Comunis newsletter 4 English


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Comunis newsletter 4 English

  1. 1. Newsletter 4 Spring 2011 Commercial zone Zenonberg, Dorf Tirol © MW2011 Inter-municipal cooperation for strategic steering of SME-oriented location development in the AlpsT he project partners of COMUNIS met in Lochau near Bregenz (Aus-tria) in order to present the progress of Contents Project-Meeting in Bregenz, Austria 1the project in the pilot regions. Franz “Welcome policy” in Western Lyonnais region 2Rüf and Peter Steurer from Telesis – Leiblachtal municipalities: cooperation for joint business locationRegional Development Agency Vorarl-berg, hosted the meeting at the Schloss Joint commercial location development (CLD) in Alpsee-Grünten 3Hofen in Lochau. Conference - Cluster: Drivers for Regional Competitiveness Upcoming events 4Day 1: the partners presented the cur- 5th Transnational project meetingrent state of implementation in their COMUNIS at the Alpine Conventionpilot areas: challenges and opportuni-ties, the goals of the region, the op- Day 2: Three topics were discussed opment has been realized in the re-erational strategies to reach them and in working groups: 1. Forming of Tan- gion of Vorarlberg. Here, a PSG is setthe implementation model on com- dems, 2. Knowledge Management up as management structure for inter-mercial location development (CLD). in the project, 3. Structure of Guide- municipal CLD.The presentations strengthened the lines for CLD. The groups defined andknowledge of the various regions in the clarified the upcoming tasks. Mayor Day 3: Thanks to good winter tires, theproject and served as a basis for vivid Helmut Blank of the municipality of COMUNIS-group could go on excur-discussions in the “COMUNIS-World Sulzberg presented to the workshop sion to the Great Walser Valley, whereCafé” on the following day. participants how the model of inter- Mr. Bruno Summer, Mayor of St. Ger- municipal commercial location devel- old, presented the community center to the participants. Mr. Summer stated that especially for small municipalities it is extremely important to work to- gether in order to fulfill all the public services that are needed and required. For the Great Walser Valley, COMUNIS is an important project to create struc- tures to assure attractive conditions for small- and medium sized enterprises now and in the future. The examples of the Biosphere Park, the community center of the municipality of Blons in- cluding the avalanche memorial site and the joint alpine dairy of Sonntag, showed that “working together” will lead to good practice results. Peter Steurer Regionalentwicklung VorarlbergThe COMUNIS-team in snowy St. Gerold. © PS2010Alpine Space Programme - European Territorial Cooperation 2007-2013 1
  2. 2. “Welcome policy” in Western Lyonnais regionIn the French pilot area Tarare, the Chamber of Commerce • an interactive internet platform for promotion andand Industry of Lyon (CCIL) launches a so-called “Welcome networking;policy” for enterprises and employees. • the support of economic projects: notably throughThe “welcome” policy is part of an economic development business incubators and business hotel telecommutingstrategy aiming at keeping the population within the centres, etc.;territory. It intends to detect, attract and support the • voluntary municipalities called “hospitality villages”establishment of new active population (e.g. labor force, with a welcoming committee in each memberentrepreneurs). It follows the innovative and successful municipality;experience “Solo Soho” (Small Office Small Home) • a communication strategy and communicationestablished by the Chamber of Commerce and Industry of initiatives as well as the coordination of the networkGers. The concept is based on: (see excerpt of marketing brochure). The target groups are the entrepreneurs, independent workers (including liberal professions, e.g. lawyer, doctors, etc.), and the skilled, qualified workforce that businesses need in the area. To reach this point, it is necessary to offer a special welcome and accessibility to various services (shops, broadband, etc.). These people are both in search of a pleasant living environment as well as an efficient infrastructure to grow their business activities and move their family. The CCIL, Délégation in Tarare, copilots the construction and implementation of the initiative in line with the COMUNIS project. Various partners are involved by technical and financial support, including the Communautés de Communes (Association of Municipalities) of Amplepuis/ Thizy, Tarare, Haut Beaujolais and the Haute Vallée d’Azergue. For further information: http://www.soho- Florine Goncet Chamber of commerce and industry of Lyon © Aderly & Chamber of Commerce and Industry Lyon (2011). Leiblachtal municipalities: cooperation for joint business locationMarket town agrees to join COMUNIS strategy in the Leiblachtal Region to Challenges and opportunitiesproject. support