Connor Evaluation Final


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Connor Evaluation Final

  1. 1. Connor Crawford Media Evaluation DEAD RINGERMonday, 16 April 2012
  2. 2. Dead Ringer Project The Dead Ringer Project is an idea originally thought of and created by me, and my partner. This w thought of for a task given to us for as our Easter holiday Media homework. The task itself w strictly Sci-Fi/Fantasy genre; we as had to think of our own idea relating to this genre with a fitting story that would achieve popularity as a television series for teenagers (Our age preference). I had to adapt the idea we had into a realistic and achiev able enough story, for example the year set which would affect which locations are accessible and/or the locations which are not within our reach. We eventually decided to set our film in the past which allowed us to simply use effects on our modern videos to manipulate them and the audience in order to make the video look old.Monday, 16 April 2012
  3. 3. Comparison with real media productsMonday, 16 April 2012
  4. 4. Below displays a series of different key frames selected by me, each one of these key frames will ha an explanation of ve things such as the narrative or construction of characters, costumes. This is the very first clip displayed in my title sequence, this clip is the key part of our sequence for the narration; it clearly states the point of the story “Recently achieved the ability to clone another human being” - this sets the viewer’s mind on cloning so they understand the rest of the sequence as some of it could be unclear.Monday, 16 April 2012
  5. 5. One of our key objectives w to display an evil as character with his face covered by the shade and fur of his hood, this character w named as the ‘Evil Mastermind’. Another character displayed w the scientist in the laboratory, the as only other character shown in the sequence. we decided to use only two characters as the personalities and motives of both these people clash as the scientist is working to create and examine these clones, the mastermind is out to capture and corrupt, this makes them enemies. However we both decided to display only two characters, this would allow us to alter the possibilities of the characters actions and personality later in the series.Monday, 16 April 2012
  6. 6. This frame clearly displays a simple scientist robe/costume with v arious props displayed around the characters, the idea of this frame w to present a scientific approach to the as supposed ‘cloning’- perhaps studying or even working on the creation of a clone. The costume itself w already manufactured; we as borrowed it from the Long-Road Sixth Form science lab with permission and accessed a quiet laboratory, the costume clearly represents a working scientist.Monday, 16 April 2012
  7. 7. The props were mainly designed by me, the confidential document and scientific cells displayed on paper were simply created on Photoshop, the confidential letter w put as together with v arious different copies and pasted items from Google creative commons and so on, easily produced. I didn’t w ant the letter to be random words so I used clone terminology to display a knowledgeable document within the sequence, giving it a more realistic look to it. This prop w designed by as me to give the scientist a label/uniform which would certify the professionalism of the clip itselfMonday, 16 April 2012
  8. 8. The location isn’t specifically narrowed down to a certain area however the title sequence shows the viewer that this series is based around New York seeing as sky scrapers and the statue of liberty is displayed which is an iconic representation of New York. The stories year is set in the past, around 1970’s so the buildings are not out-dated or too modern as these types of buildings became more popular within these years. I ensured the technology displayed in the sequence w correct to the year as the story is set, not too modern - basic equipment.Monday, 16 April 2012
  9. 9. The effects were specifically used to create an old, rustic, black and white effect to try and manipulate the modern footage as much as possible, giving us a ‘footage from the past’ effect. The fuzzy television effect when it fazes out is simply done by increasing the ‘noise’ effect, this can also be called a Fade-Out effect but with a different approach. The effects used were ‘Add noise’ and ‘Tint’ to give it a fuzzy sort of tone with a rustic overlay on top of the black and white colours. I also used simple effects and tools such as key framing imaging to zoom in, or key framing the video itself to give a zoom effect, making the sequence more interesting, more v ariety.Monday, 16 April 2012
  10. 10. The font w designed for a rough as effect to match the old, rustic hint to the video to blend in and give it that same style and effect as the video itself. The glitches and unstable manner of the credits is deliberate as I am trying to represent the world’s stability at the time of the filming. The order of credits is shown partly by priority. here is the order shown below: Starring Devised By We left the credits for the last two Written By scenes as we w anted the audience to focus on the characters dialogue in Directed By the last scene; this is a key point for the sequence as it shows the evil masterminds determination against the clones.Monday, 16 April 2012
