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BRP - Corporate Presentation


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March 2018

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BRP - Corporate Presentation

  1. 1. March 2018 Corporate Presentation
  2. 2. Who we are 2 BRP (TSX: DOO) is a global leader in the world of powersports vehicles and propulsion systems built on over 75 years of ingenuity and intensive customer focus. PEOPLE DRIVEN BY PASSION Over 10,350 employees
  3. 3. Over 75 Years of Industry-Leading Innovation 3 Start up of Auto-neige Bombardier Limitée Industry 1st Ski-Doo snowmobile Industry 1st Sea-Doo PWC Acquisition of the Austrian Company Rotax-Werk Bombardier sells its Recreational Products division; BRP is officially launched Industry 1st Can-Am Spyder on-road vehicle BRP enters the side-by- side market Acquisition of the company Nordtrac Oy and the Lynx brand Bombardier enters the ATV market Acquisition of the Evinrude and Johnson brands 1942 1959 1970 1968 1998 2001 2003 2007 2010 2013 1989
  4. 4. Corporate Presentation, March 2018 4 Presence in the World Manufacturing sites, dealership and distribution network Manufacturing sites: Austria Canada Finland Mexico United States Distribution Network Dealership Network: Australia Austria Belgium Brazil Canada China Finland France Germany Ireland Italy Japan Luxembourg Mexico Netherlands New Zealand Norway Russia Spain Sweden United Kingdom United States
  5. 5. Corporate Presentation, March 2018 5 Presence in the World Manufacturing facilities Valcourt, Canada  Snowmobiles  On-road vehicules Querétaro, Mexico  PWC’s  Rotax Engines for Can-Am off-road vehicules and Sea-Doo watercraft Gunskirchen, Austria Sturtevant, United States  Outboard Engines  Jet Propulsion Systems Rovaniemi, Finland  Snowmobiles  6x6 ATV assembly Juárez 1, Mexico  ATV’s  SSV’s Juárez 2 , Mexico  SSV’s Spruce Pine, United States  Evinrude outboard engine components  Engines: • Snowmobiles • PWC’s • On-road vehicules • Light and ultralight aircradft • Motorcycles • Karts
  6. 6. Corporate Presentation, March 2018 Accelerate growth Create a strong pipeline of new growth opportunities Implement a more flexible supply chain to improve consumer experience and reduce working capital GROWTH AGILITY 6 Strategic Priorities Relentless pursuit of EPS improvement through organizational excellence and a lean mindset across the company LEAN ENTREPRISE
  7. 7. Corporate Presentation, March 2018 Organizational Structure 7 President and CEO Global Brands & Communications Global Human Resources and Health, safety & Security Global Product Strategy Strategy, Business Development & Transformation Finance General Counsel & Public Affairs BRP Powersports GroupMarine Group Can-Am Spyder Business Design, Innovation & Corporate Image
  8. 8. Corporate Presentation, March 2018 8 Product Portfolio Based on FY18 revenues Can-Am on-road vehicle Evinrude outboard engine Rotax engine Year-Round Products(40.8%) Seasonal Products (34.8%) Parts, Accessories and Clothing (15.7%) Propulsion Systems (8.7%) Can-Am SSVCan-Am ATV Ski-Doo snowmobile Sea-Doo PWC Lynx snowmobile 40.8% 34.8% 15.7% 8.7%
  9. 9. Corporate Presentation, March 2018 Portfolio FY18 revenues – geographic distribution 9 17,3 % 50.5 % 32.2% Canada United States International
  10. 10. Corporate Presentation, March 2018 10 Snowmobiles SKI-DOO SYNONYMOUS WITH SNOWMOBILE #1 MARKET SHARE  Category creator  Most complete line-up in the industry  Full line-up of 2-stroke and 4-stroke engines  Premium product positioning  Industry-leading innovations
  11. 11. Corporate Presentation, March 2018 Personal Watercraft 11 SEA-DOO SYNONYMOUS WITH PERSONAL WATERCRAFT #1 MARKET SHARE  Category creator  Most complete line-up in the industry  50% of buyers are new users  Leader in performance and safety  Only PWC with a brake system
  12. 12. Corporate Presentation, March 2018 12 All-Terrain Vehicles GROWING MARKET- SHARE POSITION RISING MARKET SHARE  Premium product targeted to enthusiast riders  Performance, precision-engineered handling and rider-focused design  Strong brand heritage in racing  Award-winning performance and quality
  13. 13. Corporate Presentation, March 2018 Side-by-Side Vehicles 13 STRONG POSITION IN RAPIDLY GROWING CATEGORY EXPANDING MARKET SHARE  Entered market in 2010  Entered the Utility-Rec industry segment in 2015 with the introduction of the Can-Am Defender model
  14. 14. Corporate Presentation, March 2018 Spyder On-Road Vehicles 14 HIGH GROWTH POTENTIAL UNIQUE CATEGORY  Motorcycle/sportscar cross  Open-air experience with stability and ease-of-use  Three platforms: Sport Cruising, Cruiser Touring, and Touring  Attract new consumers to the powersports industry
  15. 15. Corporate Presentation, March 2018 Outboard Engines 15 STRONG BRAND REDEFINING BOATING RENOWNED BRAND  Complete line-up from 15 to 300 HP  100-plus years of performance, reliability and innovation  New E-TEC G2 engines provide 15% better fuel efficiency, 75% fewer total regulated emissions and 20% more torque than leading four-stroke engines
  16. 16. Corporate Presentation, March 2018 Rotax Propulsion Systems 16 STRONG COMPETITIVE ADVANTAGE POWERING THE ULTIMATE RIDE  World’s largest piston aircraft engine producer  Rotax kart engines used and approved under racing conditions as in the world’s biggest international kart racing series – the Rotax MAX Challenge PERFORMANCE AND RELIABILITY  At the heart of every BRP-manufactured vehicle  Chosen by many kart, light and ultra-light aircraft, motorcycle and jet propulsion boat OEMs
  17. 17. Corporate Presentation, March 2018 Parts, Accessories and Clothing 17 MORE THAN JUST VEHICLES AN INTEGRAL PART OF THE CONSUMER EXPERIENCE  Enhance the lifestyle associated with powersports products  Parts and accessories uniquely designed for BRP vehicles  Accessories to enhance, modify and customize
  18. 18. Corporate Presentation, March 2018 Our Priority : Innovation 18 4 ~ 4 % State-of-the-art development centres Annual R&D investments, the most in the industry 1 500 Patents and applications Of sales OVER Advanced Technology Centre Sherbrooke, Québec Regional Innovation Centre Gunskirchen, Austria Centre Design & Innovation Valcourt, Quebec Research & Development Centre Valcourt, Quebec
  19. 19. 19 @BRPnews