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Craig Campbell Slides, Chiang Mai SEO Conference 2018

My slides from this years Chiang Mai SEO conference.

Craig Campbell Slides, Chiang Mai SEO Conference 2018

  1. 1. Local SEO No Bullshit Tips & Tricks to Rank Locally 1
  2. 2. Introduction 2 Craig Campbell www.craigcampbellseo.co.uk UK Based SEO Consultant
  3. 3. @craigcampbell03 •Slides •Transcription
  4. 4. SEMRush Webinars @craigcampbell03
  5. 5. SEO Conferences @craigcampbell03
  6. 6. Liked by Some @craigcampbell03
  7. 7. Hated By Others @craigcampbell03
  8. 8. Hated By Others @craigcampbell03
  9. 9. Hated By Others @craigcampbell03
  10. 10. Link Building is Illegal @craigcampbell03
  11. 11. Link Building is Illegal @craigcampbell03 •25k Per Year Head of SEO •No Wife •No Life •No Ambition
  12. 12. @craigcampbell03
  13. 13. @craigcampbell03
  14. 14. @craigcampbell03
  15. 15. @craigcampbell03
  16. 16. @craigcampbell03
  17. 17. @craigcampbell03
  18. 18. @craigcampbell03
  19. 19. @craigcampbell03
  20. 20. @craigcampbell03
  21. 21. @craigcampbell03 www.goo.gl
  22. 22. @craigcampbell03
  23. 23. @craigcampbell03 Things to Avoid •Multiple Locations on the same page •Using Acronyms for NAP •Over doing the NAP
  24. 24. @craigcampbell03
  25. 25. @craigcampbell03 Examples of Bad NAP •Doctor Craig Campbell, 123 Test Street, New York, NY11 2TZ •Dr Craig Campbell, 123 Test St, New York, USA, NY11 2TZ •Dr C Campbell, 123 Test Street, NY, NY11 2TZ
  26. 26. @craigcampbell03
  27. 27. @craigcampbell03 Local Citations
  28. 28. @craigcampbell03#knowledgebomb1 www.citationsbuilder.com
  29. 29. @craigcampbell03#knowledgebomb1 www.citationsbuilder.com
  30. 30. @craigcampbell03
  31. 31. @craigcampbell03
  32. 32. @craigcampbell03 Quick Tip Use the same Google account for GMB as your analytics and search console.
  33. 33. @craigcampbell03 Quick Tip Use a local number where possible www.twilio.com
  34. 34. @craigcampbell03 Tim Capper
  35. 35. @craigcampbell03
  36. 36. @craigcampbell03#knowledgebomb2 “ The Postcode Trick “
  37. 37. @craigcampbell03#knowledgebomb2 •Scrapebox •GSA •MoneyRobot Add Relevance to your NAP
  38. 38. @craigcampbell03
  39. 39. @craigcampbell03
  40. 40. @craigcampbell03 Do Google Reviews Help?
  41. 41. @craigcampbell03 Do Google Reviews Help?
  42. 42. @craigcampbell03 Do Google Reviews Help?
  43. 43. @craigcampbell03 Do Google Reviews Help?
  44. 44. @craigcampbell03
  45. 45. @craigcampbell03 www.jarvee.com
  46. 46. @craigcampbell03 www.jarvee.com
  47. 47. @craigcampbell03 www.jarvee.com
  48. 48. @craigcampbell03 www.linkedhelper.com
  49. 49. @craigcampbell03 www.fuelgram.com
  50. 50. @craigcampbell03 www.jarvee.com
  51. 51. @craigcampbell03 www.linkedhelper.com
  52. 52. @craigcampbell03 www.fuelgram.com
  53. 53. @craigcampbell03 www.ghostbrowser.com
  54. 54. @craigcampbell03 www.ghostbrowser.com
  55. 55. @craigcampbell03 www.ghostbrowser.com
  56. 56. @craigcampbell03 www.ghostbrowser.com
  57. 57. @craigcampbell03 www.buyproxies.org
  58. 58. @craigcampbell03
  59. 59. @craigcampbell03 If doing fake reviews • Drip feed them on • Don’t just do 5 star reviews • Keep it natural looking • Write reviews differently • Do write other random reviews too from fake persona’s
  60. 60. @craigcampbell03 Or you can simply ask clients to give you real reviews
  61. 61. @craigcampbell03
  62. 62. @craigcampbell03
  63. 63. @craigcampbell03
  64. 64. @craigcampbell03
  65. 65. @craigcampbell03
  66. 66. @craigcampbell03 www.hitleap.com
  67. 67. @craigcampbell03
  68. 68. @craigcampbell03
  69. 69. @craigcampbell03 Keep it Natural Looking
  70. 70. @craigcampbell03
  71. 71. @craigcampbell03 Outreach
  72. 72. @craigcampbell03 PR Link Building
  73. 73. @craigcampbell03
  74. 74. @craigcampbell03 PBN’s Still Work •Avoid Footprints •Lead Gen Sites •Affiliate Sites •Sites with real traffic and rankings
  75. 75. @craigcampbell03 www.moneyhat.co.uk • All niches available • All spam/index checked • Links relevant to your money site • Manual outreach • You pick DR metrics Buy Good Outreach Links
  76. 76. @craigcampbell03
  77. 77. @craigcampbell03
  78. 78. @craigcampbell03 Reach Out •Social Media •Email •Linkedin
  79. 79. @craigcampbell03
  80. 80. @craigcampbell03
  81. 81. @craigcampbell03 @craigcampbell03 https://www.facebook.com/craigcampbellseo03 https://www.linkedin.com/in/craigcampbell0302/ www.craigcampbellseo.co.uk

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