CM10 Values to Actions Jane Lafleur

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  • Damariscotta Maine
    Lincoln County, Maine: Greyest county in the Greyest state in US
    Population: In 2000, the population was 2,041
    14 square miles


  • Strong historic downtown village center: Locally owned retail (Renys Department store, Waltz Drug, Maine Coast Book Store)
    Strong Downtown Business Group and Regional Chamber of Commerce
    Downtown bypassed by route one in 1960’s
  • Major route to peninsula towns of Bristol, South Bristol and Pemaquid
    Head of the Damariscotta River, 12 miles inland, tidal waterfront.
    Abundant wildlife, tourist town.

    Sewer covers only part of the town.

    Only 14 square mile town. Only 27 miles of roads. 12 miles up Damariscotta river from the ocean. Tidal river.

    Selectmen/Town Manager/ Town Meeting form of government.

    An aging population and an increasing population of “newcomers” or “people from away “ with new values and priorities.

    The town has land use codes, subdivision ordinances, a new design standard for large scale development and an unclear articulation of what it wants to become.

    “Damariscotta seems to know what it doesn’t want, but we really do not know what we do want to become.” Steve Cole, DPAC member.


  • A few challenges and opportunities: proposed Piper Common development, 265 acres located off Business Route One. A group of Maine investors. Willing to work with the town to determine what the town is interested in for this area. Located ¾ mile from downtown.
  • In addition, Business Route One is experiencing tremendous growth pressures and developing into a commercial strip.

    Hardware store, major grocery store, Great Salt Bay Elementary school, McDonalds, YMCA, and the site of potential Wal-Mart location in 2006.
  • In 2005, two housewives from Bremen caught wind of Wal-Mart’s plans to locate on the outskirts on Damariscotta.
    The began an aggressive campaign to place a 30,000 square foot size cap on buildings in Damariscotta and help surrounding towns do the same. The vote passed 2:1 in favor of the cap, but left a divided town
  • The planning challenge is how to bring the town back together, how to engage the people who felt strongly for and against the size cap, how to engage those who are not normally engaged in the process, and how to plan for a future that preserves and protects the unique-ness that is Damariscotta, Maine or in other words, our closely held values.

  • Partners: Damariscotta Planning Advisory Committee DPAC, Town of Damariscotta, Friends of Midcoast Maine, Damariscotta River Association

    Proposal to Orton Family Foundation:
    Project description: Story telling with “neighbor to neighbor” interviews; community conversations around stories and then specific topics such as shore and harbor plans, a new large development on 250 acres; and other planning issues such as trails and sidewalks; a town-wide multi-day charrette, and comp plan, ordinance work.

  • Began to identify community values at the Pumpkin Fest in 2008.
  • Candy Corn Voting Results on special places: next slide
  • CANDY CORN VOTING RESULTS…

    Friendly People Waterfront,
    Waterways and Water Activities
    Great Place to Raise a Family
    Historic and Vibrant Downtown Award
    Winning Library Abundant
    Fresh Seafood
    Wonderful Restaurants
    Vibrant Arts Community
    Unique Business Community
    Excellent Schools
    Parking lot on July 4th
    the Shell Middens
  • So we began with the story-telling component of our project..

    To talk to and listen to people in town. We asked for personal histories and stories about town.

    It was the combination of the Neighbor to Neighbor story-telling, the candy corn voting, the community forums that helped is to reach our values.
  • The connection between story-telling and planning…..
  • The wordle of the two community conversations…

    Wildlife…. Seal in water…. Accessibility of wildlife around the river.
  • Charrette focused on 3 areas of town: downtown, Business Route 1 and Piper Commons

    Here is an analysis of how well the Town would meet its values under the existing codes compared to….next slide….
  • How well the town would meet its values under the proposed charrette scheme.
  • Piper Common comparison of today’s codes versus the charrette plan.
  • Additional indicators were tested….
  • Sidewalk ratio comparing build out to charrette plan.
  • Public gathering places comparing today’s codes to charrette plan codes.
  • Along Business Route 1, the charrette plan was measured against the current zoning. The amount of parking spaces and the amount of commercial building space was compared.
  • A few of the actions to meet the Value of We Work Locally
    1. MARKETING – Encourage merchants to coordinate marketing activities.

    2. ONGOING IMPROVEMENTS – Make small changes at key locations Downtown to improve design and address parking and circulation.

    3. PARKING – Develop a strategy for parking and development, including improvements to the Back Parking Lot south of Main Street and the Damariscotta Bank & Trust/Griffin property.

    4. NEW BLOCKS & STREETS – Extend and connect side streets Downtown to create blocks that provide opportunities for new structures and on-street parking. Keep new buildings close to the street in most areas of Town.

