Networks and Platforms

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A look at choosing the right networks and platforms to reach your audience - one size doesn't fit all!

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Networks and Platforms

  1. 1. Twitter• International communication phenomenon.• Know your message.• Clarity and simplicity.• KISS.
  2. 2. Retweets• Use retweets sparingly.• Use celebrities sparingly.• Say ‘Thank-you’.
  3. 3. Facebook• THE key social media platform.• Vanity name registration.• One-way stream of communication.• Complete engagement with supporters.
  4. 4. Video platforms• Everyone loves videos.• Videos provide a snapshot.• Non-profit channels.
  5. 5. Geo-location networking• Geo-location – the new social platform.• Tapping into competitive impulses.• Non-profit channels.

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