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FACEBOOK ADS FOR
     BUSINESS
     Andrew Corliss
WHERE ARE WE?
           Update for Timeline?


   Cover Photo?


Content?
CU CAREER SERVICES
AD TYPES
Sponsored Story
                                  Regular Ad


                   Page Post Ad
HOW TO BE EFFECTIVE?

• Create   Great Content

• Know Your Audience

• Test, test, test
AD DIFFERENCES
GREAT ADS
WHAT CONTENT TO POST?
• Questions

  • What    is your Major?
  • Where    do you want to work?
• Job   of the Day
• Job   Hunting/Interview/Resume Tips - Curate
WHY DIRECT TO FACEBOOK
          PAGE

Facebook Ads leading to pages gets 300% more TRAFFIC
SAMPLE TARGETING AND ADS
WHERE YOU WANT TO BE!
IT STARTS WITH CONTENT

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Unc Career Services

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