  11. 11. The scientist shown in sequence is working in a laboratory that researches and discovers w ays to clone Human beings, in the sequence the scientist is carrying out experiments and using scientific technology/ equipment in v arious different ways, the audience themsel ves don’t ha to ve understand this as the scene is not clear as to what the character is doing. He wears a long science cloak for protection with goggles for protection, wearing goggles implicates that the work he is doing isn’t exactly safe. The angles we used were mainly canted angles however we did do a Mid-Shot following an over the shoulder shot to give a good perspective of the area and a clear view of the work he is supposedly doing. The character shown in the last scene is the evil mastermind, we tried to cloak his face with the shade of the hood and add the effect used throughout the sequence, I chose a close-up and personal shot of his face only as he states his determination, this gives the audience a direct insight to his personality and character.Monday, 16 April 2012
  12. 12. The last scene w designed to try and make the audience as uncomfortable and/or excited about a storyline which typically includes an evil and good perspective. The heartbeat w added for an aura of suspense, excitement. Not as just for the audience but the heartbeat seemed fitting as the shots were close-up and faded in and out between each shot. The other shots were supposed to indulge the viewer into the calm sequence with no violence or action shown, just facts and discretion to keep it mysterious for the audience, allowing us to ha an open end for the future of the ve storyline. The sequence itself relates to title sequences such as Dexter as it maintains that mysterious feeling, showing only hints of the storyline and the characters by the footage shown, the audio slightly telling the beginning of the story, not leading on into the story yet to come, giving the audience the feeling to w atch more and discover the genre and story for themselves.Monday, 16 April 2012
  13. 13. Construction ProcessMonday, 16 April 2012
  14. 14. What did I find most enjoyable For me, the most enjoy able part of this project w the editing as I enjoy learning how to use as new tools and feel that I am alw ays learning fast when using an edit program. I find final cut quite hard to use as it renders quite a lot which w astes a lot of time, but I am quite patient when it comes to editing video’s so this isn’t too much of a problem, usually to work around this I do another task while I w ait, such as prop creation. For me the hardest part of the project w as organising me and my partner so that we ha ve everything ready for filming, we both share similar attributes, forgetting items/props. We managed to remember everything except shooting the film with a clapper board; we designed the template but didn’t take the clapper board with us. After this we ensured we remembered everything else by writing little scrap check lists to tick off on the day, anything forgotten could then be replaced in time.Monday, 16 April 2012
  15. 15. Problems faced The biggest problem we faced w trying to find the fitting footage for our idea, as the area we had w asn’t suitable for the date of the film and the idea, however we worked around this with the old noise and tint effect, also recording the more realistic buildings for that year. Another problem w the credits wouldn’t as export onto the video quick enough, lea ving us a very short amount of time to add them to the sequence, we managed to do this but the credits and font were not as expected, they still work with the video but we had to erase the white from around the text even though it w sa as ved as a PNG file. The red circle singles out the problems involving credits.Monday, 16 April 2012
  16. 16. Working as a team For me I think I w generally worse off working with a partner as I found relying as on someone to do vital parts of the project is risky and sometimes doesn’t work according to plan, I would’ve preferred to ha the amount of work for myself ve and go through the stages as an individual without a team’s view or their advice. I would’ve found this more efficient and easier for me as I could do things my own w and not worry if my partner/team has completed their task, lea ay ving pressure on us both – of course from my partners perspective it’s similar, I just prefer not relying on a team. My fa vourite part of working as a team would ha to be the ve final piece where both of you can feel a sense of achievement and hopefully be proud of your work. For example organisation w at its minimal tow as ards the end of the project as me and my partner had to upload the credits to the video in a short amount of time, my partner had to be somewhere without fail an my only w ay home w by his transport, therefore this created pressure for the two of us as I as felt rushed into editing this part of the video and he w uncomfortable at the time as it took, these sort of things need to be pre-organised, a failure on our part. Next time I will plan ahead and make sure we don’t ha to do vital work in the last ve few hours of our project.Monday, 16 April 2012
