We started our worldwide hunt for the best agency Facebook pages with The Holmes Report Global Top 250 ranking of PR firms in hand as a trusted guidebook. From there, we scoured the social media sphere to analyze what these agency conglomerates and networks are doing to actively engage their online communities. And like the best trips online and off, we made several friends along the away.
As you know, we’re not fans of the numbers game. So you won’t find many agencies with massive numbers of “fans” here. Those featured that do have impressive followings actually made the cut because of how they’re using social media – what they’re sharing, who they mention, the quality of their content and the depth of their engagement strategy. See if you can glean some tips from these world revenue leaders who are also taking the lead in connecting, contributing and communicating online. We think you’ll find plenty to learn from here—and even more to “like.”