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Mediendaten Reiseblog & Projektwerkstatt Elena Paschinger www.creativelena.com

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Mediendaten Reiseblog & Projektwerkstatt Elena Paschinger www.creativelena.com

  1. 1. Mediendaten & Kooperationen www.Creativelena.com Stand: 1. September 2014
  2. 2. „Creativelena“ ... ist Reiseblog & Projektwerkstatt in einem. Neben Reisetipps rund um Kreativ-Reisen, Genuss & Kulinarik und Reisen mit Einheimischen gibt es hier zweisprachige Artikel über PR & Blogs, Social Media, internationale Tourismusentwicklung und Sprachen. Das Ziel: Reiselust wecken, Trends auf-spüren, Produktvorstellungen ermöglichen.
  3. 3. „Creativelena“ ... ... arbeitet als internationale Reisebloggerin und Tourismus- Expertin mit digitalen Medien und Tourismuspartnern in einem weltweiten Netzwerk. Im Vordergrund steht eine qualitativ hochwertige Berichterstattung mittels Fotografie, Videos & (Reise)Berichten ausgewählter Partnerorganisationen.
  4. 4. Mediendaten & Reichweite • www.Creativelena.com: Beginn 31. Oktober 2012 • > 480 Beiträge in englischer & deutscher Sprache, ca. 4-6 / Woche • > 1.800 Kommentare • 33.880 eindeutige Besucher, 45.000 Besucher, 119.000 Seitenaufrufe, 02:06 Verweildauer und 54% Absprungrate in den ersten 20 Monaten • Herkunftsländer: Österreich (37%), Deutschland (27%), Spanien, USA, UK, Argentinien, Schweiz, Frankreich, Italien Niederlande (36%) • Google Pagerank: 3, Klout-Score: 62, Ebuzzing: Top 16 Reiseblogs • Basierend auf: Google Analytics Webstatistik
  5. 5. Social Media Kanäle & Reichweite Creativelena: 666 Fans Durchschn. Reichweite: Ca. 1.050 Personen pro Post Max. Reichweite: 35.000 pro Woche 38% sind zwischen 25-34 Jahre 60% weibliche Leser 30-40% „aktive Fans“ Märkte: Ö, D, International
  6. 6. Social Media Kanäle & Reichweite 1.055 Follower 9.050 Fotos 665.824 Aufrufe 147 Follower 830 Follower 58.081 Aufrufe 403 Follower 3.287 Video- Aufrufe
  7. 7. Kooperationspartner sagen:
  8. 8. Kooperationspartner sagen: • „Wow Elena ... Sehr toll. Echt gut geschrieben und super Fotos. Danke für den tollen Bericht!“ (Christa Mair, Donau Niederösterreich Tourismus GmbH) • „Liebe Frau Paschinger ... Vielen Dank für Ihren Aufenthalt bei uns und für Ihre wundervolle Berichterstattung! Ich finde die Texte wundervoll und einladend. Besonders gelungen, finde ich, sind Ihre Fotos.“ (Rita Faller, Schlosshotel Mailberg) • „Supernetter Beitrag, wir haben den Beitrag schon auf Facebook gestellt und auf Deinen Blog verlinkt. Da bekommt man richtig Lust beim Festival dabei zu sein.“ (Jutta Mucha-Zachar, Donau Niederösterreich Tourismus GmbH) • „Ich bin echt begeistert, wie Du das machst! Jetzt wo ich dabei war, kann ich umso mehr beurteilen, wie super, charmant und voller Begeisterung Dein Blog gestaltet wird! Totalst gut und kurzweilig und super geschrieben, kein einziger Fehler in Text und Bildunterschriften, gut recherchiert, WOW!!!“ (Martina Weiss, Palais Liechtenstein) • „Und ein #FF heute an @Creativelena, die mit ihrem Kreativ-Reisen-Blog eine ganz eigene Nische besetzt.“ (Kristine Honig Tourismusmarketing auf Twitter)