    5. SIDEWALK ENHANCEMENT – Maintain or create a pattern of sidewalks, shade trees, shallow building setbacks from the street, and mixed uses.

    6. WORKING WATERFRONT – Locate and encourage water dependent uses close to the shore.

    7. TEMPORARY RETAIL – Allow temporary stores during festivals and special events.

    8. GREEN BY WATER – Expand access to waterfronts and provide resting spots and gathering places.

    9. MIXED USE CENTERS – Create nodes of development on Route 1B, focused on different purposes.

    10. BETTER DEFINE STREETS – Infill large parking lots and undeveloped properties with small buildings to create a continuous street front within nodes of development.

    11. STREETS IN PARKING LOTS – Create new roads to break up parking fields, provide on-street parking, and guide pedestrians.

    12. HOUSE-LIKE RETAIL – Encourage some new buildings with a residential appearance to vary the commercial character of Route 1B.

    13. VIEW TO COUNTRYSIDE – Provide open spaces between nodes of development to offer green breaks between developed areas and to provide places for people to gather or rest.

    14. GREEN JOBS – Encourage green industries/jobs in part of Piper Common
  • A few of the actions to meet the value of We Live Locally

    1. LOT SIZES & FRONTAGE REQUIREMENTS –
    Reduce minimum lot sizes and frontage requirements to encourage compact, walkable development.

    2. HOUSING OPTIONS – Encourage a mix of housing types to encourage workforce housing and mixed income/intergenerational buildings and neighborhoods.

    3. ENCOURAGE TRADITIONAL NEIGHBORHOODS IN PIPER COMMON
    a. With narrow, interconnected, public streets, sidewalks, shade trees, shallow building setbacks, mixed uses, and orientation of buildings with their narrow ends parallel to the street.
    b. Protect streams, wetlands, and Paradise Pond from compact nodes of development.
    c. Provide civic and other gathering places and privacy for future residents.
    d. Provide multiple entry points to the neighborhood from existing roads.
    e. Encourage commercial and mixed uses near Route 1B and decrease intensity of use toward the interior and Paradise Pond.

    4. LAND USE REGULATIONS – Consider a Form Based Code for Downtown, Route 1B, and Piper Common. Adjust zoning code accordingly.

    5. DEVELOP A BUSINESS PHILOSOPHY – Consider developing a town business philosophy to have a uniform and coherent message to recruit new businesses to town.
  • A few of the actions to meet the value of Culture and Nature in Close Proximity

    CONSERVATION – Adopt a guiding philosophy of preservation, stewardship, and connection.

    2. CONNECT TO NATURE – Respect environmental resources and encourage access to them.

    3. VIEW NATURE – Preserve scenic views of the River, ponds, streams, and key properties.

    4. WORKING LANDSCAPE – Continue and expand working waterfronts and landscapes.

    5. LEARN ABOUT THE LAND – Create a campus for environmental and agricultural education.

    6. VARIETY OF GREEN AREAS – Create community playgrounds, playing fields, and gardens close to neighborhoods.
  • A few of the actions to meet the Value “community is Involved”

    1. COMMUNITY CENTRAL – Coordinate volunteers to pursue community initiatives and encourage intergenerational opportunities.

    2. LOCAL TALENT – Involve different community groups where they have expertise and/or interest.

    3. HEART & SOUL – Continue to encourage everyone to be involved.

    4. COMMUNITY MEETING SPACE: - Find and develop new public meeting space for large groups and events.

    5. SENIORS AND YOUTH – Find new opportunities to foster senior and youth connections to the community and to each other. Find local meeting space for youth to be downtown and involved in town events.
  • A few of the actions to meet the value “Town is Accessible”.

    . PEDESTRIAN FIRST / PARK ONCE – Adopt a guiding philosophy of pedestrian first/park once and plan for vehicles, bikes, and pedestrians.
    2. PARKING TO SUPPORT BUSINESS – Create a parking management plan and strategy and investigate locations for potential parking structures.
    3. CORRAL TRUCKS – Work with nearby communities to manage through-truck traffic and post the southern entrance to Route 1B as “no through trucks”.
    4. REGIONAL/LOCAL DELIVERIES – Designate loading zones and coordinate deliveries.
    5. REMOTE PARKING & SHUTTLE – Create a shuttle bus system to circulate among remote parking areas and key locations in Damariscotta and nearby communities. Manage employee parking.
    6. WAYFINDING – Create a map and add signage to aid in wayfinding.
    7. WALK EVERYWHERE – Link Downtown and other parts of community via sidewalks and trails.
    8. BIKE EVERYWHERE – Post on-street bike routes, mark shared use lane (sharrows), provide bike parking, create a bicycle boulevard, and shared use paths, trails, and lanes.
    9. TOWN GREENS – Modify intersections and use community greens to calm traffic at key intersections and create community gathering spaces and focal points.
    10. SKINNY STREETS – Narrow Route 1B and other high speed streets with sidewalks, landscaping, and on street parking. In some places, provide a center turning lane or landscaped median to calm traffic.
    11. HIDE THE CARS – Require parking lots to be located to the side or rear of buildings. Break up large parking fields with new roads that create blocks for smaller buildings and on-street parking
    12. COMMUNICATION, PUBLIC RELATIONS AND EDUCATION - Promote ways for the community to communicate with town leaders, learn about key planning and growth issues and provide feedback to local decision makers.

