TOP 5 TIPS: Attracting SponsorshipSlingshot SponsorshipJackie Fast, Managing Director
A bit about me...           Twitter: @JackieFast                    @Slingshot_UKwww.slingshotsponsorship.com
Who is Slingshot?   Slingshot Sponsorship is an international   sponsorship agency based in Central London with a   Europe...
Why Sponsorship?Perfect platform for engagement:  • Interactive  • Fan loyalty  • Brand experiences  • Mutual benefitswww....
Everyone Wins...    Win for the Audience, Win for the   Sponsor & Win for the Rights Ownerwww.slingshotsponsorship.com
1. It’s not about logoswww.slingshotsponsorship.com
2. Get everyone on boardCommunicate your message toall parties, industry and stakeholderswww.slingshotsponsorship.com
3. Differentiate yourself from the   competitionProposals & packageswww.slingshotsponsorship.com
4. Lead time of 12 monthsBoth you & your sponsors need timewww.slingshotsponsorship.com
5. Get expert adviceBlogs, articles, consultants, agencieswww.slingshotsponsorship.com
Final Takeaway Tips1.   It’s not about logos2.   Get everyone on side3.   Differentiate yourself4.   Twelve month lead tim...
KEEP IN TOUCHJackie Fast, Managing Directorwww.slingshotsponsorship.comT: 0207 226 5052E: jackie@slingshotsponsorship.comT...
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Top 5 Tips to Attract Sponsors to Your Events

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At Meet in Cambridge on 17 January 2013, Jackie Fast from Slingshot Sponsorship presented her top tips on how to attract sponsors to your events.

Jackie Fast is the Managing Director of Slingshot Sponsorship – an innovative sponsorship agency based in Central London with a European base in Oslo, Norway.

Slingshot builds new revenue streams for businesses and helps brands ensure sponsorship is built strategically into their marketing activity. Typically this involves integrating sponsorship platforms and developing brand partnerships, but also extends to branding, licensing, merchandising, brand ambassador relations, and overall commercialisation.

Slingshot’s current clients include forward-thinking brands such as the BBC Worldwide, Toshiba, Red Bull, Mencap, Haymarket Consumer Media, British Heart Foundation, EDF Energy, Caterham Cars, Outlook Festival and more. Recent events have included Little Noise Sessions with Gary Barlow and Keane as well as the infamous Autosport Awards where Sebastian Vettel was presented with the International Race Driver of the Year.

Follow Jackie on Twitter @JackieFast www.slingshotsponsorship.com

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  • Top 5 Tips to Attract Sponsors to Your Events

    1. 1. TOP 5 TIPS: Attracting SponsorshipSlingshot SponsorshipJackie Fast, Managing Director
    2. 2. A bit about me... Twitter: @JackieFast @Slingshot_UKwww.slingshotsponsorship.com
    3. 3. Who is Slingshot? Slingshot Sponsorship is an international sponsorship agency based in Central London with a European base in Oslo, Norway. We work on innovative sponsorship synergies – pushing boundaries of tradition. Visit us at slingshotsponsorship.com for more info.www.slingshotsponsorship.com
    4. 4. Why Sponsorship?Perfect platform for engagement: • Interactive • Fan loyalty • Brand experiences • Mutual benefitswww.slingshotsponsorship.com
    5. 5. Everyone Wins... Win for the Audience, Win for the Sponsor & Win for the Rights Ownerwww.slingshotsponsorship.com
    6. 6. 1. It’s not about logoswww.slingshotsponsorship.com
    7. 7. 2. Get everyone on boardCommunicate your message toall parties, industry and stakeholderswww.slingshotsponsorship.com
    8. 8. 3. Differentiate yourself from the competitionProposals & packageswww.slingshotsponsorship.com
    9. 9. 4. Lead time of 12 monthsBoth you & your sponsors need timewww.slingshotsponsorship.com
    10. 10. 5. Get expert adviceBlogs, articles, consultants, agencieswww.slingshotsponsorship.com
    11. 11. Final Takeaway Tips1. It’s not about logos2. Get everyone on side3. Differentiate yourself4. Twelve month lead time5. Get expert help when you need itREMEMBER ADD VALUE & ENGAGEwww.slingshotsponsorship.com
    12. 12. KEEP IN TOUCHJackie Fast, Managing Directorwww.slingshotsponsorship.comT: 0207 226 5052E: jackie@slingshotsponsorship.comTw: @JackieFast

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