Margaret Byrne - 2015 AICD Conference - Learning about Asia to Succeed in Asia
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This document discusses cultural competence in business between Australia and Asia. It notes that cultural differences can complicate business and damage trust if not managed properly. The presentation aims to help businesspeople understand key cultural differences in areas like communication style that exist between Australia and countries in Southeast Asia. It provides an analysis of cultural dimensions like individualism and power distance and gives practical tips businesspeople can follow to improve their cultural competence when working in Asia.
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Margaret Byrne - 2015 AICD Conference - Learning about Asia to Succeed in Asia
- 1. Click to edit Master title styleClick to edit Master title style Learning About Asia to Succeed in Asia: Culture as a Risk factor © UGM Consulting 2015 Beyond 2020 Kuala Lumpur, Malaysia 20th May 2015 Dr Margaret Byrne UGM Consulting
- 2. Click to edit Master title styleClick to edit Master title styleFocus of this session Cultural Competence B C Behavioural A
- 3. Click to edit Master title styleClick to edit Master title styleCultural differences make business more complicated
- 4. Click to edit Master title styleClick to edit Master title styleCultural risks in many common business activities
- 5. Click to edit Master title styleClick to edit Master title style Good /neutral relations Behaviour wrongly explained Negative evaluation Stereotypes activated Trust eroded Motivation falls Intolerance of small errors Relationships, reputation and results all jeopardised Low cultural competence damages trust
- 6. Click to edit Master title styleClick to edit Master title styleChallenge and opportunity Culture adds complexity and risk. Competence manages complexity and reduces risk.
- 7. Click to edit Master title styleClick to edit Master title styleUGM Cultural Risk Mitigation Tool
- 8. Click to edit Master title styleClick to edit Master title styleFor business success, you need to … Understand Australian cultural preferences Understand ASEAN cultural preferences Bridge the gap between the two 8
- 9. Click to edit Master title styleClick to edit Master title styleIceberg analogy visible values communication preferences
- 10. Click to edit Master title styleClick to edit Master title styleIndividual……Group 0 20 40 60 80 100 Individualism 90 20 14 26 32 20 20 20 27 43 Aus China Indonesia Malaysia Philippines Singapore Thailand Vietnam Asian Avg. Global Avg.
- 11. Click to edit Master title styleClick to edit Master title styleEquality……Hierarchy 0 20 40 60 80 100 120 Hierarchy 36 80 78 104 94 74 64 70 73 55 Aus China Indonesia Malaysia Philippines Singapore Thailand Vietnam Asian Avg. Global Avg.
- 12. Click to edit Master title styleClick to edit Master title styleAustralian thinking: anti-deference 12 • Direct, familiar language even to senior people
- 13. Click to edit Master title styleClick to edit Master title styleAustralian English reflects the culture 13 • Australian English • Use of abbreviations • Australian humour
- 14. Click to edit Master title styleClick to edit Master title stylePart of the cultural legacy 14 Behaviour fairly similar across most situations
- 15. Click to edit Master title styleClick to edit Master title styleBeing indirect can serve useful purposes
- 16. Click to edit Master title styleClick to edit Master title stylePutting options forward START START END END
- 17. Click to edit Master title styleClick to edit Master title styleProblem-solving approach
- 18. Click to edit Master title styleClick to edit Master title styleAnger, annoyance
- 19. Click to edit Master title styleClick to edit Master title styleDifferent perspectives, different strengths Australian approach Asian approach Direct Indirect Truth Harmony Independent Reciprocal
- 20. Click to edit Master title styleClick to edit Master title styleDefining cultural competence Success = making adjustments that are: practical realistic appropriate effective (even partially) 20
- 21. Click to edit Master title styleClick to edit Master title styleSome common challenges for Australians What is NOT said Implying and inferring Absence of ‘yes’ and the ‘casual yes’ Avoiding questions
- 22. Click to edit Master title styleClick to edit Master title style6 practical things you can do 1 • Listen more 2 • Practise picking up hints, inferences 3 • Focus on rapport and trust 4 • Clarify meaning 5 • Share intentions 6 • Strike a balance: be yourself & adjust!
- 23. Click to edit Master title styleClick to edit Master title style abbeys.com.au Amazon margaret@ugmconsulting.com