  • A few of the actions to meet the value “Sense of Community”
  • CM10 Values to Actions Jane Lafleur

    1. 1. Community Matters 2010 Denver, Colorado VALUES TO ACTION Damariscotta, Maine The Heart and Soul Planning Project with The Orton Family Foundation and Friends of Midcoast Maine
    2. 2. Damariscotta, Maine
    3. 3. Land Use Planning Issues
    4. 4. Big Box Size Cap Initiative
    5. 5. The Planning Challenge
    6. 6. 0 50 100 150 200 250 Friendly People Waterfront, Waterways and Water Activities Great Place to Raise a Family Historic and Vibrant Downtown Award Winning Library Abundant Fresh Seafood Wonderful Restaurants Vibrant Arts Community Unique Business Community Excellent Schools Parking lot on July 4th the Shell Middens What Makes Damariscotta Special? Source: Pumpkin Fest Candy Corn Voting, Damariscotta, ME, 10/2008
    7. 7. Story-telling
    8. 8. Stories Themes Quality of Life Values Vision Compre- hensive Plan Codes & Ordinances Land Use Changes
    9. 9. Damariscotta Values We value working locally and growing locally owned businesses. We value living locally, being able to afford to live and shop in Town. We value community involvement where people participate in schools, organizations, churches and community events and festivals. We value an accessible community where we have easy access to goods and services, to local government and information. We value having culture and nature in close proximity, where we might see a seal or a moose but we also have restaurants, art galleries, local theater and a library, all within walking distance. We value a strong sense of community where people trust one another and feel safe.
    10. 10. Town Wide Charrette
    11. 11. A concept for downtown
    12. 12. Piper Common Concept
    13. 13. A concept for Business Route 1
    14. 14. Using Community VIZ to test Present Codes and Charrette results against our Values
    15. 15. Piper Common
    16. 16. Business Route 1
    17. 17. Town Hall Area
    18. 18. Business Route 1
    19. 19. Damariscotta Values
    20. 20. We Work Locally 1. MARKETING – Encourage merchants to coordinate marketing activities. 2. ONGOING IMPROVEMENTS – Make small changes at key locations Downtown to improve design and address parking and circulation. 3. PARKING – Develop a strategy for parking and development, including improvements to the Back Parking Lot south of Main Street and the Damariscotta Bank & Trust/Griffin property. 4. NEW BLOCKS & STREETS – Extend and connect side streets Downtown to create blocks that provide opportunities for new structures and on-street parking. Keep new buildings close to the street in most areas of Town. 5. SIDEWALK ENHANCEMENT – Maintain or create a pattern of sidewalks, shade trees, shallow building setbacks from the street, and mixed uses. 6. WORKING WATERFRONT – Locate and encourage water dependent uses close to the shore. 7. TEMPORARY RETAIL – Allow temporary stores during festivals and special events. 8. GREEN BY WATER – Expand access to waterfronts and provide resting spots and gathering places. 9. MIXED USE CENTERS – Create nodes of development on Route 1B, focused on different purposes. 10. BETTER DEFINE STREETS – Infill large parking lots and undeveloped properties with small buildings to create a continuous street front within nodes of development. 11. STREETS IN PARKING LOTS – Create new roads to break up parking fields, provide on-street parking, and guide pedestrians. 12. HOUSE-LIKE RETAIL – Encourage some new buildings with a residential appearance to vary the commercial character of Route 1B. 13. VIEW TO COUNTRYSIDE – Provide open spaces between nodes of development to offer green breaks between developed areas and to provide places for people to gather or rest. 14. GREEN JOBS – Encourage green industries/jobs in part of Piper Common
    21. 21. We Live Locally 1.. LOT SIZES & FRONTAGE REQUIREMENTS – Reduce minimum lot sizes and frontage requirements to encourage compact, walkable development. 2. HOUSING OPTIONS – Encourage a mix of housing types to encourage workforce housing and mixed income/intergenerational buildings and neighborhoods. 3. ENCOURAGE TRADITIONAL NEIGHBORHOODS IN PIPER COMMON a. With narrow, interconnected, public streets, sidewalks, shade trees, shallow building setbacks, mixed uses, and orientation of buildings with their narrow ends parallel to the street. b. Protect streams, wetlands, and Paradise Pond from compact nodes of development. c. Provide civic and other gathering places and privacy for future residents. d. Provide multiple entry points to the neighborhood from existing roads. e. Encourage commercial and mixed uses near Route 1B and decrease intensity of use toward the interior and Paradise Pond. 4. LAND USE REGULATIONS – Consider a Form Based Code for Downtown, Route 1B, and Piper Common. Adjust zoning code accordingly. 5. DEVELOP A BUSINESS PHILOSOPHY – Consider developing a town business philosophy to have a uniform and coherent message to recruit new businesses to town.