  17. 17. Legal and Ethical consideration In terms of legal and ethical consideration me and my partner didn’t need to worry about this, the only thing that we had to arrange w supervision for as oursel ves in the laboratory, for safety measures and legal as we are under 18 and unsupervised in a dangerous laboratory. The actors within the sequence are all over 18 years of age therefore no formal agreement to cooperate needed to be signed. The music itself w found on Google, a website giving creative commons as permission, it w an adapted version with raised speed allowing the person to as use this version for music. I understand that Creative commons is a version or adaption of someone else’s work v aried from music to art, the owner of this original piece of work has allowed and/or given permission to the public or a certain person to use this particular piece.Monday, 16 April 2012
  18. 18. Skills Development The main source of technology used within filming and editing included a Flip Camera and Final Cut Express, other programs such as Photoshop were not so vital, and however this did help the designing process. From this project I ha learnt v ve arious new effects and tools that are simple and useful, for example the ‘Add noise’ tool and ‘Tint’ for effect w simple and effective, I learnt how to as adjust the noise and change the type of effect you can do with that particular tool, such as a fuzzy effect or a more streaked, old hint.Monday, 16 April 2012
  19. 19. Skills Development Key framing w of little knowledge to me however I had some experience as from previous little projects, my technique and skill involving this tool improved during the sequence as I used it for zoom in effects and to position my footage correctly. I experimented with filters during the editing process and discovered many new ones I had no knowledge of in the past such as the lens flare for a blinding effect or the colour correction to single out a certain area of colours or maximise the contrast, even giving the whole scene one tint of colour. Transitions were not overused in this sequence as I found they didn’t fit our genre or recording techniques, they are quite obvious and modern which w asn’t required. Placing the footage w the easiest with Final Cut as Express as I just used the razor tool to cut up parts and place them together, as well as the audio narration/voiceover which I collaborated with different pieces of radio transitions to create a radio worldwide announcement about this huge story and creation.Monday, 16 April 2012
  20. 20. Skills Development To create the text in Photoshop I created a typography sheet with many different fonts from - these fonts were singled out until me and my partner were satisfied with the effect the font had, I chose Defused for our title font as it ga a very unsettled, glitch ve effect which is what I w aiming for, it suits all purposes especially for as our storyline. To import the fonts to Final Cut I had to export it as a PNG without a background and then import media via Final Cut tool.Monday, 16 April 2012
  21. 21. Quality of Final Product Overall I think the project has been created as planned regarding the target audience, The product itself is very suitable for ages 13 onw ard, the title sequence itself contains no explicit language, violence or sexual scenes - suitable for all ages. The final product itself gives off a strong first impression, while watching it friends and family ha all quoted that this sequence ve tells the reader what the basic story is about however it keeps that sense of mysteriousness which draws the audience further in to discover more about this series. The idea of the sequence w as not to give the whole storyline aw and doesn’t show many ay characters so that the audience w ant to watch further and feel they need to w atch the episodes to find out. However this approach gives us a wider range of ideas for the storyline, for example relating to the well-known series ‘Dexter’ which shows the same sequence every episode but keeps it non-story based and just hints at the personalities and the genre of the series, meaning this sequence can be used throughout every episode.Monday, 16 April 2012
  22. 22. Quality of Final ProductThe weaknesses in this product would ha to be the locations for the sequence, vethe footage is quite varied as it displays some large, more modern buildings thanfootage such as the old camera’s, however this couldn’t be a voided so we triedto make the buildings as dated as possible using v arious effects, the foundfootage and taken footage were very different but manipulated to be verysimilar.The final production finished quite close to our original idea, some idea’s had tobe changed such as the futuristic idea, set in 2087. We thought about this and howwe could possibly make this sequence look futuristic with the items we had,instead we decided to change the date to the past and tell the story as if this iswhat would’ve happened if clones were coming to fashion in the 90’s. Everythingelse w close to our original idea in terms of the storyline and the characters; ascostumes were simple and did not affect any of the year preferences.Monday, 16 April 2012
  23. 23. CONCLUSIONOverall I am proud of my final project and I feel it kept on the original guidelines of producing a sustainable television series with a Sci-Fi/Fantasy drama. Theorganisation went well in terms of recording however our time management needed to be improved, the final sequence w rushed as we didn’t plan our time as accordingly, lea ving a vital part of our project rushed and sloppy. However i feel this is one of my most successful projects yet and met the criteria set by our tutor, regarding pre-production and the final productMonday, 16 April 2012