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Crowdsourcing - Neue Digitale Arbeitswelten

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Meine Kurz-Präsentation bei 'Work In Progress' in Hamburg

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Crowdsourcing - Neue Digitale Arbeitswelten

  1. 1. Work  in  Progress    ...neue  digitale  Arbeitswelten   By  Crowdsourcingblog.de   THEMA   Neue digitale Arbeitswelten Februar  2012  
  2. 2. THEMA   WIR  SIND  GERADE  HIER  Neue digitale Arbeitswelten 2 of 10
  3. 3. Die  ZukunH  ist...   THEMA   WIR  SIND  GERADE  HIER   Neue digitale Arbeitswelten 3 of 10
  4. 4. Von  Microtasks...   •  Adressrecherche   •  Daten-­‐Verifizierung   •  Kategorisierung   •  SEO  &  SEM   •  Audio  Transkrip>on   •  Text  Digitalisierung   •  Übersetzungen   •  Kurz-­‐Texte   •  etc.     THEMA   WIR  SIND  GERADE  HIER   Neue digitale Arbeitswelten 4 of 10
  5. 5. ...bis  zu  umfassenden  Marktplätzen   THEMA   WIR  SIND  GERADE  HIER   Neue digitale Arbeitswelten 5 of 10
  6. 6. Vorteile  der  digitalen  Arbeitswelten...  Für  AuHraggeber:   Für  AuHragnehmer:    •  Zugang  und  Austausch  von  Wissen     •  Weitestgehend  flexible  Zeiteinteilung  •  Erweiterter  Ideenpool     •  Ortsunabhängiges  Arbeiten    •  Kennenlernen  der  Bedürfnisse  der  User   •  Eine  große  (globale)  Auswahl  an  neuen  Projekten  •  Kosten  &  Ressourcenersparnisse  (Spezialisierung)     •  Erfahrungsgewinn  und  erweiterter  Lerneffekt    •  Flexible  Skalierbarkeit  von  Projekten     •  Ausbau  des  Por]olios  &  Reputa>onssteigerung  •  Abdeckung  geographischer  Besonderheiten   •  Vernetzung  mit  Au^raggebern  &  Gleichgesinnten    •  Schnelle,  unbürokra>sche  on-­‐demand  Lösungen    •  Für  nicht  automa>sierbare  Aufgaben  geeignet   Voraussetzungen:    •  Markenbindung  durch  Involvierung  der  Nutzer   •  Faire  &  soziale  Arbeitsbedingungen,  Transparenz  •  Proof  of  Concept  (und  Content)   •  Fokuspunkt  und  Iden>fizierung  mit  Arbeit   THEMA   WIR  SIND  GERADE  HIER   Neue digitale Arbeitswelten 6 of 10
  7. 7. Die  neuen  hybriden  Arbeitsmodelle...   THEMA   WIR  SIND  GERADE  HIER   Neue digitale Arbeitswelten 7 of 10
  8. 8. Coffee  &  Power‘s  Worklist...   THEMA   WIR  SIND  GERADE  HIER   Neue digitale Arbeitswelten 8 of 10
  9. 9. Fazit  und  Ausblick...  ² Crowdsourcing  ist  die  nächste  logische  Stufe  des  Web  2.0    ² Wir  leben  im  Zeitalter  des  globalen  Zugangs  zu  Meinungen,   Arbeitskra^,  Krea>vleistung,  Ideen  und  zu  den  passenden  Aufgaben    ² Bestehende  Arbeits-­‐  und  Organisa>onsprozesse  werden  zuneh-­‐ mend  ‚fluide‘  und  mobil  -­‐  projektbezogenes  Arbeiten  ersetzt  feste   Firmenstrukturen,  Menschen  arbeiten  &  par>zipieren  ‚on  the  go‘  ² Bestehende  Organisa>onsstrukturen  und  Sozialsysteme  müssen   sich  an  die  neuen  Bedürfnisse  der  Menschen  anpassen     THEMA   WIR  SIND  GERADE  HIER   Neue digitale Arbeitswelten 9 of 10
  10. 10. Kontakt...   Crowdsourcingblog.de   Crowdsourcingverband.de   Crowdsourcingsummit.de  (Save  the  Date!)       THEMA   WIR  SIND  GERADE  HIER   Neue digitale Arbeitswelten 10 of 10

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