    22. 22. Access to Culture and Nature 1. CONSERVATION – Adopt a guiding philosophy of preservation, stewardship, and connection. 2. CONNECT TO NATURE – Respect environmental resources and encourage access to them. 3. VIEW NATURE – Preserve scenic views of the River, ponds, streams, and key properties. 4. WORKING LANDSCAPE – Continue and expand working waterfronts and landscapes. 5. LEARN ABOUT THE LAND – Create a campus for environmental and agricultural education. 6. VARIETY OF GREEN AREAS – Create community playgrounds, playing fields, and gardens close to neighborhoods.
    23. 23. INVOLVED COMMUNITY 1. COMMUNITY CENTRAL – Coordinate volunteers to pursue community initiatives and encourage intergenerational opportunities. 2. LOCAL TALENT – Involve different community groups where they have expertise and/or interest. 3. HEART & SOUL – Continue to encourage everyone to be involved. 4. COMMUNITY MEETING SPACE: - Find and develop new public meeting space for large groups and events. 5. SENIORS AND YOUTH – Find new opportunities to foster senior and youth connections to the community and to each other. Find local meeting space for youth to be downtown and involved in town events.
    24. 24. Town is Accessible 1. PEDESTRIAN FIRST / PARK ONCE – Adopt a guiding philosophy of pedestrian first/park once and plan for vehicles, bikes, and pedestrians. 2. PARKING TO SUPPORT BUSINESS – Create a parking management plan and strategy and investigate locations for potential parking structures. 3. CORRAL TRUCKS – Work with nearby communities to manage through-truck traffic and post the southern entrance to Route 1B as “no through trucks”. 4. REGIONAL/LOCAL DELIVERIES – Designate loading zones and coordinate deliveries. 5. REMOTE PARKING & SHUTTLE – Create a shuttle bus system to circulate among remote parking areas and key locations in Damariscotta and nearby communities. Manage employee parking. 6. WAYFINDING – Create a map and add signage to aid in wayfinding. 7. WALK EVERYWHERE – Link Downtown and other parts of community via sidewalks and trails. 8. BIKE EVERYWHERE – Post on-street bike routes, mark shared use lane (sharrows), provide bike parking, create a bicycle boulevard, and shared use paths, trails, and lanes. 9. TOWN GREENS – Modify intersections and use community greens to calm traffic at key intersections and create community gathering spaces and focal points. 10. SKINNY STREETS – Narrow Route 1B and other high speed streets with sidewalks, landscaping, and on street parking. In some provide a center turning lane or landscaped median to calm traffic. 11. HIDE THE CARS – Require parking lots to be located to the side or rear of buildings. Break up large parking fields with new roads that create blocks for smaller buildings and on-street parking 12. COMMUNICATION, PUBLIC RELATIONS AND EDUCATION - Promote ways for the community to communicate with town leaders, learn about key planning and growth issues and provide feedback to local decision makers.
    25. 25. Sense of Community 1. WATERFRONT FESTIVALS – Redevelop the Back Parking Lot south of Main Street to allow greater public gathering opportunities. 2. GO TO THE WATER – Explore opportunities for rain gardens, increased plantings, and reduced pavement. Add pedestrian amenities. Provide a boardwalk. 3. PARKING TO PARK – Create a park-like atmosphere near the Damariscotta Bank & Trust/Griffin property. 4. WELCOME TO DAMARISCOTTA! – Provide a tasteful gateway/welcome sign. 5. PEOPLE GOTTA GO – Provide public rest rooms in Downtown. 6. NEW COMMONS – Create a commons at the entrance to Piper Common off Route 1B. 7. KIDS AND NATURE – Link the Great Salt Bay School and YMCA with walking paths and nature trails. Create community gardens and a skating rink.
    26. 26. Next Steps… • Workshops on: – What if we do nothing? The cost of sprawl – What code amendments are needed? • Frequently Asked Questions in press • Brochure on Form Based Codes • Drafting code amendments including Form Based Codes to reach community values. • Voting on code amendments at town-wide ballot vote.
    27. 27. For more information… • Friends of Midcoast Maine www.friendsmidcoast.org • Orton Family Foundation www.orton.org

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