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Холодные продажи IT компаниям в
Европе: 5 уроков от местных стартапов
Анастасия Новикова
What is the startup about?
Candidate-driven tech jobs marketplace. We’re dedicated to
matchmaking great talent with great ...
Clear trigger
● Openings at the website
● Posts at various job boards
● Stackoverflow vacancies
*What about using the same...
Offer
● 2 sub-projects introduction
● Let’s have a call - help in choosing
● Sending presentation after the call
● Next st...
Targeted emails
● UK vs Germany
● Do you need to make different emails?
● When do you need to change your email?
Письма примеры
Targeted emails
Hi,
I checked your careers page & you've got an opening for a Frontend Developer @ POSpulse, did you think of an extra hel...
Risk-free (%)
Fixed fee + lower %
Fixed fee with specified volume + fee for additional volume
Options
● “We work only this way”
● Conditions are negotiable
● “I don’t think we can change this, but I can ask”
Strict conditions
Additional actions
● Trips to target countries
● Festivals to get developer’s attention
● Trade Shows and startup competit...
Пример
● Предлагаем небольшой продукт или пакет услуг
○ Прототип (что входит?)
○ Лендинг
○ …?
● Что может дать компании на...
Спасибо! Вопросы?
anastacia@conformato.com
Холодные продажи IT компаниям в Европе: 5 уроков от местных стартапов
Холодные продажи IT компаниям в Европе: 5 уроков от местных стартапов
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Холодные продажи IT компаниям в Европе: 5 уроков от местных стартапов

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Анастасия Новикова (Managing Partner @NexGenDesign, Co-founder @Conformato) выступила на Conformato Conference 2016 с темой "Холодные продажи IT компаниям в Европе: 5 уроков от местных стартапов".
Приобрести 14 видеозаписей конференции можно по ссылке https://goo.gl/0O53RW

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Холодные продажи IT компаниям в Европе: 5 уроков от местных стартапов

  1. 1. Холодные продажи IT компаниям в Европе: 5 уроков от местных стартапов Анастасия Новикова
  2. 2. What is the startup about? Candidate-driven tech jobs marketplace. We’re dedicated to matchmaking great talent with great opportunities.
  3. 3. Clear trigger ● Openings at the website ● Posts at various job boards ● Stackoverflow vacancies *What about using the same for outsourcing?
  4. 4. Offer ● 2 sub-projects introduction ● Let’s have a call - help in choosing ● Sending presentation after the call ● Next step - register and choose sub-project
  5. 5. Targeted emails ● UK vs Germany ● Do you need to make different emails? ● When do you need to change your email?
  6. 6. Письма примеры Targeted emails
  7. 7. Hi, I checked your careers page & you've got an opening for a Frontend Developer @ POSpulse, did you think of an extra help sourcing, assessing and engaging tech candidates? We at _______ help companies recruit professionals for technical positions all over Europe, having a growing tech professionals community that trusts our work. What if we jump into a quick 10-min call to understand how can we help you building your tech team next Tuesday morning? Please let me know your thoughts, Let's do this, Targeted emails
  8. 8. Risk-free (%) Fixed fee + lower % Fixed fee with specified volume + fee for additional volume Options
  9. 9. ● “We work only this way” ● Conditions are negotiable ● “I don’t think we can change this, but I can ask” Strict conditions
  10. 10. Additional actions ● Trips to target countries ● Festivals to get developer’s attention ● Trade Shows and startup competitions
  11. 11. Пример ● Предлагаем небольшой продукт или пакет услуг ○ Прототип (что входит?) ○ Лендинг ○ …? ● Что может дать компании наше предложение? ○ Статистика прошлых клиентов ○ Примеры индустрии
  12. 12. Спасибо! Вопросы? anastacia@conformato.com

Анастасия Новикова (Managing Partner @NexGenDesign, Co-founder @Conformato) выступила на Conformato Conference 2016 с темой "Холодные продажи IT компаниям в Европе: 5 уроков от местных стартапов". Приобрести 14 видеозаписей конференции можно по ссылке https://goo.gl/0O53RW

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