2015 saw financial institutions continue their shift toward a mobile-centric approach, as this channel quickly becomes the primary means of interaction between consumers and firms. According to a March 2015 report from the Federal Reserve, 35% of mobile phone users with a bank account used mobile banking in 2014, up 150% from 2010. Financial services firms continued to improve and refine their smartphone capabilities, and have begun to capitalize on new and exciting devices such as wearables. Traditional, established players are also taking inspiration from fintech firms and bitcoin wallet providers to provide a better experience to their clients.
In December 2014, we published our year-end review of interesting and noteworthy mobile finance trends that had occurred that year. Now, at the start of 2016, we take at look at how those trends have advanced and highlight some new developments that have emerged.