the economic development of In Leiblachtal efforts will be devoted the valley. Such strategy should renderHörbranz was the last municipality in until fall 2011 to gathering data, ana- possible to promote careful and selec-Leiblachtal to vote unanimously in fa- lyzing the challenges and opportuni- tive site development practices withvour of joining the COMUNIS project ties for the region and to formulating the support of experts. That shouldwith the aim of creating a structure goals, strategies and actions for strate- strengthen the cooperation in the re-for the joint development of the busi- gy implementation. “The work sched- gion and improve the job creation op-ness location. The goal is to develop ule for the year 2011 was presented portunities in Leiblachtal.a targeted, inclusive, inter-municipal last week, during the first working meeting attended by all mayors and experts, which in fact laid another brick for the construction of an inter-munic- ipal cooperation,” said Peter Steurer of the regional development agency Regionalentwicklung Vorarlberg, who presented COMUNIS during the mee- ting of municipal representatives. Daniela Lais Vorarlberger Nachrichten HeimatWorking group meeting with all mayors in Lochau, 03.02.2011 © PS2011Alpine Space Programme - European Territorial Cooperation 2007-2013 2
  3. 3. Joint commercial location development (CLD) in Alpsee-GrüntenTogether with the city of Immenstadt but rather the preservation of a “re- guaranteed the best possible frame-and the municipalities of Burgberg, gional” labour market where the job work conditions and a land supply asRettenberg and Blaichach, the town offer is ensured and improved for the diversified as possible.of Sonthofen plans to entrust the population of Alpsee-Grünten. The idea in practice: the involved mu-development and joint marketing of nicipalities will “hand over” land suit-commercial areas to a single organi- able for commercial development tozation. a special-purpose association, so thatDespite different initial conditions, all areas can be developed and marketedfive municipalities show similar prob- jointly. That will only apply to lots oflems: environmental constraints and a certain minimum size; the remaininglimited availability of land and high smaller sized properties will continueland prices in the long run. Acknowl- to remain the responsibility of individ-edging the narrow margins of manoeu- ual municipalities. Ensuing costs, reve-vre for future spatial development, in Joint informative meeting for town and nue, income from sales and corporate city councillors of the Alpsee-Grüntenthe fall of 2009 the COMUNIS project region.© City of Sonthofen 2011 taxes will be allocated according to awas launched with the aim of develop- predetermined distribution joint land management policies for The strategy: to define common land The barracks area in Sonthofen, whichthe five municipalities. management policies that allow de- are being freed up, could be used for veloping commercial areas in a tar- common CLD purposes.The results collected so far were pre- geted and needs-oriented manner.sented to city councillors during a joint In the coming weeks, the town and This is possible only if competition forinformation event held in February city councils of the five involved mu- corporate settlements is avoided and2011 in Sonthofen. nicipalities will assess the tabled pro- resources are pooled. A suitable divi- posals and decide on concrete steps toThe goal: to shape a common eco- sion of tasks and duties should help take for setting up a common special-nomic space. Given the geographical reduce costs and risks while curbing purpose association.proximity and the existing links be- the use of agricultural land. Compa-tween the municipalities, the decisive nies - particularly existing local enter- Sandra Feuersteinfactor is not where jobs are created, prises which want to expand - must be Stadt Sonthofen© ewico gmbh 2011 Conference Cluster: Drivers for Regional CompetitivenessClusters represent a valuable source interconnected support organizations. pants had networking opportunitiesof innovation, knowledge transfer and The first conference to be held in Swit- and the chance of discussing futureincreased productivity. That is the rea- zerland with such focus will bring to- collaborations. COMUNIS was rep-son why clusters have become essen- gether internationally renowned aca- resented by the lead partner of thetial for regions and businesses willing demics, senior managers of clusters project. The conference took placeto achieve innovation and economic as well as political representatives in- on 25 March 2011 at the University ofprosperity. volved in regional economic develop- Fribourg in Switzerland. For further in- ment. formation: on this theme, the confer- ter2011ence “Clusters as Drivers of Regional Best practices taken from real clusterCompetitiveness: Strategic and Policy experiences were presented with aIssues” discussed issues of geographi- view to initiate and stimulate new re- Nathalie Stumm University of Applied Sciencescal concentration of enterprises and gional clusters. During the day, partici- Western SwitzerlandAlpine Space Programme - European Territorial Cooperation 2007-2013 3
