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SEO for Higher Education Marketing


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Do you know SEO? We'll show you why you should!

Join Becky Vardaman, Converge Consulting's Senior Digital Strategist for a one hour webinar focused on what Higher Education marketers need to know about Search Engine Optimization (SEO).

Take away a comprehensive understanding of what SEO is all about, how it impacts your prospective students and how you can rank higher in Google!

What you'll learn:

Why SEO is important to your inquiry generation strategy.

How search engines see your college's programs and majors (and how to get them to notice you).

How to evaluate your current positions in search engine rankings.

Technical optimization, on page optimization and quality link building.

We'll arm you with information to help you make the case for SEO to your key decision makers.

Recorded 5/15/13.

Published in: Education
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