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MaximizingSanoma’s EESJackieCuthbertBack to basics16th April 2013, Finland
Sanoma inspires, informs and connects.Sanoma is a leading European group with a focus on consumer media and learning. We b...
TransformationTransformation
GROW &INNOVATEfoster BRANDSgrow TVdevelop LEARNINGaccelerate DIGITAL
IMPROVE OURPERFORMANCEoperate with EFFICIENCYstreamline PORTFOLIOHIGH PERFORMANCE culture
WINNING CULTUREWINNINGCULTURE2.Amplified by thebehaviors of ourleaders and ouremployeesCommunication asenabler1.Shared val...
Excitement&Uncertainty
THESANOMAWAYLOOKAHEADSHAREVIEWSENGAGEPEOPLEMAKE ITHAPPEN
Engagepeople
… we listen and learn to be ableto involve, captivate and activatepeople with the thingsthat matter to them…
Why an Employee Engagement Survey?• Engage people in our Sanoma Way• Win hearts and minds• Get feedback from our employees...
Why an Employee Engagement Survey?• To become a High PerformingOrganisation• To Anchor the EES results (People PowerRating...
Next:video Employee Engagement Survey
SanomasFirst Ever Group-wideEmployee EngagementSurvey
questions44
Languages12
Thats 75%!7,009 responses
Highest response:Sanoma Media UkraineResponse rate:97%
A truly digital company97% completed the survey online,3% returned the printed version
Female/male response ratio: 61 : 39Yes, women ruleSanoma! 
Main conclusion:Our engagementis at a very goodlevel!
The good news is…Most of us are highly engaged
The bad news is that 5% of our workforce isdisengagedThis is less than elsewhere,but we would love to decreasethis further!
What good engagementmeans to us:Our work is challenging and interestingWe get a sense of achievement from our workWe have ...
 Group-wide messages delivered Local results communicated Action planning started Celebrating successes (strengths) F...
We will measure again in theAutumn of 2013Tracking our progress
Our EES &Transformation
Bottom-upTransformationLocal action plansInvolve employeesRole of the ambassadors
Questions?
Thank you!
Back-to-Basics 2013: Jackie Cuthbert - Maximizing Sanoma's EES
Back-to-Basics 2013: Jackie Cuthbert - Maximizing Sanoma's EES
Back-to-Basics 2013: Jackie Cuthbert - Maximizing Sanoma's EES
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Back-to-Basics 2013: Jackie Cuthbert - Maximizing Sanoma's EES

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Back-to-Basics 2013: Jackie Cuthbert - Maximizing Sanoma's EES

  1. 1. MaximizingSanoma’s EESJackieCuthbertBack to basics16th April 2013, Finland
  2. 2. Sanoma inspires, informs and connects.Sanoma is a leading European group with a focus on consumer media and learning. We bringinformation, experiences, education and entertainment to millions of people every day.We employ over 10,000 professionals in six Strategic Business Units.In 2012, the Group’s net sales totalled EUR 2.4 billion.Who we are
  3. 3. TransformationTransformation
  4. 4. GROW &INNOVATEfoster BRANDSgrow TVdevelop LEARNINGaccelerate DIGITAL
  5. 5. IMPROVE OURPERFORMANCEoperate with EFFICIENCYstreamline PORTFOLIOHIGH PERFORMANCE culture
  6. 6. WINNING CULTUREWINNINGCULTURE2.Amplified by thebehaviors of ourleaders and ouremployeesCommunication asenabler1.Shared valuesby all SanomaemployeesHigh PerformanceOrganization93.Embedded inthe waythings get donearoundhere4.Rewarding theright behaviorsCapabilitiesHR Best Practices
  7. 7. Excitement&Uncertainty
  8. 8. THESANOMAWAYLOOKAHEADSHAREVIEWSENGAGEPEOPLEMAKE ITHAPPEN
  9. 9. Engagepeople
  10. 10. … we listen and learn to be ableto involve, captivate and activatepeople with the thingsthat matter to them…
  11. 11. Why an Employee Engagement Survey?• Engage people in our Sanoma Way• Win hearts and minds• Get feedback from our employees• Management will listen and act upon whatthey hear• Get insight into our strengths & improvementareas
  12. 12. Why an Employee Engagement Survey?• To become a High PerformingOrganisation• To Anchor the EES results (People PowerRating) into our incentive scheme formanagement• Hold managers accountable to own theculture change
  13. 13. Next:video Employee Engagement Survey
  14. 14. SanomasFirst Ever Group-wideEmployee EngagementSurvey
  15. 15. questions44
  16. 16. Languages12
  17. 17. Thats 75%!7,009 responses
  18. 18. Highest response:Sanoma Media UkraineResponse rate:97%
  19. 19. A truly digital company97% completed the survey online,3% returned the printed version
  20. 20. Female/male response ratio: 61 : 39Yes, women ruleSanoma! 
  21. 21. Main conclusion:Our engagementis at a very goodlevel!
  22. 22. The good news is…Most of us are highly engaged
  23. 23. The bad news is that 5% of our workforce isdisengagedThis is less than elsewhere,but we would love to decreasethis further!
  24. 24. What good engagementmeans to us:Our work is challenging and interestingWe get a sense of achievement from our workWe have a willingness to go the extra mile
  25. 25.  Group-wide messages delivered Local results communicated Action planning started Celebrating successes (strengths) Focusing on improvements Discuss actions in quarterly reviewsTracking our progress
  26. 26. We will measure again in theAutumn of 2013Tracking our progress
  27. 27. Our EES &Transformation
  28. 28. Bottom-upTransformationLocal action plansInvolve employeesRole of the ambassadors
  29. 29. Questions?
  30. 30. Thank you!

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