Keynote Commerce Guys à la Drupal Con de San Francisco


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Présentation faite par Frédéric Plais, CEO de Commerce Guys, lors de la Drupal Con de San Francisco le 20 avril 2010

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Keynote Commerce Guys à la Drupal Con de San Francisco

  1. 1. 1<br />
  2. 2. Let’s introduce ourselves …<br />2<br />We are focused on Drupal ande-commerce.<br />We are based in the US and Europe.<br />We coordinate Drupal Commerce project : building the #1 open source e-commerce solution.<br />We bring merchants everything they need to benefit from the power of Drupal with their e-commerce site.<br />
  3. 3. Introducing the Commerce Guys<br />3<br />
  4. 4. Drupal adoption : our ambition <br />4<br />?<br />?<br />?<br />
  5. 5. What are e-commerce challenges today ? Some examples …<br />5<br />Combining related products in “outfits”<br />Upselling integrated within checkout process<br />Mobile presence : website or app<br />Selling on social networks<br />No shopping cart / 1 click<br />Faceted search<br />
  6. 6. So, how to build the best e-commerce platform ever ?<br />6<br /><ul><li>Display and find products
  7. 7. Staging & preview
  8. 8. Multiply product pages
  9. 9. Export on social networks and on market places
  10. 10. Mobile presence
  11. 11. Faceted search
  12. 12. Drupal is the most SEO friendly CMS on the market
  13. 13. Presence on traffic hubs and social networks
  14. 14. Mobile presence
  15. 15. RSS, APIs for affiliation & shopping guides
  16. 16. Customer knowledge
  17. 17. Direct marketing
  18. 18. Create a community
  19. 19. Client ratings & Feedbacks
  20. 20. Use social networks
  21. 21. Facebook Connect : i can see what my friends say about the product</li></ul>Audience<br />Merchandising<br /><ul><li>Advanced Checkout process
  22. 22. Shipping
  23. 23. Fulfillment
  24. 24. Payment</li></ul>Community<br />Clients<br />Commerce<br />Drupal<br />Drupal<br />+<br />Commerce<br />
  25. 25. Drupal Commerce : features we get<br />7<br />Merchandising<br />Audience<br />Cross sell and upsell. “More like this” recommendations<br />SEO friendly.<br />Flexible layouts. Display products anywhere.<br />Performance. Drupal scalability<br />Powerful theming. Drupal powered.<br />Commerce<br />Directly sell from your fan page<br />Community<br />Flexibility. From one click purchase to n-stage checkout.<br />Advanced social framework.<br />Faceted search. Optimal integration with Apache Solr<br />Easy integration with social networks.<br />Shipping company agnostic. Modules available for most popular services.<br />Mobile themes.<br />Advanced user management.<br />Easy staging and preview.<br />Accepts all forms of payment.<br />Powerful newsletter module.<br />Integration with popular CRM solutions.<br />Security. Benefits from 40+ developers Drupal Security team.<br />Flexible pricing rules.<br />
  26. 26. Demo<br />8<br />
  27. 27. 9<br />PDO Driver<br />Breaking a wall … Tapping in to Enterprise market<br />
  28. 28. Our Checkout Monitoring System<br />10<br />Get instant monitoring and alerts for your transformation rate.<br /><br />Track sales transformation in real time<br />Get alerts by email and SMS whenever rate drops below an historical threshold<br /><br /><br />Adjust your thresholds<br /><br />Get in-depth knowledge of your customer behavior<br />Join the beta and register at now !<br />
  29. 29. 11<br /><br />Commerce Guys<br />European Office<br />15, rue Poissonnière75 002 ParisFranceTel : +33 1 40 09 3000<br />Commerce GuysWest Coast Office<br />1436 “A” Howard StreetSan Francisco, CA 94103United StatesTel : +1 415 692-5250<br />Commerce GuysEast Coast Office<br />3105 Wildwood AveJackson, MI 49202United StatesTel : + 1 888-827-7142<br />
  30. 30. We thank them for their trust !<br />12<br />
  31. 31. 13<br />THANK YOU!<br />