content that builds trust and is a  lead generator  for ...
DO:  You  Must  Actively Publish Regularly provide both  useful   content that builds trust and is a  lead generator  for ...
DO:  You  Must  Optimize Profile for SEO Takes only a few minutes, and is a shame to miss out on such  easy link juice  fo...
Tip! Remember: Search engines index these pages, and other LinkedIn members also can search the network for keywords. This...
DO:  You  Must  Mobilize FREE -  Increase  exposure and engagement with prospective clients and customers in  just minutes .
NEW FEATURES:  LinkedIn  Today
NEW FEATURES:  LinkedIn Signals Easily monitor updates within your network,  filtering options  so see only what people in...
COOL  NEW FEATURES:  LinkedIn Maps
 
 
 
 
WORST  Practices You  Must  Avoid  <ul><li>Being  Overly Self-Promotional </li></ul><ul><li>Ignoring  Connection Invitatio...
LinkedIn:  Takeaways <ul><li>Update Profile every three months </li></ul><ul><li>Invite All Your Contacts </li></ul><ul><l...
 
 
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Boost Your Business with LinkedIn

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Boost Your Business with LinkedIn

  1. 2. Boost Your Business With LinkedIn Do’s and Don’t Even Think About It’s Tim Moore| CrushIQ
  2. 3. <ul><li>Old Contact Management </li></ul>Old School ways of “collecting” contacts for “future” use: I know his contact info is here ‘somewhere’ - where did I put that???
  3. 4. <ul><li>116 Million Global users - adding almost 2 new members per second. </li></ul><ul><li>Real-time , accurate, up-to-date </li></ul><ul><li>Getting recommendations which are visible to clients, customers and prospects </li></ul><ul><li>Notified when someone changes jobs, this is a trigger to contact them. </li></ul>
  4. 5. Power of <ul><li>Grow trusted business connections rapidly </li></ul><ul><li>KEY POINT: You already have this network of people in real life. LinkedIn helps you see it and use it . </li></ul>
  5. 6. Don’t Be Shy – Connect! Import contacts from your email or address book Power of
  6. 7. Those that complain “I don’t see any results from LinkedIn” … Here ’ s why: you ’ re not doing anything!
  7. 8. #1 Complete Your Profile Fill out all details until 100% complete! <ul><li>Don’t skimp here…this is where people are going to find you credible or not credible. </li></ul><ul><li>Want calls? – Phone # </li></ul><ul><li>Want site visitors? - URL </li></ul>
  8. 9. DO: You MUST Join Groups … and Participate! Find groups where your target consumers may be and engage! Gain news and knowledge in your sector, while others share your business and expertise with target consumers.
  9. 10. DO: You MUST Ask and Answer Questions This one of the key areas where the magic happens on LinkedIn. Jump in and get in front of prospective consumers , share your expertise, become a trusted resource – this will get you business!
  10. 11. DO: You Must Actively Publish Regularly provide both useful content that builds trust and is a lead generator for you.
  11. 12. DO: You Must Actively Publish Regularly provide both useful content that builds trust and is a lead generator for you.
  12. 13. DO: You Must Optimize Profile for SEO Takes only a few minutes, and is a shame to miss out on such easy link juice for your business
  13. 14. Tip! Remember: Search engines index these pages, and other LinkedIn members also can search the network for keywords. This is a major resource in search results and improve your website PageRank. Example: If you specialize in real estate or services, say so . ( be specific!)
  14. 15. DO: You Must Mobilize FREE - Increase exposure and engagement with prospective clients and customers in just minutes .
  15. 16. NEW FEATURES: LinkedIn Today
  16. 17. NEW FEATURES: LinkedIn Signals Easily monitor updates within your network, filtering options so see only what people in your extended circle (2nd and 3rd connections) are posting.
  17. 18. COOL NEW FEATURES: LinkedIn Maps
  18. 23. WORST Practices You Must Avoid <ul><li>Being Overly Self-Promotional </li></ul><ul><li>Ignoring Connection Invitations </li></ul><ul><li>Never Posting Status Updates </li></ul><ul><li>Making your profile private </li></ul><ul><li>Confusing LinkedIn with Facebook </li></ul>
  19. 24. LinkedIn: Takeaways <ul><li>Update Profile every three months </li></ul><ul><li>Invite All Your Contacts </li></ul><ul><li>Write 1 Recommendation a week </li></ul><ul><li>This Takes Time – Be Patient </li></ul>

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