Become a Networking Rockstar


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Become a Networking Rockstar

  1. 1. Become a Networking Rockstar Presented by: Heather R. Huhman
  2. 2. Who am I?  Founder & president of Come Recommended – Career and workplace education and consulting firm specializing in young professionals – is a social networking site for internship and entry-level job candidates and employers  Entry-level careers columnist for  Career expert for a number of other orgs
  3. 3. What is Networking?  Creating a two-way, mutually beneficial relationship between yourself and a connection  Just because you follow someone on Twitter, read their blog or friend them on Facebook does not mean you are reaching that end goal. Networking goes beyond the initial meeting, whether online or offline.
  4. 4. Networking Statistics  70-80% of jobs are filled through networking – Employee referrals – Unadvertised openings – Connections with hiring managers/CEOs
  5. 5. What We’ll Cover  Perfecting Your Elevator Pitch  Retaining Information  The Importance of Follow-Up  Managing Your Network  Leveraging Your Network  Tips for Shy Networkers  4 Ways To Start Networking
  6. 6. Perfecting Your Elevator Pitch
  7. 7. Perfecting Your Elevator Pitch  Elevator pitch = a short sound bite where you explain who you are and what you’re seeking  Typically 30-60 seconds or 150-200 words  Keep it short & concise in order to hold your listener’s attention but still get enough information out to them
  8. 8. Perfecting Your Elevator Pitch  What to include: – Your name (if meeting for the first time) – Current status: • Are you looking for a job? • Currently employed but looking to transition? – What you seek: • A job? A different field? – Your experience, qualifications & passions – Call to action
  9. 9. Perfecting Your Elevator Pitch  Comes in handy at networking events or when meeting hiring managers and recruiters  Helps you answer the interview question “Tell me about yourself”  Share a story – Mention past accomplishments and goals you’ve reached (but be concise!)
  10. 10. Perfecting Your Elevator Pitch  Your pitch might look something like this: – Hi, my name is (your name). I will be graduating/I just graduated from (your school) with a degree in (major/minor). I’m looking to (future plans/goals). I recently ___. Can I take you out for coffee sometime to elicit your advice?
  11. 11. Retaining Information
  12. 12. Retaining Information  When you meet someone & get their business card, take a few notes on the back to remember important parts of your conversation  You can also create Twitter lists or spreadsheets of important contacts to remember key information (such as title/position, company, things in common, etc.)
  13. 13. The Importance of Follow-Up
  14. 14. The Importance of Follow-Up  No matter where you meet someone, the only real way to bring them into your network is by keeping in contact with them  After your first meeting, follow-up with them by: – Asking him/her out to lunch or coffee – Sending an e-mail – Engaging with him/her on social networking sites
  15. 15. The Importance of Follow-Up  It’s important to keep in touch with your contacts – You know that it’s easy to forget someone if you don’t hear from them in a while, so don’t let people forget about you!
  16. 16. Managing Your Network
  17. 17. Managing Your Network  Prioritize your contacts based on who you want to keep in touch with and how often – Tool:  Add contacts in your address book, social networking sites & phone book
  18. 18. Leveraging Your Network
  19. 19. Leveraging Your Network  Master the “art of the ask” – Smart networkers know the strategies for determining what to ask for, who to ask, and how to ask for any goal they want to achieve – Help can come almost immediately if you’ve laid the groundwork correctly
  20. 20. Leveraging Your Network  Don’t just send an e-mail saying, “Hey, I’d like to meet to talk about job opportunities at your company. Are you free tomorrow?”  Instead, say, “I’m really interested in taking my marketing degree into the fashion world. Would you be open to a quick phone call or a brief meeting sometime to share insights on how you did it?”
  21. 21. Leveraging Your Network  Take cues from your contacts – If you ask for a meeting and they’re more comfortable with a short phone call, take it  Come prepared with good questions
  22. 22. Tips for Shy Networkers
  23. 23. Tips for Shy Networkers  Attend events with an outgoing friend  Reconnect with those who you already know (former classmates, professors, neighbors, etc.)  Ask your current contacts to introduce you to someone they know  Start the conversation online and eventually take it offline
  24. 24. 4 Ways to Start Networking
  25. 25. 4 Ways to Start Networking  Make direct contact – Research organizations where you’d like to work and reach out directly to a C-level executive (i.e., CEO, president, etc.)  Join professional associations – As a student or young professional, you often can get discounted rates – Get the most out of it: regularly attend meetings, become an officer & volunteer during events
  26. 26. 4 Ways to Start Networking  Use social networking sites – Seek out interesting people, interact with them & strive to take the relationship offline – Keep your profiles consistent, on-brand & genuine – Don’t just “friend” people – networking is about building a relationship with your contacts
  27. 27. 4 Ways to Start Networking  Find a mentor – Look to existing relationships (professors, acquaintances, professionals, etc.) – Gain advice and insight into your field and career – Connect with other professionals that your mentor can introduce you to
  28. 28. Questions? Heather R. Huhman Founder & President Come Recommended Twitter: @heatherhuhman