  9. 9. Kooperationspartner sagen: • „Liebe Elena, ein ganz besonderer Dank gilt Dir für Dein persönliches, tolles Engagement und Deinen professionellen Einsatz. Ein Dankeschön auch von allen Partnern. Ich bin sehr zufrieden mit der Quantität und Qualität der Umsetzung auf Deinen Social Media Profilen. In Zusammenarbeit mit den touristischen Partnern und UNESCO-Welterbestätten konnten wir ein wirklich spannendes Reiseprogramm auf die Beine stellen. Herzlichen Dank und sonnige Tage!“ (Ulrike Frauscher, Leitung PR & Presse-Management Deutsche Zentrale für Tourismus) • „Creativelena.com ist ein Reiseblog, der aus der Rolle fällt – und zwar auf eine höchst angenehme Art und Weise! Die Beiträge sprühen vor Einfallsreichtum und Lebensfreude und machen nicht nur Lust auf Reisen, sondern auch darauf, immer mal wieder etwas Neues auszuprobieren. Hier schaut man gerne vorbei – wenn man nicht schon längst die Koffer gepackt hat, um selbst kreativ zu reisen. Denn Elenas Reise- und Abenteuerlust steckt an ... Vom Foto-Essay bis zum ausführlichen kulinarischen Reisebericht ist hier alles dabei, was die Herzen der Leser eines Reiseblogs höher schlagen lässt.“ (Anja von Urlaubshighlights.de) • „Loving this new travel blog @Creativelena seeks out creative travel experiences, including culinary ones!“ (Porto Food Tours on Twitter)
  10. 10. Kooperationspartner sagen: • „Elena, your write-up of my talk was amazing! Thank you for so wonderfully sharing what I‘d said during my speech at TBEX Travel Bloggers Exchange conference about storytelling.“ (Don George, Travel Writer & Editor, National Geographic Traveler & Lonely Planet‘s Guide To Travel Writing) • „Liebe Elena, schön, dass deine begeisterte und begeisternde Arbeit nun solche Früchte trägt! ☺ Offen gesagt, war das ja nur eine Frage der Zeit, bei deinem Talent und der Qualität deines Blogs!“ (Mag. Birgit Weszelka, Tourismus Salzburg GmbH) • „Hallo! Ich komme gerade vom Südamerikavortrag mit deiner Visitenkarte in der Tasche. Bin ganz gierig darauf alle Schlagwörter auf Deiner Homepage anzuklicken. Wer weiß: Vielleicht traue ich mir auch einmal eine Abenteuerreise zu?“ (Gabriele Pohl, Kulturstadt Absdorf) • „Liebe Elena, vielen herzlichen Dank für das tolle und bereichernde Gespräch! Es hat mich riesig gefreut, Dich wieder zu sehen und danke auch für Deinen wertvollen und wichtigen Input! Ich habe mir auch schon Dein Bloggervideo "Südamerika" angeschaut und muss sagen, dass es mir sehr gut gefällt. Bei Dir gibt's O-Töne und Menschen, Deine Kamera macht gute Bilder es kommt sehr authentisch rüber.“ (Claudius Rajchl, KURIER Reise- & Video-Journalist)
  11. 11. Kooperationen & Werbung Als internationale Expertin für kreative Kulturreisen, Sprachtrainerin & Tourismusberaterin freue ich mich über Einladungen zu Bloggerreisen sowie Anfragen zu passenden Fachvorträgen, Seminaren, Kooperationen und Beratungstätigkeiten rund ums Bloggen: schreibmir@creativelena.com Mir ist wichtig, dass Ihre Themen & Kooperationsvorschläge zu den von mir beschriebenen Reisedestination und Reisearten passen sowie einen eindeutigen Mehrwert für beide Parteien darstellen. Ich freue mich, von Ihnen zu hören: Projektwerkstatt | Weltreisefieber | Mehr!

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