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CommonKindness Coupon Platform for Agencies


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CommonKindness Coupon Platform for Agencies

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CommonKindness Coupon Platform for Agencies

  1. 1. Benefits your Clients COUPONS BRAND WEBSITE INTEGRATION ADVERTISING SOCIAL MEDIA EMAIL AUDIENCE NETWORK CROSS PROMOTION CAUSE MARKETING your Clients consumers your Clients consumers' favorite non-profits The Promotional Platform
  2. 2. How You Can Add Value to Your Clients 1. Offer them a unique way to generate sales 2. Performance based promotional coupon platform 3. Free customizable promotional tools 4. Free access to a unique audience network of “influencers” 5. A ‘Halo’ Effect for your clients Here’s how it works for brands
  3. 3. 1. Shoppers sign up to select their favorite non-profit (local or national) 2. Shoppers print & redeem your brands’ coupons generating sales for your brand 3. Every coupon redeemed generates funds for your shoppers’ favorite non-profit Brand wins! Shopper wins! Non-profit wins! Non-Profits receive funding & promote CommonKindness coupons to their members, volunteers & communities “This is the best site for coupons yet. Thank you for the charity offerings that you have and the fact that you can CHOOSE your own is a very sweet deal.” ~ Randi Lowe “We live on a tight budget and I used to feel badly that I wasn't able to contribute more to my kids' school. Now I feel great because I am saving money and raising money at the same time!” ~ Liz T. (Parent at Willow Creek Academy) CommonKindness gives 20% of revenues to Non-Profits The Model – Shoppers Experience
  4. 4. • Pay per sale model • Gain/Maintain shelf space • Increase sales • Generate product trial or support a new product launch • Less expensive, more effective vs. FSI’s (higher redemption rates) • Compliment current FSI programs • Neutralize competitor price promo • Utilize FREE online shelf space on (shoppers are planning their shopping trip & looking for coupons in your category) • Boost brand campaign results & extend reach of brand creative • Reach unique audience of “influencers” • Create valuable content for your brand’s social media page • Generate additional video/TV commercial views • Generate funds for non-profits • Increase brand loyalty & generate ‘Brand Halo’ effect • No required minimums or long term contracts • Only pay per sale! Why Brands Use CommonKindness
  5. 5. CommonKindness Others Load Fees $0 $2,500 Cost per Print $0 $0.10@ or $20,000 # of Redemptions/Sales 20,000 20,000 Cost per Redemption $0.25 $1.13 Total Cost for Coupon Delivery $5,000 $22,500 $ for Non-Profits $1,000 $0 Example: 200k coupon print limit & 10% redemption rate Clearinghouse fee may apply for coupon reporting required to identify the non-profit selected by your shopper Performance Based Pricing: $0.05 to shopper’s favorite non-profit is included Cost Savings For Your Brands Other coupon programs’ mission is to drive prints. CommonKindness will drive your brand SALES! $0.25 per redemption/sale No set-up fees No per print fees No upload fees No editing fees
  6. 6. Create & Promote Coupons Easily Coupon Dashboard • Add/Remove coupons in minutes • Easy-to-use interface (no design resources required) • Control all coupon parameters, terms and duration • Publish coupon & offer it to your audience in minutes • No minimums or long term contracts • Friendly client support available if needed Manage campaigns in real time, remotely, from anywhere All powered by CommonKindness technology which offers: coupon management dashboard, creating coupons, consumer facing functionality (selecting & printing coupons securely, selecting favorite non-profit), 1.1 million non-profit database, all customer support.
  7. 7. • Online communities: frugal living, savings, non-profit, volunteering, mom - forums & blogs • Non-Profit database & communities: supporters, volunteers, members, stakeholders • Registered Member database Extend coupon campaign’s reach for your brands by utilizing the CommonKindness network of “Influencers” – people active in their community, family and with non-profits. “This is the best site for coupons yet. Thank you for the charity offerings that you have and the fact that you can CHOOSE your own is a very sweet deal.” Randi Lowe "We are honored to partner with CommonKindness in an effort to teach people to save AND help others simultaneously. Our readers share the same core values and are excited to perpetuate our respective missions!” The Coupon Wizards (a group of thirty something's in different geographies across the United States) "Being able to offer unique CommonKindness coupons through an iframe directly on our site is amazing and helps benefit nonprofits at the same time. In the end it makes us a greater resource and helps others. It's a total win-win!" Jenny Martin - Stay at home mom of four girls all seven and under. Reach Unique Audience - “Influencers”
  8. 8. Promotional Tools Provided (free) • Graphics, messaging & creative assets • Direct to Coupon Links – Use in your brand’s social media, email newsletters, display ad campaigns etc. • Content for your brand’s Social Media • Brand’s Facebook & website integration (easy to integrate iframe technology) Brand specific iframe
  9. 9. Promotional Add-ons Coupon link - Custom Content • Activation fee $250 • Add a little flair to your ‘Direct to Coupon’ link landing page Video Feature • Activation fee $250 • Coupon more interactive to engage potential new shoppers • Shoppers watch video directly from coupon to learn about your brand Homepage banner • Placement fee $2,750 per 9 days • Expand brand campaign message • Link to desired URL or your coupon Email Newsletter banner • Placement fee $2,750 per send • Expand brand campaign message • Link to desired URL or your coupon
  10. 10. CommonKindness can promote your brand’s coupon campaign for FREE throughout various channels: • Online Community network • Social Media • Member email newsletter Additional custom feature placement options: • Featured homepage coupon placement • Featured homepage coupon placement with non-profit • Brand specific Press Release • Placement in our Seasonal or Cause Related Campaigns CommonKindness Promotion Options
  11. 11. Build Relationship With Shoppers • Shoppers buy your brands’ products using your coupon • Your brand supports the shoppers' favorite non-profit (through your CommonKindness coupon) Continue building relationship - find out who your shoppers are: • We provide demo/geo data about your actual shoppers • Re-communicate to those who printed but did not redeem, to generate additional sales • Re-target those who redeemed, with a different coupon Seattle, 35yr old woman Boise, 40yr old woman + redeemed coupon for redeemed coupon for
  12. 12. "Thank you commonkindess for allowing us to be part of something that will make a difference in the world. It is such a win-win situation for our customers and for all those charities out there. We feel privileged!” ~ Carolyn Harrington, Maty's Healthy Products Your brand can email coupons to consumers who “Opt-in” to receive coupon emails from CommonKindness Reach consumers who requested coupons Direct to Inbox Email Opt-Ins
  13. 13. Audience Audience (growing daily) Your Brand’s upcoming Coupon Campaigns (FSI/PAH/etc.) Offer the same coupon on Simply upload same parameters (you will ONLY need alternative barcode) & boost your campaign Social Media Email Seasonal & Cause related Campaigns CommonKindness promotional Activities Online Community Network Non-Profits Registered Members Take advantage of our audience network, available for your brand to access for free Now you can also >>> Campaign Booster ‘HALO’ effect for your brand
  14. 14. Clients to Date To get started visit 1. Become a member 2. Register your brand / business 3. Create coupons in minutes!
  15. 15. Here For You & Your Clients’ Needs Whether your clients are looking for a…. • Quick, turnkey coupon program • To neutralize their competitors price promotions • Extra reach for their current brand campaign • Monetize their facebook fans • Extension to their ad campaign, video campaign etc. …or looking for a more elaborate campaign utilizing their various creative assets, CommonKindness can help add value. Contact us today for more information or to discuss custom options that would best suit your clients’ needs or your strategic planning goals. Thank you for your time! Sarah Schloemer, President & Co Founder | 415 729 9658 |