  4. 4. UPCOMING EVENTS 5th COMUNIS Project workshop: 27-28 July 2011, Province of Asti (IT) Alpine Space Mid Term Conference - Driving Cooperation for the Alps: 16-17 June 2011, Grenoble (F) Asti: 5th Transnational project meetingThe local develoment agency Langhe actions by local stakeholders. COMUNIS aims at developingMonferrato Roero (LAMORO) intends cooperative strategies for inter- Focus on Evaluation and Adaptation municipal Commercial Locationto combine the project meeting with an Work package 7 “Evaluation and Adap- Development (CLD). By foster-open conference. Main local stakehold- tation” is essential for the viability and ing intra-territorial cooperation,ers that are (in-)directly involved in the sustainability of project results and in- COMUNIS wants to overcomepilot action will be invited. struments after the official end of the individualistic attempts of prob-The University of Economy of Asti will project. lem solution on the level of singlepresent main local results. The confer- municipalities. COMUNIS will pro- Work Package 7 has the main purpose toence will be a good chance to collect vide broadly adaptable guidelines critically evaluate the project develop-mid-term project results and carry out a to apply such strategies and offer ment and implementation in the pilot ar-first evaluation of the obtained results. practical instruments for assess- eas as well as the consecutive adaptationDay 1: Presentations by the project ing local and regional demand of the CLD strategies and instrumentspartners and a sum up of outputs and for the steering of CLD. The proj- based on the experiences made and les- ect will result in a transnationalactivities, both in terms of content and sons learnt in the pilot regions. knowledge management and es-finance. Valentina Scioneri tablish sustainable structures forDay 2: Presentation of official publicity managing CLD in the COMUNIS Langhe Monferrato Roero pilot areas. The COMUNIS project COMUNIS at the Alpine Convention: is part of the European Territorial Cooperation and co-funded by the Advantages of inter-municipal CLD in mountain areas European Regional Development First results and experiences gained their natural geographic conditions, Fund (ERDF) in the scope of the in the South Tyrolean pilot area Pas- commercial zones and SMEs offer alter- Alpine Space Programme. It runs seier Valley gained by the Eurac were native work places to people employed from July 2009 to June 2012. presented at the third meeting of the in agriculture (see table below). working group “Demography & Em- These links are decisive for the pre- PROJECT PARTNERS ployment” in January 2011. servation of rural areas. If commercial Lead partner: Particularly attention was paid to the areas were to be linked and marketed University of Applied Sciences challenges and opportunities encoun- jointly, a decisive step towards sustain- Western Switzerland, Institut tered at implementing inter-municipal able regional development planning Economie et Tourisme (CH). cooperation for CLD at the local level. with regard to the respective Alpine ERDF-Lead partner: From a socio-economic point of view, Convention protocol would be taken. Chambre de Commerce et inter-municipal commercial areas are d’Industrie de Lyon (F). of utmost importance. Especially in Miriam L. Weiß Other partners: dezentralized mountain areas, with Eurac research Stadt Sonthofen (DE), Eurac- Research, Institute for Regional • Increase a region’s attractiveness as a place to work and to live. Development and Location Man- graphy Demo- • Cooperation and identification with the area to foster motivation to stay. agement (IT), Canton du Val- • Participation in commercial location development of municipalities with- ais Service du développement out own suitable areas (e.g. due to topographic reasons). économique (CH), Ministero dell’Ambiente e delle Tutela del • Preservation of work places by means of strategic planning and adminis- Occupation Territorio e del Mare (IT), Bosch tration of commercial areas in the region. Partner GmbH (DE), Regionalent- • Preservation of decentralized work places; particularly of SMEs. wicklung Vorarlberg (AT), Società • Offer work places for people employed in agriculture. Consortile Langhe Monferrato • Promote cooperation of enterprises and educational institutions. Roero, settore progetti europei • Reduction of costs and administrative capacities. (IT), BSC Poslovno podporni cen- Administ- ration • Joint marketing of commercial locations. ter, d.o.o., Kranj (SI), Association • Spill-over-effect of joint CLD to other common problem areas. Suisse pour le Service aux Régions et Communes (CH).Alpine Space Programme - European Territorial Cooperation 2007-2013 4